Entertainment

The Latina Who Sparked MAC + Selena Got Emotional During Her Radio Interview

This morning talking on my morning show about Selena x MAC, Lil’ Libros, and magic. ✨✨

Posted by Patty Rodriguez on Wednesday, October 5, 2016

You might not recognize the name Patty Rodriguez, but she is the Latina behind some of the ~coolest~ things happening for Latinos this year.

cuando de repente me preguntó: "buscabas a mi hermano?"… ??

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Rodriguez, a senior producer for “On Air with Ryan Seacrest,” recently sat down with her boss to talk about the way she sparked the launch of MAC + Selena. That’s right. Rodriguez was the mastermind and muscle behind the petition that prompted the makeup company to finally release a makeup line dedicated to La Reina.

She was so instrumental in getting MAC + Selena to shelves that she was flown out to Corpus Christi, Texas to introduce the Quintanilla family at the launch event.

And then this just happened. Thank you Corpus Christi. ?

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Rodriguez told Seacrest that originally she almost gave up on the line after MAC gave her a cold shoulder. Later, she saw a viral mock-up of a Selena makeup line, so she created the petition and went back to MAC with signatures.

“I really feel that my community deserves something like this after everything we have done,” Rodriguez told Seacrest.

But Rodriguez has done more than makeup. She is the co-founder of Lil’ Libros, a bilingual children’s book publishing company.

Llego el jefe. Ándale! Act like you are working.

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Rodriguez told Seacrest that Lil’ Libros was rejected from “every major” publishing company in the U.S. Through tears, Rodriguez recalls to Seacrest how while she was pitching the books she was told that “Latinos don’t read to their kids.”

She also has her own line of jewelry: MALA.

Sunday vibes ??????

A photo posted by Patty Rodriguez Jewelry (@malabypattyrodriguez) on

But the thing that makes Rodriguez truly grateful and emotional is being recognized by Los Angeles Times for her hard work. She was recently honored with Latinos de Hoy‘s Culture Ambassador Award.

Way to go, Patty. You deserve your award after everything you have done for our community. You have definitely proved yourself to be the best ambassador for Latino culture.

READ: These 2 Latinas Run Hollywood, Can Run The World

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Lil Libros Finally Adds Musician Ritchie Valens To The List Of Icons Highlighted In Bilingual Children’s Books

Entertainment

Lil Libros Finally Adds Musician Ritchie Valens To The List Of Icons Highlighted In Bilingual Children’s Books

lillibros.com

Lil’ Libros has been gifting Latino parents the gift of a single children’s book read in two languages to promote bilingualism in Latino niños around the world. The stories are all about Latino icons that have shaped and defined our culture throughout history, honoring stories like Mexican painter Frida Kahlo and Cuban music legend, Celia Cruz. With nearly 20 books in the collection so far, we thought Lil’ Libros couldn’t get any cuter or more relevant until it added the story of Ricardo “Ritchie” Valenzuela in “The Life of / La Vida de: Ritchie.”

Click here to check out our entire Lil Libros collection!

The children’s book will cover all the highlights of Ritchie’s life.

Credit: lil_libros / Instagram

“Born May 13, 1941, Ritchie Valens was a Mexican-American singer, songwriter, and guitarist,” reads the book description. “His musical journey began at age 5 when his father encouraged him to take up guitar. In high school, he made his performing debut with the band The Silhouettes. At 17, Ritchie recorded his final record, which included classics like “Donna” and “La Bamba”. That record went on to sell over one million copies. To this day, Ritchie  Valens’ music lives on in the hearts of many!”

Click here to check out our entire Lil Libros collection!

Ritchie followed his passions, and they became a gift to the music world.

Credit: lil_libros / Instagram

Ritchie is considered the father of the Chicano rock movement. He was the son of two Mexican immigrants, born in the Los Angeles valley as Richard Steven Valenzuela. Even though Ritchie was left-handed, he taught himself how to play the guitar, trumpet, and drums, and was so in love with music, he learned it all with a dominant right hand. He was always bringing his guitar to his high school to play for his friends. By the time he was 16 years old, he was invited to join The Silhouettes, and eventually became the lead singer. He only released two records during his lifetime, and is best known for “La Bamba.” He’s also known for being the first Latino to successfully cross over into the U.S. mainstream rock genre, inspiring Selena, Café Tacuba, Los Lobos, Los Lonely Boys, and even Carlos Santana to fuse Latinidad with rock.

Click here to check out our entire Lil Libros collection!

We *doubt* they’ll include that Ritchie dropped out of high school.

Credit: lil_libros / Instagram

He became a raging success with the release of his first and only three records and dropped out of school to keep up with his career. Ritchie actually didn’t know any Spanish, and his family only spoke English and Spanglish in their house. He learned to sing “La Bamba” in Spanish by learning the song phonetically. Just this year, The U.S. Library of Congress selected “La Bamba” to be preserved in the National Recording Registry as “culturally, historically, and aesthetically significant.”

Click here to check out our entire Lil Libros collection!

Or Ritchie’s tragic death by a plane crash at just 17 years old.

Credit: lil_libros / Instagram

Ritchie had a fear of flying that he eventually overcome throughout his short-lived music career. His fear started during the second term of his junior year in high school. Two airplanes collided over the school’s playground on January 31, 1957, killing and injuring several of his friends. It all happened while Ritchie was at his abuelo’s funeral. His first flight was to Philadelphia to appear on Dick Clark’s American Bandstand show, where he performed “Come On, Let’s Go.” The following month, he was flying to Hawaii to perform with Buddy Holly and Paul Anka.

Click here to check out our entire Lil Libros collection!

Ritchie won a coin toss that fateful February 2, 1959 winter day in Iowa that won him a spot on a small plane that would later crash and kill everyone on the plane. His band had been traveling by tour bus throughout the Midwest without adequate heating, causing them all to catch the flu and, in one case, even frostbite. They were desperate to get on a flight out, and only the guitarist, Tommy Allsup, and bassist Waylon Jennings were spared, simply because they lost their coin tosses. 

Click here to check out our entire Lil Libros collection!

Ritchie took off at 12:55 am and crashed just minutes later.

Credit: lil_libros / Instagram

Still, nobody knows why the plane crashed. It killed everyone on impact. Ritchie suffered a blunt force trauma to the chest and unsurvivable head injuries, dying at just 17 years old. His death inspired Don McLean to write “American Pie,” forever remembering February 3 as “The Day the Music Died.” The music may have died by Ritchie’s legacy continues to live on, now in both Spanish and English at storytimes.

Click here to check out our entire Lil Libros collection!

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Spurred By Anger At The Trump Administration, One Latina Entrepreneur Raised $9,000 For Migrant Children

Things That Matter

Spurred By Anger At The Trump Administration, One Latina Entrepreneur Raised $9,000 For Migrant Children

pattyrodriguez / Instagram

When pictures emerged last week of the devastating conditions immigrant children were being subjected to at detention centers, Patty Rodriguez felt she couldn’t idly stand by. The images made such an impact on Rodriguez that she knew she had to do something to help the children any way she could.

In one weekend, the co-founder and author of bilingual children’s books Lil’ Libros mobilized her social media followers to raise over $9,000..

Credit: pattyrodriguez / Instagram

Rodriguez mobilized her 90,000 Instagram followers to raise enough money to send hundreds of pairs of shoes to a shelter in Texas. On June 28, Rodriguez saw a photo of a little boy about her son’s age, with a diaper completely soiled and wrapped in a foil blanket. The phot was enough to spur the entrepreneur into action.

“How are people debating this?” Rodriguez said while choking up during a phone interview with mitú.

Credit: pattyrodriguez / Instagram

“There’s no time to focus on that. I went on Zappos to buy shoes myself, and I thought I could purchase a handful myself, or ask my community on Instagram if they wanted to help,” Rodriguez said. “People want to help, they just don’t know how. There’s all this information that you can’t donate to detention centers, but there’s a loophole that you can donate to shelters, but people just don’t know that.”

The shoes are not the only way Rodriguez is using her platform to help the migrants. She recently teamed up with Super Mamá’s Bricia Lopez to raise money for RAICES.

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⁣ I can’t sit here and do nothing. ⁣ ⁣ We have seen the headlines. Migrant children being treated worse than animals. Living in the worst conditions, going days without showering and having a nutritious meal. Children as young as my little Oliver walking around soiled without diapers – having no one around to hold them and properly love and care for them. ⁣ ⁣ We have seen the horrendous images of a 2 year old and her father, having drowned after attempting to cross the border. ⁣ ⁣ My heart breaks. And I feel helpless. And I cannot continue to go about my life without trying to help and I think the best way right now is using our platforms. ⁣ ⁣ @bricialopez and I are coming together for a very intimate dinner with 100% of the proceeds— meaning, every penny will go to two foundations working around the clock to offering assistance to families and children at the border, @raicestexas and @thisisabouthumanity. I know many of you guys have asked how you can help. We hope that this dinner inspires you and encourages to help. ⁣ ⁣ This is your opportunity to pick our brains about anything and everything and help our children at the border. ⁣ ⁣ We will have drinks with you, dinner with you, we will even FaceTime your mom! ⁣ ⁣ Dinner will be at Bricia’s restaurant @laGuelaguetza on July 9 at 5p⁣. ⁣ Tag your friends. Let’s come together. We cannot continue seeing our black and brown children hurting and do nothing. ⁣ ⁣ Tickets are very limited and are $150, remember every penny will go to the organizations. ⁣ ⁣ You can purchase now by clicking link on my profile. ⁣ ⁣ And even if you can’t make it, I hope this inspires you to give what you can to the organizations mentioned above.

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“I called my girlfriend Bricia Lopez to do a dinner and use our platform to get people inspired. Within hours we had set up a website, it was $150 a ticket, and in less than 12 hours we had sold out. 100 percent of the proceeds go to RAICES,” she said.

RAICES is a non-profit legal services organization in Texas. They made national news when the migrant crisis started directly targeting children at the southern border. They offer legal aid to the migrants as they cross into the U.S. to guarantee the best outcome for their cases.

Rodriguez used the momentum from selling out her charity dinner in less than a day to push to do more.

Credit: pattyrodriguez / Instagram

“I saw a photo of a little girl, Afro-Latina, with foil blanket [strings] to tie her hair—things we take for granted. I got fired up and decided to put it [buying shoes] on Instagram Stories and show the receipts through the process,” Rodriguez said.

Rodriguez started posting on her Instagram Stories about buying shoes and asking her followers to help at 9 p.m. Friday night. By Saturday morning, her Venmo account had reached $7,000 with donations.


Credit: pattyrodriguez / Instagram

Sunday saw another outpouring of donations and her account hit $8,000. By Monday morning, $9,000 had been raised to help the children at the detention centers.

In total, Rodriguez estimates she was able to buy 50 pairs of high-quality shoes for every $1,000 raised. With $9,000, Rodriguez said she estimates Catholic Charities of the Rio Grande will be receiving close to 400 pairs of shoes.

Sizes ranging from toddler sizes to sizes for 15 to 16-year-olds will be shipped out and arriving as soon as this week.

“As a mother of two kids, I can’t sit down and do nothing. I spent Saturday on Zappos figuring out what’s the fastest way to get it done,” Rodriguez said.

No matter how small the action—or donation—Rodriguez sees it contributing to the good of the cause. Although some donors were writing to her that they didn’t think their $1 or $5 donation would do much but they wanted to help, she encouraged them by continuing to post on her stories that every dollar was helping a child get a new pair of much-needed shoes. 

Rodriguez calls it being the “granito de arena in a situation.” 

Credit: Instagram / pattyrodriguez

Tiny but mighty changes can make a big difference. When asked if a call for donations will happen again, Rodriguez said she is open to the opportunity.

“It’s spur-of-the-moment—that’s how I operate. I would like to think it’s something I can continue doing. Perhaps more streamlined—helping more shelters,” she said.

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Date night with my heart. @lafc

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Rodriguez said she is aware that as much as shelters are in need of basic necessities, they also don’t have enough hands. She continues to wonder what shelters may be in most need of besides shoes, and if it’s better to send money to the shelter or if sending over boxes of items is better.

“I haven’t thought that far,” Rodriguez said. “I want to continue helping because this situation won’t have a solution anytime soon. We have to continue advocating and continue collaborating as a community.”

While she said there’s not much we can do right now besides calling Congress, she still wants to encourage others to galvanize awareness.

“What we can do as a community is mobilizing to donate and help shelters where kids are being held,” she said.

Rodriguez said she hopes this inspires others to start their own donation drives within their own community, work, and a group of friends. When one granitode arena joins with another, it can be a sandstorm of change.

READ: All Of The Migrant Children That Have Been Killed At The U.S. Border

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