The Entry Period 7 End Date has been updated, in red, in the Entry Period Chart below.


mitú Coming Together Sweepstakes

Official Rules


1. DESCRIPTION:  NO PURCHASE NECESSARY TO ENTER OR WIN. The “mitú Rally Sweepstakes" ("Sweepstakes") begins on or about November 1, 2021 and ends at 11:59:59 pm Pacific Time (“PT”) on December 2, 2022 ("Sweepstakes Period"). The Sweepstakes Period consists of up to fourteen (14) individual entry periods (each, a “Entry Period” and collectively, the “Entry Periods”), as detailed in the Entry Period Chart below.


Entry Period Chart

Entry Period

Start Date

End Date

At 11:59:59pm PT

Random Drawing & Winner Notification Date (on or about):


November 1, 2021

November 12, 2021

November 17, 2021


November 29, 2021

December 10, 2021

December 15, 2021


January 17, 2022

January 28, 2022

February 2, 2022


February 14, 2022

February 25, 2022

March 2, 2022


March 14, 2022

March 25, 2022

March 30, 2022


April 11, 2022

April 22, 2022

April 27, 2022


May 9, 2022

May 18, 2022

May 26, 2022


June 6, 2022

June 17, 2022

June 22, 2022


July 4, 2022

July 15, 2022

July 20, 2022


August 1, 2022

August 12, 2022

August 17, 2022


August 29, 2022

September 9, 2022

September 14, 2022


September 26, 2022

October 7, 2022

October 12, 2022


October 24, 2022

November 4, 2022

November 9, 2022


November 21, 2022

December 2, 2022

December 7, 2022


The sponsor of this Sweepstakes is Latido Mitu Holdings, LLC, 4712 Admiralty Way, #533, Marina del Rey, CA 90292 (“Sponsor”). The administrator of this Sweepstakes is Creative Zing Promotion Group, 2265 Lee Road, Suite 229, Winter Park, FL 32789 ("Administrator"). The Sponsor and Administrator shall collectively be referred to as the “Sweepstakes Entities”. 


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2. ELIGIBILITY: This Sweepstakes is open to legal residents of the fifty (50) United States and the District of Columbia, who are physically located and residing therein and who are at least eighteen (18) years of age and the age of majority in their state of primary residence at the time of entry (“Entrant”). Employees of Sponsor, Administrator and those involved in the production, development, implementation or handling of this Sweepstakes or any agents working on behalf of the Sweepstakes Entities are ineligible to enter or win this Sweepstakes. Household Members and Immediate Family Members of such individuals are also not eligible to enter or win. "Household Members" shall mean those people who share the same residence at least three months a year. "Immediate Family Members" shall mean parents, step-parents, legal guardians, children, step-children, siblings, step-siblings, or spouses. Void where prohibited or restricted by law.


3.  HOW TO ENTER: Through a series of social media posts on Sponsor’s Facebook and Instagram social media platforms, Entrants will be invited to participate in the Sweepstakes by visiting the Sweepstakes website located at ("Website"). Once on the website, Entrants must follow the onscreen instructions to complete the Entry Form by responding to the call to action for the corresponding Entry Period, and providing all of the information requested, including but not limited to name, phone number, email address and date of birth; confirm that they have read and agree to the Official Rules; and agree to promotional marketing material and communication from mitú. If all boxes are not checked, Entrant will NOT receive an entry to the Sweepstakes. Upon completion of the entry form, Entrant will receive one (1) entry into the Sweepstakes.


IMPORTANT: By entering the Sweepstakes, each Entrant acknowledges and agrees that: (a) Sponsor is granting Entrants a limited right to use mitú curated material solely for the purposes of the Sweepstakes, (b) any goodwill emanating from the use of the mitú curated material shall inure to the benefit of Latido Mitu Holdings, LLC (c) Entrants shall have no right, title or interest in the Entry, and (d) any unauthorized use of the Entry other than as permitted by these Official Rules may constitute copyright infringement. Entrant may not use the Entry for any purpose outside of this Sweepstakes, including without limitation, any commercial purpose.


Your Entry may appear in the Sweepstakes Entities’ social media streams. Be sure you are comfortable with your Entry before submitting. If you do not want your Entry to be made public, do not enter the Sweepstakes. Select Entries may be selected to be featured on the Sponsor’s website or on Sponsor’s social media channels. Entries selected to be featured have no bearing on the outcome of the Sweepstakes and may not necessarily be selected as winners. Entries selected as winning Entries may not be featured by Sponsor.  


All entries must be received in accordance with the dates and times as detailed in the Entry Period Chart above. Limit of one (1) entry per person per Entry Period. Entries in excess of the limits stated herein will result in disqualification of the Entrant. Entrant may opt-out of receiving mitú promotional marketing material and communications at any time without affecting Entrants ability to win a prize. Entries generated by a macro, script or other automated means will be disqualified and Entrant will be disqualified. Each Entrant must be the rightful owner (or have authorized use) of the email address used for entry. In the event of a dispute as to the identity of an online Entrant or winner, the Entrant or winner will be deemed to be the person in whose name the email account was opened. Incomplete, unreadable, or unintelligible entries will be disqualified. Entrants must provide all information requested to be eligible to win. All information provided by Entrants becomes the property of Sponsor. ELIGIBLE ENTRANTS MUST SUBMIT THE REQUESTED ENTRY INFORMATION IN ACCORDANCE WITH THESE OFFICIAL RULES. NO OTHER METHOD OF SUBMISSION WILL BE ACCEPTED. Participation in the Sweepstakes constitutes Entrant’s understanding of and full and unconditional agreement to and acceptance of these Official Rules. Sponsor reserves the right to disqualify any Entrant that Sponsor determines to be in violation of any term contained in these Official Rules. Entrant may opt-out of receiving mitú marketing promotional material or communication at a later time without affecting your ability to enter the Sweepstakes or win the Entry Period prize.


4. PRIZES: The prize or prizes available for each Entry Period will be featured in the advertisements and promotional materials for the corresponding Entry Period. The approximate retail value (“ARV”) of the prizes featured in each Entry Period will vary. All prizes will have an ARV not to exceed $550.00.

All prize details are at the sole discretion of the Sponsor. Prize winners cannot assign or transfer the prize to another person. No prize substitution or cash alternative is allowed except at the sole discretion of Sponsor, who reserves the right to substitute a prize (or any portion thereof) of comparable or greater value, in their sole discretion. The stated ARV of a prize is based on available information provided to Sponsor. The ARV of any prize is subject to price fluctuations in the consumer marketplace based on, among other things, any gap in time between the date the ARV is estimated for purposes of these Official Rules and the date the prize is awarded or redeemed. No refunds or credits for changes are allowed. Any depictions of prizes are for illustrative purposes only. Other restrictions may apply. 

5.  ODDS OF WINNING: Odds of winning depend on the number of eligible entries received for each Entry Period.


6. WINNER SELECTION AND NOTIFICATION: Following the conclusion of each Entry Period, in accordance with the dates and times as detailed in the Entry Period Chart above, Administrator will randomly select one (1) potential winner per Entry Period, from all eligible Entrants for the corresponding Entry Period. Potential winners will be contacted by the Administrator, in accordance with the Entry Period Chart above, via the email or phone number associated with the Entry. Each potential winner will be required to respond (as directed) to the notification within twenty-four (24) hours (or a shorter time if required by exigencies) of attempted notification. The failure to respond within the stated time period may result in forfeiture of the prize and selection of an alternate potential winner from the remaining eligible entries. Each potential winner will be required to complete an affidavit of eligibility, a liability release, and, unless prohibited by law, a publicity release and other legal documents as may be required by Sponsor in its sole discretion (collectively, the "Prize Claim Documents"). Failure of any potential winner respond or to return the Prize Claim Documents within the specified time period may result in forfeiture of the prize and selection of an alternate winner from the remaining eligible entries for that prize. Sponsor, in its sole discretion, will attempt to contact up to two (2) potential winners of a prize in accordance with the above procedure, after which the prize in question may go unawarded if it remains unclaimed. A prize will not be awarded until all such properly executed forms are returned. If a prize is awarded but goes unclaimed or is forfeited by recipient, the prize may not be re-awarded, in Sponsor’s sole discretion. Limit one (1) prize per household.

7. CONDITIONS OF PARTICIPATION/RELEASES: Sponsor, in its sole discretion, may assign a designee to handle winner selection, notification and fulfillment tasks on Sponsor’s behalf. All federal, state, and local laws and regulations apply. By participating, each Entrant agrees to be bound by these Official Rules and the decisions of the Sweepstakes Entities, which shall be final in all respects. By participating in this Sweepstakes and/or by accepting any prize that he or she may win, each Entrant agrees to release the Sweepstakes Entities and each of their’ respective successors, employees, agents, representatives, and assigns (collectively, the "Released Parties") from any and all actions, claims, injury, loss or damage arising in any manner, directly or indirectly, from participation in this Sweepstakes and/or acceptance or use of a prize. Each Entrant authorizes the Sweepstakes Entities to use his/her name, voice, likeness, biographical data, city, and state of residence in advertising or promotional material, worldwide in perpetuity, and on a winner’s list, if applicable, without further compensation unless prohibited by law. Sweepstakes Entities are not obligated to use any of the above-mentioned information or materials but may do so and may edit such information or materials, at Sweepstakes Entities sole discretion, without further obligation or compensation. The Released Parties shall not be liable for: (i) incomplete, illegible, or corrupted entries, late, invalid or misdirected Entries or Prize Claim Forms, regardless of the method of transmission; (ii) computer hardware, software or other technical or computer malfunctions, lost connections, disconnections, delays or transmission errors; (iii) data corruption, theft, destruction, unauthorized access to or alteration of entry or other materials; (iv) any injuries, losses, liabilities or damages of any kind caused by the prize or resulting from acceptance, possession or use of a prize including participation in any activity thereto, or from participation in the Sweepstakes; (v) any inability of Winner to accept or use any prize (or portion thereof) for any reason and such prize or portion thereof shall be forfeited; or (vi) any typographical, human administrative or technological errors in any materials associated with the Sweepstakes. Sweepstakes Entities disclaim any liability for damage to any computer system resulting from participating in or accessing or downloading information in connection with this Sweepstakes. Sweepstakes Entities reserve the right, in their sole discretion, to cancel, modify or suspend the Sweepstakes (or any portion of the Sweepstakes) should a virus, bug, computer problem, unauthorized intervention or other problem/cause corrupt or inhibit the administration, security or proper play of the Sweepstakes and, in such situation, will select the winner(s) from eligible non-suspect entries received prior to and/or after such action or in such manner as deemed fair and appropriate by the Sweepstakes Entities. Sweepstakes Entities may prohibit Entrant from participating in the Sweepstakes or winning a prize if, in its sole discretion, it determines Entrant is attempting to undermine the legitimate operation of the Sweepstakes by cheating, hacking, deception, or any other unfair playing practices or intending to annoy, abuse, threaten or harass any other Entrants or Sweepstakes Entities representatives. CAUTION: ANY ATTEMPT TO DELIBERATELY TAMPER WITH THE ENTRY PROCESS, OR OTHERWISE UNDERMINE THE LEGITIMATE OPERATION OF THE SWEEPSTAKES MAY BE IN VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO COOPERATE IN THE PROSECUTION OF ANY SUCH INDIVIDUAL(S) AND TO PURSUE ALL  REMEDIES AND DAMAGES (INCLUDING ATTORNEY FEES) TO THE FULLEST EXTENT PERMITTEDBY THE LAW, INCLUDING CRIMINAL PROSECUTION, IN ADDITION TO DISQUALIFICATION OF SUCH INDIVIDUAL FROM THE PROMOTION (IF APPLICABLE).


8. NATURE OF RELATIONSHIP/WAIVER OF EQUITABLE RELIEF: Each Entrant, Participant, and the Prize Winner, understand and acknowledge that the Sweepstakes Entities have wide access to ideas, and other materials and that new ideas are being developed by their own employees, suppliers, and/or business partners. Each Entrant, Participant and the Prize Winner also acknowledges that many ideas may be competitive with, similar or identical to an idea and/or each other in theme, idea, format or other respects and agrees that he or she will not bring any action against Sweepstakes Entities or any third parties, and will not be entitled to any compensation, as a result of any Sweepstakes Entities or any third party’s use of any such similar or identical material.Each Entrant, Participant, and the Prize Winner acknowledges and agrees that the Sweepstakes Entities do not now and shall not have in the future any duty or liability, direct or indirect, vicarious, contributory, or otherwise, with respect to the infringement or protection of copyright, patent, trade secret, or other intellectual property rights in and to Submission.Nothing stated herein should be construed to create any kind of employment relationship, contractor relationship, partnership or joint venture with Sweepstakes Entities. 

9. DISPUTES: These Official Rules and the Sweepstakes shall be governed by the laws of the State of California (except for the conflict of law/choice of law rules or California or of any other jurisdiction which would lead to the application of the law of any jurisdiction other than California). As a condition of participating in this Sweepstakes, participants agree that any and all disputes which cannot be resolved between the parties and causes of action arising out of or in connection with this Sweepstakes, shall be resolved individually, without resort to any form of class action, exclusively before federal or state courts in Los Angeles County, State of California. Entrant consents to the personal jurisdiction of such courts as the exclusive tribunal for adjudication of any such claim/dispute/cause of action; and further, in any such dispute, under no circumstances will participants be permitted to obtain awards for, and hereby waive all rights to claim punitive, incidental or consequential damages, including attorneys’ fees, other than participant’s actual out-of-pocket expenses (e.g. costs associated with entering), and participant further waives all rights to have damages multiplied or increased.


10. PRIVACY POLICY: Any personal information supplied by Entrant will be subject to the privacy policies of Sponsor posted at By entering the Sweepstakes, Entrant grants Sponsor permission to share his/her email address and any other personally identifiable information with the other Sweepstakes Entities for the purpose of administration and prize fulfillment. 

11. WINNER LIST/OFFICIAL RULES: To obtain a list of winners of these Official Rules, send a request along with a stamped, self-addressed envelope to Creative Zing Promotion Group “mitú Coming Together Sweepstakes" Winner List, 2265 Lee Road, Suite 229, Winter Park, FL 32789. Requests for the names of the winners must be postmarked no later December 31, 2022.