El Día de los Reyes Magos is a holiday you might already be familiar with, loved all across Latinoamérica as the quintessential tradición navideña our papás and abuelitos taught many of us. Sure, Santa Clo’ and all the other kinds of U.S.-centric Christmas traditions like stocking stuffers, Rudolph the Red-Nosed Reindeer, presents under the tree, and leaving milk and cookies out will always have their steady place in our hearts, there’s something about Los Reyes Magos that makes the January 6 celebrations feel distinctly ours. Far away from the mass consumerism that tends to haunt modern-day Christmas, El Día de los Reyes Magos, or Three Kings Day, focuses on the biblical meaning of the holiday instead.

Otherwise known as Epiphany, El Día de los Reyes Magos celebrates the day the three wise men visited baby Jesus’s nativity, traveling far and wide from the East all the way to Bethlehem. Named Balthazar, Melchior and Gaspar, the three wise men or magi are sometimes known as kings, but they were not royals. In fact, they might have been astrologers or advisors to monarchs, communicating with King Herod of Judea. While Balthazar was from Arabia, Melchior from Persia, and Gaspar from India, the three men followed the Star of Bethlehem until reaching Mary, Joseph, and newborn Jesus. They came bearing gifts, too: gold to symbolize Jesus being seen as “King of the Jews,” myrrh to represent Jesus being a mortal human being and foreshadowing his early death, and frankincense to depict his divine status.

Santa Claus rose to prominence in the United States in the 1800s and Spain decided to follow suit around the same time and combine the Reyes Magos tradition with presents. Today, many Latinos keep the tradition alive by exchanging presents on el Día de los Reyes Magos instead of Nochebuena or Christmas Day, while a lot of us choose a mix of both. And it’s not just presents: here are the top 9 Reyes Magos traditions that are all things nostalgic and navideño to us.

1. Rosca de Reyes (and some chocolate caliente)

A Reyes Magos tradition that’s a mainstay in Spain, Mexico, and several other countries in Latinoamérica, we have to say this tradition is especially delicious. Usually served with a creamy, piping hot mug of chocolate caliente, rosca or roscón de reyes symbolizes the kings’ crowns with its circular shape. This bread-like cake is dotted with all kinds of jelly candies and dried fruit to represent the jewels, and is sometimes split lengthwise and sandwiched with whipped cream. Little white toys representing baby Jesus are traditionally baked into the cake, and if you find one in your slice, you have to host a tamales party on February 2 as part of el Día de la Candelaria. So yes, clearly Los Reyes Magos is a holiday that’s all about comida muy, muy rica.

2. Leaving grass or hay in a shoebox to feed the camels

Another Reyes tradition that kids (and adults!) absolutely love is leaving a shoebox out with mounds of grass or hay the night before, or January 5. Almost like our answer to leaving milk and cookies out for Santa and his reindeer, we leave grass in a box to feed the three kings’ camels. This costumbre is followed in Puerto Rico, Argentina, Uruguay, and Paraguay, and makes for a great night adventure into your backyard.

3. Celebrating with a parade

Decidedly not as low-key as grabbing some yard grass and sticking it into a cardboard shoe box for camels to snack on, several countries in Latinoamérica commemorate Día de los Reyes Magos with grandiose parades. While Spanish tradition usually sets the parades the night before the holiday to welcome the wise men into the town, these processions may occur on either day. Whether in Mexico, Nicaragua, or here in the U.S. in cities with high Latino populations like New York or Miami, these parades feature the arrival of los tres reyes, floats, puppets, dancing and música navideña like “Los Peces en el Río.”

4. Leaving a shoe for the Three Kings to stick presents in


Remember the presents? Santa Claus isn’t the only Christmas figure that can bring you candy, clothes, and even cash: los tres reyes can do the same. While some country-specific traditions simply dictate that the presents should be left somewhere, such as the front entrance or even by your arbolito de navidad (in the words of Old El Paso, “porque no los dos?”), others leave shoes for the wise men to put the presents inside. While this rules out things like books, video games, or other larger-sized presents like a purse or other shoes, this custom is perfect for tiny trinkets like candy, key chains, or even jewelry.

5. Going to church with your nativity

Another tradition that’s deeply rooted in Christian biblical teachings, people all over Latin America attend church on el Día de los Reyes Magos to celebrate the famous nativity encuentro. In Bolivia, many choose to take their small mangers to their local church to pay their respects, while other parts of Latinoamérica are all about inviting the three kings to church instead, making the experience truly interactive.

6. Receiving three gifts to represent the reyes’ gold, incense, and myrrh

While those who celebrate this holiday can pick and choose how they prefer to do so, tradition dictates that children should receive exactly three presents to symbolize the tres reyes, and the three gifts they gave baby Jesus. Representing the gold, incense, and myrrh they carried with them to the nativity, three gifts pay tribute to classic teachings. Plus, it’s better than one!

7. The camels need some water, too


Another costumbre to keep in mind when celebrating Reyes is that camels definitely need grass, but eating pasture is seriously thirsty business. People in Puerto Rico and several other Latin American countries leave glasses of water out with their hay-filled shoeboxes, all in the hopes that the camels will gain the strength needed to continue their journey (and leave you a few gifts, too).  

8. Celebrating Víspera de Reyes, or Three Kings Eve

While January 6 is the date most people think of when analyzing Reyes Magos traditions, the night before is just as important. All about making the three wise men’s travels a bit more comfortable, adults and children are encouraged to leave candy and handmade gifts for the kings — plus the aforementioned grass and water for the camels. That night, many families attend church, act out the nativity scene, and may even celebrate Navidad-style with pork, croquetas, rompope, or any other Christmas-style fare. After that, it’s time for sleep — and waiting for all the presents the following morning!

9. And so it continues: all about Día de la Candelaria

Día de la Candelaria stems from el Día de los Reyes Magos, specifically from the rosca celebration. Whoever gets the baby Jesus figurine in their slice of rosca has to invite the entire party to their house for tamales on February 2, or el Día de la Candelaria. Big roscones include several dolls so that a few tamales parties occur all at once, all in the name of celebrating the first day Jesus was taken to church. Many hosts serve hot chocolate or champurrado with the tamales, or even the corn-based atole, too.