The American Dream has a price tag and there’s only one man hungry enough to pay whatever price it takes. His name is Felipe Fernando Fernandez (Chingo Bling), and he’s on a mission to find the perfect recipe for success — but there’s someone in his way. With the help of his crew — the shit-talking Wayne and musclebound Jerome — can Felipe strike back at the rival who controls his fate? All he needs is a little ganas — and the right masa. Watch now, antes que se te olvide, homie.
America’s fancification and appropriation of simple, traditional foods – especially “ethnic foods” – reached another milestone with the news that Dallas-based retailer Neiman Marcus is now selling gourmet tamales on its website at a pretty astounding price — six dozen for $92, plus $18 for shipping. That’s $110 for 72 tamales.
How have we made it this far without Neiman Marcus tamales? For years, we’ve been relying on handmade tamales from our tías and primas like peasants, unaware that luxury tamales were just a click and a payday away.
The luxury tamales made headlines in outlets ranging from the Dallas Morning News to GQ. My San Antonio called it “an outright food foul,” taking this “usually affordable, traditional dish” and tacking on “an outrageous price tag.”
But is it really at all surprising that a luxury retailer is trying to make a buck off our people’s food and culture?
Neiman Marcus is the type of place where you can expect to see a Mexican-inspired jacket, such as this one, retailing for more than $300.
Given the propensity for corporations from around the world to try and capitalize off other people’s cultures, it really isn’t too surprising that Neiman Marcus would launch a line of luxury tamales.
Now the Dallas-based luxury retailer is once again offering up ‘luxury yet tradition’ with their ‘handmade’ tamales.
Although news of the tamales has once again shocked many of us, it isn’t exactly new. It was in 2016 when Neiman Marcus first started offering these highbrow tamales and even then it made headlines. And it’s easy to see why.
An order of six dozen Neiman Marcus tamales will set you back $92, plus shipping. Neiman Marcus tamales might look like regular tamales, but they’re actually very expensive and fancy. They are “handmade from a traditional recipe of fresh stone-ground corn, top-quality meats, lard, spices, and natural flavorings.” Can the food truck by your office honestly claim that its meats are top-quality? Or is your mama using luxury masa?!
At six dozen (72 total if you’re too lazy to do the math), the $92 price tag isn’t totally off the mark, especially if they’re truly handmade. Anyone who has helped make tamales during the holidays knows that it’s not only time-consuming, it also takes a bit of practice. (And if you screw up too often, you’ll be roasted for it by your mom and tías).
They’re only available in beef, chicken and pork. Sorry, folks, no rajas. Unfortunately for Neiman Marcus customers, they’ll never experience what it’s like to unwrap a tamal, bite into it and realize it’s a random tamal de dulce that got mixed in with a different batch.
But wait, there’s more! You can also order an “Enchilada Dinner” for $72.
Neiman Marcus didn’t stop with the tamales. Shoppers can also order flautas and enchiladas. In fact, for $72, plus $18 shipping, you get 12 enchiladas: six with beef and six with chicken.
Yup, Neiman Marcus is asking people to pay $90 for 12 enchiladas.
Just curious as to how many people are actually paying these white people prices to get their hands on traditional Mexican foods?
This weekend was special for more than just the Super Bowl, it was Día de la Candelaria (aka. Candlemas). And I don’t know about you, but I stuffed my face with tamales—as is mandatory. Why is that important? Because this weekend, we also found out that more than 100 emojis will be available on Apple this year —and one of them is an actual tamale. Is it a rajas tamale? Or is it filled with mole? We’re not too sure, but what we are sure of, it that a tamale emoji is coming and we can’t wait!
Emoji is the fastest growing language in history.
Five billion emojis are sent every day, just on Facebook Messenger. And they’re appearing in some places you wouldn’t expect. One court judge in England used a smiley face emoji in a document to make it easy to explain the court’s decision to children —an actual fact. So it should come as no surprise, that emoji consortiums have formed to keep updating the language and including more and more elements to it.
Starting in the second half of 2020, users can insert a tamale Emoji into any conversation.
Whether you’re including it in a text conversation about making tamales during the holidays, or simply emphasizing your craving for one of the best Latinx dishes around, the option will be there before you know it.
Emojipedia confirmed the introduction of over 100 new emojis this year.
According to Emojipedia, the emoji reference website —yes, it’s a thing—this year we’re getting 117 recently approved new emojis. From a gender inclusive alternative to Santa Claus and Mrs. Claus, named Mx. Claus, to a fondue, a bell pepper and a piñata emoji.
That’s right, Latinos are getting another emoji that illustrates our culture.
The Piñata emoji is coming in the shape of a Donkey—granted, it’s an old, clichéd reference, but hey, it’s iconic nonetheless. Get ready to dale dale dale because the paper maché burro will be available to add to your convos, this year.
The Christmas icon is not the only gender-neutral addition, btw.
The new emojis will also include a woman in a tuxedo, a man in a bride veil and a gender-neutral person feeding a baby. All of these emojis are also available in all skin tones.
A hearing aid emoji, wheelchair emoji and seeing eye dog emoji were in 2019’s new batch. A gender-neutral couple and various combinations of people with different skin colors holding hands were also made available last year.
Back in February 2019, the Unicode Consortium unveiled 230 new emojis with a majority representing people with disabilities and their needs.
They included hearing aids, prosthetic limbs and service dogs. It also included the option for interracial couples to mix and match skin tones.
New emojis are now added to the Unicode standard on an annual basis.
These emojis are proposed by different companies like Google, Apple and Twitter, and finalized by the start of the year. This allows ample time for these platforms to include these in future updates.
The first emojis debuted in October 2010
10 years ago, Unicode Consortium released 722 different designs, and the genre has come a long way since. In 2015, Oxford Dictionaries’ Word of the Year was an emoji–the Face With Tears of Joy one. There’s also a World Emoji Day celebrated annually on July 17.