Fierce

ipstori Creator, Ruth Resendiz, Wants People To Love Reading Again

When the pandemic hit, the Mexican book market saw print sales decline within the first half of February. By April it had plummeted 88.2 percent.

For former professor, Ruth Resendiz, the Mexican publishing crisis feels personal. The brains behind ipstori, Resendiz is on a mission to get people reading again.

“It was about 15 years ago that you started to see that [students] were not reading,” she told mitú.

In 2019 Mexico Daily News reported a noticeable decrease in reading practices following a recent survey. Results concluded that nearly half of respondents didn’t have time to read, while 21.7 percent showed no interest in reading.

Featured by Apple for Women’s History Month, Resendiz wants new readers to understand the power literature can offer. “There are a lot of writers that say literature can give you a sense of immortality,” she said.

ipstori is Resendiz’s love story to reading that started at a young age.

Courtesy of Apple

Resendiz’s fascination with literature began when she was eight after contracting the measles. Bedridden for two weeks the young girl began reading “Little Women” by Louisa May Alcott.

“I knew nothing about the United States and suddenly I was immersed in another family, in another era, in another culture, and that changed my life forever,” she said.

Resendiz continued saying: “With literature, you’re allowed to be unfaithful, you’re allowed to be in a lot of people’s arms.”

Resendiz created ipstori later in life with no tech experience.

Courtesy of Apple

Becoming an entrepreneur at 52, Resendiz launched ipstori in October 2019. With no prior tech experience she was passionate about getting stories into the hands of people everywhere. Despite facing challenges as a middle-aged woman in the field, Resendiz got help from her tech savvy children turning her solo passion into a family affair.

Considered “a Spotify for literature,” the app contains fictional short stories in genres ranging from romance to thrillers. Available on the App Store, each story has a reading time of one, three, five, or seven minutes.

One of Resendiz’s main focuses with ipstori is to highlight the emotional depth of a narrative. With a generation living on smartphones, Resendiz hopes this method of engagement sparks a change of attitude.

ipstori gives readers thousands of stories to read at any time.

Courtesy of Apple

As attention spans have declined with the rise of social media, Resendiz anticipates that reading short stories would eventually allow readers to adapt to longer novels.

For me, a success story would be that someone that started with ipstori, [their] next stage is going to a library or to Kindle or buy a whole book,” she stated. “We don’t want to compete with books. We just want to give you this kind of starting ritual.”

During the pandemic, 71 percent of the Mexican population was on the internet. Thanks to the digital market, e-books and audiobooks are helping print bookstores regain sales, but not by much.

Luckily, more than 70,000 users engaged with ipstori reading ‘diversidad’ and ‘erotic’ genres that especially gained traction during the pandemic.

“When you’re surrounded by death in every sense, not just corporal death, but [the] death of a lot of things you need to control it with life,” Resendiz observes. “And what is more lively than [the] erotic?”

With over 200 authors writing for ipstori from all over Latin America, Resendiz is expanding the app’s range to include “tiny audibles” read by professional theater actors.

While the publishing crisis remains, Resendiz wants her app to “be that bridge between the creators and the possible readers.”

Reading, she says, is “the difference between being alive and just surviving.”

“We are made by stories, the stories of our parents, and the stories that we tell ourselves about ourselves,” Resendiz says.

The App Store featured ipstori for Women’s History Month.

READ: Many Native Languages Are Dying Off But Here’s How Indigenous Millennials Are Using Tech To Save Them

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Mexican Politician Accused Of Rape Vows To Block Elections Unless He’s Allowed To Run

Things That Matter

Mexican Politician Accused Of Rape Vows To Block Elections Unless He’s Allowed To Run

FRANCISCO ROBLES/AFP via Getty Images

It’s an election year in Mexico and that means that things are heating up as candidates fight for the top spot. At the same time, Mexico is experiencing a burgeoning fight for women’s rights that demands accountability and justice. Despite all the marches and protests and civil disobedience by hundreds of thousands of Mexicans, it remains to be seen how much change will happen and when. 

Case in point: Félix Salgado, a candidate for governor of Guerrero who has been accused of rape and sexual assault but maintains the support of President Andres Manuel Lopez Obrador (AMLO). Now, after being disqualified from the race because of undisclosed campaign finances, the candidate is vowing to block any elections from taking place unless he is allowed to continue his campaign. 

A disqualified candidate is vowing to block elections unless he’s allowed to run.

Félix Salgado was running to be governor of the Mexican state of Guerrero when he was faced with allegations of rape and sexual assault. The commission that selects party candidates allowed him to remain in the race and he continues to maintain the support of President AMLO – who is of the same political party, Morena. 

However, in late March, election regulators ordered that Salgado be taken off the ballot due to a failure to report campaign spending, according to the AP. Mexico’s electoral court ordered the Federal Electoral Institute (FEI) to reconsider their decision last week. Salgado is already threatening to throw the election process into chaos.

“If we are on the ballot, there will be elections,” Salgado told supporters in Guerrero after leading a caravan of protestors to the FEI’s office in Mexico City on Sunday. “If we are not on the ballot, there will not be any elections,” Salgado said.

The AP notes that Salgado is not making an empty threat. Guerrero is an embattled state overrun with violence and drug gangs and many elections have been previously disrupted. Past governors have been forced out of office before finishing their terms. Salgado was previously filmed getting into a confrontation with police in 2000.

It was just weeks ago that the ruling party allowed Salgado’s candidacy to move forward.

In mid-March, Morena confirmed that Félix Salgado would be its candidate for governor in Guerrero after completing a new selection process in which the former senator was reportedly pitted against four women.

Morena polled citizens in Guerrero last weekend to determine levels of support for five different possible candidates, according to media reports. Among the four women who were included in the process were Acapulco Mayor Adela Román and Senator Nestora Salgado.

Félix Salgado was the clear winner of the survey, even coming out on top when those polled were asked to opine on the potential candidates’ respect for the rights of women. He also prevailed in all other categories including honesty and knowledge of the municipality in which the poll respondents lived.

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Mexico City Could Soon Change Its Name To Better Embrace Its Indigenous Identity

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Mexico City Could Soon Change Its Name To Better Embrace Its Indigenous Identity

PEDRO PARDO/AFP via Getty Images

Mexico City is the oldest surviving capital city in all of the Americas. It also is one of only two that actually served as capitals of their Indigenous communities – the other being Quito, Ecuador. But much of that incredible history is washed over in history books, tourism advertisements, and the everyday hustle and bustle of a city of 21 million people.

Recently, city residents voted on a non-binding resolution that could see the city’s name changed back to it’s pre-Hispanic origin to help shine a light on its rich Indigenous history.

Mexico City could soon be renamed in honor of its pre-Hispanic identity.

A recent poll shows that 54% of chilangos (as residents of Mexico City are called) are in favor of changing the city’s official name from Ciudad de México to México-Tenochtitlán. In contrast, 42% of respondents said they didn’t support a name change while 4% said they they didn’t know.

Conducted earlier this month as Mexico City gears up to mark the 500th anniversary of the fall of the Aztec empire capital with a series of cultural events, the poll also asked respondents if they identified more as Mexicas, as Aztec people were also known, Spanish or mestizo (mixed indigenous and Spanish blood).

Mestizo was the most popular response, with 55% of respondents saying they identified as such while 37% saw themselves more as Mexicas. Only 4% identified as Spaniards and the same percentage said they didn’t know with whom they identified most.

The poll also touched on the city’s history.

The ancient city of Tenochtitlán.

The same poll also asked people if they thought that the 500th anniversary of the Spanish conquest of Tenochtitlán by Spanish conquistadoresshould be commemorated or forgotten, 80% chose the former option while just 16% opted for the latter.

Three-quarters of respondents said they preferred areas of the the capital where colonial-era architecture predominates, such as the historic center, while 24% said that they favored zones with modern architecture.

There are also numerous examples of pre-Hispanic architecture in Mexico City including the Templo Mayor, Tlatelolco and Cuicuilco archaeological sites.

Tenochtitlán was one of the world’s most advanced cities when the Spanish arrived.

Tenochtitlán, which means “place where prickly pears abound” in Náhuatl, was founded by the Mexica people in 1325 on an island located on Lake Texcoco. The legend goes that they decided to build a city on the island because they saw the omen they were seeking: an eagle devouring a snake while perched on a nopal.

At its peak, it was the largest city in the pre-Columbian Americas. It subsequently became a cabecera of the Viceroyalty of New Spain. Today, the ruins of Tenochtitlán are in the historic center of the Mexican capital. The World Heritage Site of Xochimilco contains what remains of the geography (water, boats, floating gardens) of the Mexica capital.

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