Culture

Cheetos Released The Official Name For The Cheesy Dust Left On Your Fingers And Some People Seriously Hate It

Frito-Lay has declared the cheesy residue left on your fingertips after eating Cheetos is called “cheetle.” Don Cheadle might be feeling some type of way right now. The press release has caused some confusion on social media with many Twitter users refusing to accept that this is the correct terminology and questioning its origins.  

To blow matters perhaps even more out of proportion, actor Ed Helms claims a comedian came up with the word “cheedle” in the 1980s. Some users even pointed out that the term was added to Urban Dictionary in 2005. 

Frito-Lay declares Cheetos dust “Cheetle” in official press release.

“We’ve seen the way Cheetos lovers don their red- and orange-dusted fingers like a badge of honor, and we’re always looking for ways to help them step up their snacking game,” Brandi Ray, senior director of marketing, Frito-Lay North America said in a press release. “The only way to truly take popcorn to the next level is to add the iconic Cheetle, the cheesy dust that will entice Cheetos fans to snack on this popcorn all year long.”

The move to bring Cheetle into the popular lexicon comes as Frito-Lay announces new Cheetos popcorn. The snack is popcorn with Cheetle as a topping in two flavors including Cheddar and Flamin’ Hot. 

“Snacking on Cheetos has become a special experience for many fans, including the experience of having the iconic cheese dust left on your fingers,” Rachel Ferdinando, senior vice president and chief marketing officer of Frito-Lay North America, told TODAY. “We (Frito-Lay executives) have long called that red and orange cheese dust ‘Cheetle,’ but it became clear from our fans the special interest they had, so we knew it was time to share our beloved name for this magic ingredient.”

Where did the term “Cheetle” come from? What is the truth? 

Ferdinando claims that Frito-Lay trademarked the term in 2005. An earlier form of the word was spelled “cheedle.” A 2005 entry in Urban Dictionary defines cheetle as, “the orange, powdery residue left on your fingers after eating Cheetos.” Perhaps, a Frito-Lay employee submitted it? 

“Frito-Lay officially trademarked ‘Cheetle’ in 2005, but the company hasn’t used (it) externally in much capacity until now and haven’t told consumers about it,” Ferdinando said. 

However, the Hangover actor Ed Helms believes the term was invented by Saturday Night Live alumni Rich Hall, who coined “cheedle” in his book sniglets

“An earlier form of Cheetle, spelled cheedle, was found to be one of the sniglets (fun coinages) of comedian Rich Hall in the 1980s, which he defined as ‘the residue left on one’s fingertips after consuming a bag of Cheetos.’ The first known proper use of Cheetle, as such, was found in a finger-painting online computer game as early as 2004 and 2005, after which the name was first popularly defined on Urban Dictionary,” according to Dictionary.com.

Many Twitter users did not know how to feel about Cheetle. 

As can only be expected there were many Don Cheadle jokes, but perhaps the best was the one that differentiated between Don Cheetle (the orange-tanned Donald Trump) and Don Cheadle (the Golden Globe-winning actor). 

Some on Twitter wanted to keep things simple.

Other users were just not feeling the name. Why call Cheetos dust “cheetle” when you can call it “Cheetos dust”?

“I love you Cheetos, but no. It’s Cheeto Dust, end of story. In no world am I ever gonna say I have Cheetle on my fingers, WTF,” one user wrote. 

Helms wasn’t the only one on social media upset that Rich Hall wasn’t getting his due credit. 

“So @Cheetos thinks they have come up with the perfect name of the dusty cheesy residue left on your fingers… Sorry, the name Cheetle was used by Rich Hall on NNTN as one of his @SnigletsOFC back in the ’80s,” another user wrote. 

The future is still unwritten, who knows if the term “cheetle” will ever catch on? Personally, I don’t converse about Cheetos enough for it to ever come up casually. Nevertheless, Frito-Lay’s branding effort clearly worked: we’re all talking about cheetle today.

23 Gifts For The Friend Who Always Has Hot Cheetos Fingers

Culture

23 Gifts For The Friend Who Always Has Hot Cheetos Fingers

CocoAndEmeCreations / Instagram


Flamin’ Hot Cheetos are life, need we say more?

They’re crunchy, they’re spicy, they make your mouth water just thinking about them. They’re the best thing that has ever existed in the history of the world. That might sound dramatic, but you know we’re not wrong.

This gift guide is for the friend in your life who’s always got Hot Cheetos stained fingers, but that could also be you. So you can either be selfish and get all the good stuff for yourself or be selfless and gift your BFF the best Hot Cheetos inspired holiday presents.

1. A Flamin’ Hot Cheetos card

CREDIT: etsy.com/shop/LauraKraayDesign

The perfect card to let your friend know what you think of them.

Buy here.

2. Flamin’ Hot Cheetos socks

CREDIT: Amazon.com

Keep them toes cozy with these flamin’ hot socks.

Buy here.

3. Baked Flamin’ Hot Cheetos

hot cheetos gift guide
CREDIT: Amazon.com

For that friend who’s trying to cut back on the Hot Cheetos, here’s a “healthy” alternative.

Buy here.

4. Flamin’ Hot Cheetos leggings

hot cheetos
CREDIT: REDBUBBLE.com

You’ll for sure make a strong statement wearing these.

Buy here.

5. A Flamin’ Hot Cheetos keychain

CREDIT: etsy.com/shop/CocoAndEmeCreations

Look at that liddo Hot Cheetos keychain, we love it so much we’re about to recommend 3-4 more different versions of it.

Buy here.

6. A Flamin’ Hot Cheetos travel mug

hot cheetos gift guide
CREDIT: REBUBBLE.com

Pour it up, pour it up.

Buy here.

7. Flamin’ Hot Cheetos Chipotle Ranch

hot cheetos
CREDIT: Amazon.com

For the Hot Cheetos obsessed friend who NEEDS to try every single type of Hot Cheetos flavored out there.

Buy here.

8. Flamin’ Hot Cheetos hair bow

hot cheetos gift guide
CREDIT: etsy.com/shop/BOWcasions

Hair on fleek.

Buy here.

9. Takis keychain

hot cheetos
CREDIT: etsy.com/shop/CocoAndEmeCreations

Obviously, these aren’t Hot Cheetos. But if you’re a true Hot Cheetos fan, you know these are the second best chips to eat when you want to take a break from the usual.

Buy here.

10. Flamin’ Hot Ruffles

hot cheetos
CREDIT: Amazon.com

Again, for that friend who needs to eat anything that includes the words “Hot Cheetos.”

Buy here.

11. Flamin’ Hot Cheetos earrings

CREDIT: etsy.com/shop/qminishop

Get that bling, honey.

Buy here.

12. Hot Cheetos phone case

hot cheetos gift guide
CREDIT: REDBUBBLE.com

Protect your phone with these flamin’ hot phone case.

Buy here.

13. Reusable chopsticks

hot cheetos gift guide
CREDIT: Amazon.com

We know there’s some of you out there who use chopsticks to eat Hot Cheetos to avoid the Hot Cheetos finger (they’re the best part though), so here you go, get you some chopsticks.

Buy here. 

14. Flamin’ Hot Cheetos sticker

hot cheetos gift guide
CREDIT: REDBUBBLE.com

Slap it on your laptop.

Buy here.

15. Flamin’ Xxtra Hot Cheetos keychain

hot cheetos gift guide
CREDIT: etsy.com/shop/CocoAndEmeCreations

Look! Another cute keychain.

Buy here.

16. Takis and Flamin’ Hot Cheetos travel mug

CREDIT: REBUBBLE.com

The best of both worlds, unite.

Buy here.

17. Flamin’ Hot Fries keychain

CREDIT: etsy.com/shop/CocoAndEmeCreations

Look! Another cute keychain.

Buy here.

18. Another pair of Flamin’ Hot Cheetos leggings

CREDIT: REDBUBBLE.com

Oh, boy. These leggings will for sure get some heads turning. Werk it.

Buy here.

19. OG Flamin’ Hot Cheetos pin

CREDIT: etsy.com/shop/MrPinss

Perfect to pin on your denim jacket.

Buy here.

20. A Flamin’ Hot Cheetos dress

CREDIT: REDBUBBLE.com

And we’re ready for the club in this Hot Cheetos inspired look.

Buy here.

21. Flamin’ Hot Cheetos joggers

CREDIT: www.belovedshirts.com

Get cozy in these Hot Cheetos joggers.

Buy here.

22. Flamin’ Hot Cheetos dad hat

CREDIT: etsy.com/shop/TipsyCo

Wear your love for Hot Cheetos loud and proud.

Buy here.

23. A Flamin’ Hot Cheetos print

CREDIT: etsy.com/shop/Dylansdrawings

Check out this lovely piece of Hot Cheetos inspired art.

Buy here.

Corona Beer Production Halted In Mexico Because Of Virus

Things That Matter

Corona Beer Production Halted In Mexico Because Of Virus

There have been several businesses and industries that have suffered because of the outbreak of fo COVID-19. The virus, known as a novel coronavirus (novel meaning new), has forced around one-third of the world’s population to live under some kind of lockdown order. Now, Corona beer is the latest company to feel the power of COVID-19.

Update April 6, 2020, 11:41 a.m. PST: Corona beer production temporarily halted because of the virus.

Grupo Modelo, the company that makes Corona beer, announced on Twitter that it was stopping production of the beer. The decision was made to stay in compliance with Mexico’s order to stop non-essential business.

“We are one of the first companies in Mexico to implement and follow strict hygiene practices and safety regulations of the Mexican government and the World Health Organization,” read the statement shared on Twitter.

The statement continues to state that the company has a plan in place to activate 75 percent of their workforce. They’d work from home should the Mexican government deem them as essential as part of agriculture.

Original: We don’t mean to minimize the hardship that the newfound coronavirus has caused in China and the red alerts that the medical crisis has sparked all around the world. However, it is important to note how misinformation and Internet humor can lead to some people actually believing the most outlandish stories and explanations for the global health crisis.

Of course there have been conspiracy theories that claim that China was developing a biological weapon and things got out of control. This, of course has sparked all sorts of rumors, as is the case when global pandemics happen. But the fact remains that Chinese authorities have tracked the virus back to a market in Wuhan where exotic species and wild animals were being sold. It is believed that the virus, which is called “corona” because its shape resembles a crown, originated in a wild snake species and was then passed on to humans.

But of course for beer drinkers around the world the name reminded them of something else.

Credit: TopShelfRecords / Giphy

Yes, particularly for gringos the virus’ name had a particular resonance with the Mexican lager, renowned around the world for its crisp flavor and breezy palate. And also a reminder of many drunken nights or cruel hangovers. 

So, of course, the Internet being the Internet, memes relating the refreshing brew and the scary virus soon popped up everywhere!

Credit: Medium

So according to online chistes this is how the virus actually came about: with a compa having una chelita bien helada. If only this was true… 

Others just begged to be infected…

Credit: Stare Cat

.

… al mal paso darle prisa, they say. 

Others gave the memes a more geopolitical twist!

Credit: Stare Cat

It is no secret that U.S.-China relationships have deteriorated during the Trump administration and people soon got creative to throw political jabs at both sides. We wouldn’t be surprised, however, if some MAGA dudes actually believe something like this could actually be true. 

And of course where there is a Corona there is a lime… or lyme…?

Credit: Imgflip

Get it? Get it? Such a dad joke

The Mexican Internet has produced by far the best coronavirus related memes.

Credit: La Razón de Mexico

Just look at the estilacho on this compa, downing his chela with the aplomb of a true gentleman. 

And being “infected” became the best excuse for a drunken rampage

Credit: La Razón de Mexico

So if you get totally malacopa in a good old-fashioned borrachera, you can always blame the now celebre Corona-virus. 

But here’s the kicker… an increasing number of people actually believe there is a link between Corona beer and coronavirus! Yes, es neta!

Credit: El Imparcial

As Vice reported, Google search trends related to the virus obviously had an increase in the past few days as the disease spreads around the world and governments scramble to prevent populations from getting the disease that affects the upper respiratory tract, sometimes with fatal results. Searches such as “coronavirus symptoms” or “how do I prevent coronavirus” had a huge spike of 1050% in only a week.

However, the search trends also revealed a dark reality: people can be really ignorant when it comes to matters of public and personal health. As VICE reported, “there has also been a spike in searches for ‘corona beer virus,’ because apparently people are under the impression that coronavirus, also known as nCoV, has something to do with Corona brand beer.”

Some people claim that #fakenews doEs not actually cause any harm, but we beg to differ: people are ready and even willing to believe anything, particularly if it is just totally out of any scope of logic or common sense. 

And no, the searches do not originate in Mexico, where the beer is produced.

Credit: Picuki

The searches actually come from countries that are supposedly developed and whose citizens should definitely know better. VICE further reports: “The searches have been prevalent in North America (but not in Mexico, where the beer is produced) and western Europe (we see you, Finland), as well as in Australia, India, Indonesia, Japan, and New Zealand.” Just wow!

And it gets even worse. Far-right conspiracy theorists actually say that the best way to prevent the virus is by drinking bleach, as Daily Beast reports: “the conspiracy purveyors at QAnon are suggesting that the best way to protect yourself from coronavirus is by drinking bleach. In both tweets and videos, QAnon associates have suggested that their followers should purchase and consume a product called Miracle Mineral Solution, Miracle Mineral Supplement, or simply MMS.”

Just what is wrong with people?