Fierce

A Black Female-Owned Company Was Flooded With 1-Star Reviews By White Women After A Target Commercial Feature

This week an online infantry of women unleashed an unwarranted backlash after a commercial for the popular plant-based feminine care line Honey Pot, was featured by Target. The bitter comments ultimately forced the brand’s founder Beatrice Dixon, to deliver a response that was not so sweet but really sticks.

An ad by Target featuring  The Honey Pot Company and its owner launched a trove of trolls to claim that it was racist.

The ad, which has been running since early February, recently caught the attention of white women online who didn’t like a portion of the ad which sees Dixon promote her brand and praise Target for spotlighting a Black business.

“The reason why it’s so important for The Honey Pot to do well is so the next black girl that comes up with a great idea — she can have a better opportunity,” Dixon says in the commercial.

Dixon’s comments highlighted a major issue for black women and minorities in business.

As pointed out by CNN “Venture capitalists identify and finance the innovators who create our future. But there’s a problem with how some VCs are identifying the next big thing: They’re leaving out female and ethnically diverse entrepreneurs.”

It’s why Target’s decision to feature Dixon as part of their “Founders We Believe In” campaign is such a big deal. It’s also why it’s so disappointing that the comment, which was meant to be empowering and meant for Black women, was hijacked by a group of white women reviewers and turned into something about them.

Women on the review site Trustpilot quickly took to the comments and rating buttons to lower Honey Pot reviews.

According to a spokesman for Trustpilot who spoke to CNN the review site received almost 18,000 reviews between Sunday night and Monday morning. Reviews became so bad that posts were blocked by artificial intelligence filters because they contained hate speech and staff members of the site to manually remove offensive comments. Honey Pot’s dropped to two stars. Trust pilot has turned off the ability to make reviews for the company, but there are dozens of reviews of Target from people who vowed to never shop there again because of the commercial.

“Our customers were the ones that really got on top of it,” Dixon told CNN explaining that the company’s ratings ultimately jumped back up to a 4.9 in less than a day. “I think one of our customers put it up as a social media post. And then it completely got turned around.”

Dixon has also, needlessly, assured that Honey Pot is for everyone.”Our tagline is ‘Made by humans with vaginas, for humans with vaginas,'” she said. “That means anybody.”D

In response to the backlash, Target issued a statement in support of Honey Pot.

“Target has a longstanding commitment to empowering and investing in diverse suppliers that create a broad variety of products for our guests,” a Target spokesman said in a statement. “We’re proud to work with Bea Dixon and The Honey Pot team to highlight Bea’s journey to build her brand and bring her products to Target. We’re aware of some negative comments about the campaign, which aren’t in line with the overwhelmingly positive feedback we’ve received from guests who love and have been inspired by Bea’s story.”

Notice any needed corrections? Please email us at corrections@wearemitu.com

Um Hi, Armie Hammer Dropped Out Of A JLO Movie After Leaked Texts Claimed He’s Into Being A Cannibal And Is 2021 Over Yet?

Entertainment

Um Hi, Armie Hammer Dropped Out Of A JLO Movie After Leaked Texts Claimed He’s Into Being A Cannibal And Is 2021 Over Yet?

Gregg DeGuire / Getty, Taylor Hill / Getty

Yes, welcome to 2021. A year whose heels only just hit the ground when Republican extremists terrorized the Capitol building leading to Donald Trump’s impeachment… And oh yeah saw actor Armie Hammer being accused of liking cannibalism. Yes, we said it cannibalism, ya know, an appetite for eating your own kind?

Gossip surrounding the Call Me By Your Name actor and his sex life has become so salacious that the actor announced that he was stepping back from an upcoming movie with Jennifer Lopez.

Armie Hammer announced this week that he will no longer star in the upcoming movie, Shotgun Wedding alongside Jennifer Lopez.

The brewing scandal involving Hammer includes alleged leaked messages related to his sex life.

The leaked messages alleged that Hammer has a thing for fantasies related to rape and cannibalism and was leaked by an anonymous social media account user with the name House of Effie. According to the account, Hammer told a woman that he was “100 percent a cannibal.” Another message suggested that Hammer liked the taste of blood.

“I’m not responding to these bulls–t claims but in light of the vicious and spurious online attacks against me, I cannot in good conscience now leave my children for four months to shoot a film in the Dominican Republic,” Hammer said in a statement to Page Six. “Lionsgate is supporting me in this and I’m grateful to them for that.”

Still, the show will go on for Lopez who will star in the film being directed by “Pitch Perfect” director Jason Moore.

The film will be distributed in the US by Lionsgate and will stream internationally on Amazon Prime. According to Deadline, Shotgun Wedding was meant to see Lopez and Hammer “play a couple who gather their lovable but very opinionated families for the ultimate destination wedding just as they begin to get cold feet about their relationship. If that wasn’t enough of a threat to the celebration, suddenly everyone’s lives are in danger when the entire party is taken, hostage.”

Despite the unconfirmed gossip around him, Hammer still has upcoming projects. These include the thriller, “The Billion Dollar Spy,” and a sequel to the 2017 hit “Call Me By Your Name” in which he played Oliver, a handsome doctoral student.

Its not the first time gossip around Hammer’s love life has caused a stir. In a 2013, Playboy interview Hammer described himself as a “dominant lover” and enjoyed “grabbing women by the neck and hair.”

He later told E! News of the candid Playboy interview, “Don’t drink during an interview.”

Notice any needed corrections? Please email us at corrections@wearemitu.com

Fans Think This Photo Of Barbie Is Proof She’s An Out And Proud Lesbian

Entertainment

Fans Think This Photo Of Barbie Is Proof She’s An Out And Proud Lesbian

Mattel/ Instagram

The fact that the early days of Barbie were not quite so inclusive to all of us comes as no surprise. The blonde, impossibly figured doll with a penchant for similar-looking friends is a far cry away from the Barbie of today who has friends of all shapes, races, sizes, sexual identities, and abilities. Even better, today’s Barbie crew includes dolls who give queer children a broader playgound for their imagination.

Recently, Barbie has added a new addition to her friend group whose bringing more power to her LGTBQ fans.

Social media has dubbed the LGBTQ positive Aimee Song doll Barbie‘s girlfriend.

Twitter’s latest excitement is about a theory that Barbie and Aimee Song are dating. Photos of Mattel’s doll Aimee Song doll show her wearing a “Love Wins” T-shirt that supports LGBTQ+ rights. The Mattel doll was inspired by fashion blogger Aimee Song and recently caught renewed attention in a viral post shared to Twitter.

The “Love Wins” photos are only now going viral but were actually released in November 2017.

The photos of Barbie and the Aimee doll were shared to Twitter last Monday by user @kissevermore and now has Twitter debating whether the two are dating.

The pictures of Barbie and Aimee show the two dolls eating avocado toast. petting a dog, and smiling at each other. The images have fans questioning when Barbie came out and how she managed to nail a hot girlfriend before they did.

Even REAL Aimee Song weighed in on the images to confirm the relationship.

“I am the girlfriend,” she tweeted with a photo of herself and the Aimee Song doll. 

While Mattel has yet to officially identify Barbie as a lesbian, the original Instagram posts related to the Love Wins Barbies are proof that she is at least an ally.

Confirmed or not, true or not, one of the best parts of Barbie is that she is meant to be whoever her fans want her to be.

Notice any needed corrections? Please email us at corrections@wearemitu.com