In collaboration with Modelo Especial, we’re shining a spotlight on the real MVPs in the stands — the fans who fuel the game with rhythm, heart, and tradition. Because in fútbol, passion doesn’t just play on the field—it roars from the crowd.

In fútbol, there’s a force that doesn’t wear a kit, take the pitch, or make the highlight reel—yet still flips the game on its head. Yup, we’re talking about the fans.

Without the fans, there’s no game. Whether they’re sipping on Modelo Especial at the tailgate, in living rooms, or neighborhood bars, they show up no matter what. Their presence is so vital that some teams have even retired the number 12 jersey in their honor.

Behind every goal and gutsy comeback, the crowds are doing their part—and we can’t forget to celebrate them.

The Fans Bring the Energy That Changes the Game

The crowd isn’t just a vibe in soccer—it’s a tactical advantage. Coaches plan for it, players feed off it, and opponents dread it. Since fútbol teams are made up of 11 players, the energy from the stands becomes something greater.

The crowd’s roar can flip a match’s momentum in seconds. After all, a well-timed chant or eruption of noise can rattle even the calmest of pros, injecting adrenaline into exhausted legs. The same goes for the opposing team receiving heckles and boos.

Fans don’t just watch the game—they shape it. Their energy can shift the course of play, pump up a squad in crunch time, and even spark historic comebacks.

Credit: Getty Images.

Latino Fans Take Support to the Next Level

Let’s face it: Latinos never do things halfway, especially when it comes to fútbol. They take being a fan to the next level, supercharging it with culture, community, and generational pride. It’s not just support—it’s soul. Every chant echoes a family story, connecting to roots that stretch across borders and decades.

Walk into any stadium with a heavy Latino fan base, and you’ll feel it instantly. Rhythms, tricolor flags, and Spanish chants that don’t need subtitles. It’s fútbol infused with puro corazón. And it’s not just in big stadiums—this passion starts at home, with tíos, primos, moms in lawn chairs, and abuelas holding it down with snacks and love.

Credit: Getty Images.

Flags, Tifos, and Family Ties

Fans don’t show up empty-handed. They come with tifos that stretch across sections, drums that never stop beating, and songs that everyone in the section somehow knows by heart. It’s coordinated chaos that’s both beautiful and fan-driven.

For Latinos, especially, fútbol represents a family legacy. Fans inherit their teams even before they’re born. Loyalty runs deep, unwavering despite team losses. Supporting your squad means showing up regardless—because you’re not just part of the club; you’re repping your people.

All in all, fans are the heartbeat of the game—and we say salud to that!

Modelo Especial is La Cerveza del Fútbol—the one that’s always been in the hands of true fans.

Raise a cold one to the fans who bring the game to life. Learn more at Modelo Especial.