Jennifer Lopez Washed Off All Her NYE Makeup With JLo Beauty Skincare And It Was Pretty Powerful
Just about anyone with a pulse and a heart for makeup knows that Jennifer Lopez established herself as a beauty guru ages ago.
The actress, singer, and business entrepreneur has been an influential part of the beauty industry throughout her decades-long career. Having established dozens of fragrances (the worth sum of which clocks in at a cool a $2 billion), collaborated on a hit makeup line with Inglot and likely inspired hundreds of thousands of women to invest in countless bronzers, there’s no denying that Jennifer Lopez was a beauty influencer long before social media became a thing.
Soon after ringing in the new year, Lopez took to Instagram to show fans how she uses her newly-launched JLo Beauty skincare to clean up.
Lopez told fans she was going to “wash away 2020” to share how effective her products worked. “It’s a lot of makeup and I’m ready to wash it off,” she explained before dampening her face and showing how her products like That Hit Single In a Gel Cream Cleanser, That JLo Glow Multitasking Serum, and That Blockbuster In a Nonstop Wonder Cream.
After washing up, Lopez dried up with a towel and held it up to show that she had no makeup left. “My skin is completely clean. Every one of our products leaves you with a little bit of a glow when you’re done. All the makeup is gone. You can see a little bit of the redness that I have naturally. A little bit of what I have under my eyes,” she revealed.
JLo Beauty’s collection of glow-boosting products include a Gel Cream Cleanser ($38), Multitasking Serum ($79), Multitasking Mask ($18), Nonstop Wonder Cream ($58), Broad Spectrum SPF 30 Moisturizer ($54), Eye Cream ($48), Complexion Booster ($39) and Skin-Nutritious Dietary Supplement ($36).
Fans have waited for nearly two years for Lopez’s new skin-care line to drop.
The “Hustlers” actress announced in December 2018, that she had been working on her own skin-care collection for quite some time. After years of holding our breath for the launch, it looks like we’ll only have to wait just a smidge longer.
In a post to her Instagram page, Lopez dropped the news that J.Lo Beauty is coming soon. In the post, the actress shared two selfies, both of which featured that infamous J.Lo glow, and topped off the look with a caption that teased “Sunset glow… #JLoBeauty coming soon.”
Fans on Instagram poured over the picture and expressed their excitement in the comments section. “Make-up line???” one fan commented. “Skin care products???? YESSSS YESS TO EVERYTHING JEN!!”
“Coming soon?! Need that glow!! Looking gorgeous mama,” another chimed in.
Sadly, Lopez did refrain from sharing the launch date of the products and has yet to reveal what to expect out of the new line.
Which isn’t so surprising since Lopez is the queen of teasers.
Earlier this month, Lopez hinted that she had something in the works related to her beauty brand when she posted a makeup-free video and challenged fans to guess what she was working on. “Woke up this morning feeling extra grateful and excited! 🤍 Want to know why? Comment below if you wanna know what I’m working on,” she wrote.
However, we might just have one hint! According to People a trademark filed with the United States Patent and Trademark Office last December, JLo Beauty aims to provide cosmetics and skincare products.
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