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TikTok Queen Rosa And Her Creator Adam Ray Okay Get The Magazine Spotlight

Even if you are living under the rock now called self-quarantine, if you’re online you probably definitely heard about Rosa. Within just a matter of months, the fun-loving jefa with crooked ashes and some shocking cheek contours has won over fans.

The character, created by Instagram and TikTok user AdamRayOkay has shot to fame, even getting invitations from Rihanna to her Fenty Tik Tok house. In a recent interview with Paper Magazine, the newly minted TikTok star spoke about her rise to social stardom and the crazy world we are currently living in.

Speaking about quarantine life, Rosa had a message of fans to remain positive and keep their chin up.

Paper Magazine/ Instagram

“I’m just trying to stay positive [and] I want to make other people feel positive,” 20-year-old Adam Ray Okay told Paper. “So I’m just trying to put as much content on there as possible, on the internet. Just because right now both the internet and the actual real world are in a really dark place. So yeah, I’m just trying to stay positive.

On what inspired them to create Rosa, Okay explained she was easy to come up with because everyone can relate to her.

Paper Magazine / Instagram

“I had downloaded the TikTok app and I was just scrolling, doing my thing. I wasn’t really thinking of making my own content. And then I just got inspired by myself, my childhood growing up and, like you said, everybody knows this Rosa character and I felt that she had been forgotten about… So once I brought her back, everybody was just so familiar with her and that’s why I felt she did really well,” Okay said, going onto explain that just about every Latino knows a girl like Rosa. “She’s everywhere. So, even if you didn’t grow up with somebody like her, you know how she is. She’s predictable in an unpredictable way. She’s just so familiar… she is part of everybody.”

Speaking about going viral, Okay explained that they were shocked when heavy appreciation for Rosa began to come in.

Paper Magazine / Instagram

“I was honestly shocked. Like I said, putting my first video up there, I didn’t expect any of this to happen. So it made me feel good because I’m able to put my community out there like that, in a positive way. And I don’t know, I just… Even today I get the same exact feelings that when I first went viral because I just feel it’s so crazy that I can give Rosa this platform and express who she is and where she came from and stuff that.”

Okay also said that Rosa has given them a chance to fully embrace their interests in beauty and fashion.

“As Adam, I enjoy beauty. Makeup is something that I enjoy doing. So it definitely was a huge welcome and there was so much that I got to experience from the other beauty creators. I definitely enjoyed it, especially because everybody just does their makeup in a different way. So being able to see how everybody else does it differently. It’s so dope to see other creators discuss that.”

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