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Versace Just Dropped A Whole Telenovela For Their Holiday Campaign And The Drama Puts Rubí To Shame

And no, we’re not talking about ‘The Assassination of Gianni Versace’, that’s a different Versace-themed glamorous murder-mystery. This time, the Italian fashion house, known for its drama and campy decadence, produced a whole bite-sized Telenovela featuring its holiday 2019 collection. Think Veronica Castro in the 80s; big perms, bold statement jewelry, betrayal, murder and tax evasion. Not even Telemundo could’ve thought of a more twisted and fabulous story. 

Versace’s Holiday Saga is a tumultuous and OTT Telenovela.

The concept was first ideated in collaboration with the American artist Sarah Baker and the UK art and fashion journal; Baroness Magazine. The six-part micro-telenovela includes all the traditional elements of Latino soap-operas that we’re all too familiar with; such as a filthy-rich family who owns an over the top mansion, a greedy antagonist (usually a sexy female), the wronged husband, the ingenue and the sketchy accountant. 

The protagonist, Angelina, is a rich business woman who is suspected of having committed a crime.

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Constructed as a series of letters written by the protagonist to Donatella herself, the story follows Angelina (played by Baker), the CEO of Narcissist Records who has been accused of stealing the smash hit “Spritz Me With Your Love” (lol), from an uncredited writer. 

In telenovelas, people return from the dead, blackmail each other and plot the protagonist’s demise, and Versace’s version isn’t short of all that drama.

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The writer of the song is in fact Angelina’s boy toy, “Angelo,” who —in true Telenovela style— appears to have mysteriously died after falling off a cliff. Angelina, suspects that her archenemy The Baroness—Angelo’s wife— played by top model Helena Christensen, is to blame. 

If it all sounds twisted, over the top dramatic and just all around extra; wait until you see the visuals. 

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The 6 mini-episodes not only feature fabulously dressed models clad in all Versace outfits, but also a huge assortment of random Versace-emblazoned items. There’s Versace silverware, a Versace pool float, a Versace volleyball, a Versace ash tray, Versace martini glasses, and the list goes on. 

By this point, if you grew up watching Telenovelas, you should know that nothing is as expected.

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Telenovela plotlines are a twisted business. If you’ve watched classics like ‘La Usurpadora’, ‘Los Ricos Tambien Lloran’, ‘Rubi’, or ‘Maria Mercedes’, you’d know better than to assume that things will follow their natural course. In Versace’s story; Angelo is of course, not dead. The accountant is plotting to frame Angelina and marry her daughter —the ingenue— to keep Narcissist Records for himself. Angelina had an affair with her frienemy ‘The Baroness’s’ husband Angelo, and The Baroness is actually… drumroll please… an undercover spy. 

You can watch the six-part series on Versace’s holiday campaign website.

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Versace unleashed the first full episode as well as a director’s cut on their Youtube channel. The Italian house’s complete 6-episode soap opera, is available to view for free in the form of a ‘Versace Holiday Saga’ on the brand’s website.  

There will also be a print edition of the story.

instagram @baroness_magazine

The actual print edition of the art and fashion magazine ‘Baroness’ will feature the story alongside an accompanying editorial shoot —which seems to be even steamier than the video clips. 

Donatella’s take on the classic soap-opera has all of our Telenovela-loving hearts, obsessed.

Twitter @veronicadela4t

Versace knows the importance of spectacle and drama. Donatella embraces over-the-top luxury and this tongue-in-cheek take on the campy Telenovela, is evocative of the 80s and 90s classics, us Latinx millennials, grew up watching. Angela and The Baroness might as well be characters in ‘Maria Mercedes’ or ‘Los Ricos Tambien Lloran’ and we can’t stop watching. It’s ridiculous and we’re sure you’ll love it, too. 

As ridiculous as the narrative might seem, The Versace Saga gives us every single thing we need out of a Telenovela: sex, scandal, intrigue, decadence and sisterhood.

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After the unravelling of the scandalous lives of the female protagonists, the campaign teaches us an important lesson in empowered sisterhood. Dismantling the misconception of ruthless powerful women in popular culture as spiteful, Angela and The Baroness actually patch things up and work together to unmask the real villains; Jacob and Angelo.

In this project, Baker and Donatella aim to subvert the judgement of ‘passional’ soap-star females fueled by theatricality. Instead they celebrate sisterhood by wrapping up the story with a collaborative female effort to overthrow the pangs of blackmail and deceit.

The holiday campaign features Versace Cruise 2020, and a wide selection of the brand’s famous medusa, emblazoned on household items. The collection is now shoppable on versace.com

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After Haters Came For The Harry Styles Vogue Cover, AOC Is Rushing To His Defense

Entertainment

After Haters Came For The Harry Styles Vogue Cover, AOC Is Rushing To His Defense

Win McNamee / Getty Images

Few people have faced as much criticism for such ridiculous things as has Rep. Alexandria Ocasio-Cortez. She’s even come under fire herself for a magazine cover. So it made sense when she reached out to Harry Styles over the weekend to tell him not to worry about the controversy over his recent Vogue cover.

AOC just recently faced a similar situation, when she received backlash over an expensive loaner suit she wore on the cover of Vanity Fair. So she was speaking from experience when she took to her Instagram Stories to take questions from her followers and offer up her take on all the brewing drama over Harry in a dress on the cover of Vogue.

Harry Styles appeared in Vogue while wearing a dress and the Internet took notice.

It was just week that the world was blessed with another history-making Vogue cover. For the first time ever in the magazine’s 127 year history, the cover featured a solo male. And it wasn’t just any male…it was pop star Harry Styles.

Inside the magazine, we were given more incredible images of Harry Styles in a big dress and, of course, controversy ensued. The pop star had just become the first man ever to cover Vogue all on his own, styled in a Gucci gown and shot by photographer Tyler Mitchell for the occasion. The accompanying profile discussed Harry’s love of clothing and general disregard for gendering garments.

Overall, the response seemed positive – with many celebrating his embrace of a more fluid future and the production of the images. But many conservative voices came out against the shoot, with firebrand Candace Owens taking the chance to complain about the cultural demise of “manly men.”

Now, even New York Rep. Alexandria Ocasio-Cortez has waded into the fray. For the record, she thinks he looks hot.

But Rep. AOC was quick to defend the singer and assured him that “it looked bomb.”

Having faced her own drama related to magazine covers, AOC can be considered a bit of an expert on the matter. So it was no surprise when she took to her Instagram Stories over the weekend and spoke up about the Styles’ Vogue drama.

Her Instagram followers got right to the point: “What do you think abt Harry Styles wearing a dress on the cover of Vogue?” To which the Congresswoman replied, per Harper’s Bazaar: “It looks wonderful. The masculine and the feminine elements are balanced beautifully — the hair and jacket styling give me James Dean vibes too.”

“Some people are mad at it bc some folks are very sensitive to examining and exploring gender roles in society. Perhaps for some people it provokes some anger or insecurity around masculinity/femininity/etc. If it does, then maybe that’s part of the point. Sit with that reaction and think about it, examine it, explore it, engage it, and grow with it,” she added.

She then went a little deeper and examined the meaning behind creativity and art, asking “What’s the point of creating things if they don’t make people think? Or feel or reflect? Especially as an artist or creative? Who wants to see the same things all the time? And never explore their assumptions?”

“Anyways it looks bomb so,” she concluded with a shrug emoji. 

A lot of other celebs, and Harry’s mum, agreed with AOC, with everyone from Sara Bareilles to Olivia Wilde, Elijah Wood, Kathy Griffin and others posting praise for the singer for once again pointing out that strictly defined, traditional gender roles are merely a social construct.

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Eva Mendes Shared A Shocking Photo Of ‘Being Tortured’ While Receiving Mono-Thread Treatment For Her Neck

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Eva Mendes Shared A Shocking Photo Of ‘Being Tortured’ While Receiving Mono-Thread Treatment For Her Neck

Dominique Charriau / Getty

When it comes to aging and beauty, Eva Mendes is proving she has nothing to be ashamed of.

The forty-six-year-old actress and mother to two gave fans a look into her beauty routine. Shocking followers on Instagram, the actress shared that she maintains her look with a pretty unique, non-invasive injectable procedure. The image proves that whoever thinks “beauty isn’t pain” might have it wrong…

In a post shared to Instagram, Mendes shared a photo of a jawline-tightening treatment known as “mono-threading.” 

The graphic image shows Mendes with her neck tilted backward and tiny syringe pins sticking out from the curve of her jawline. In a caption of the post, Mendes gave more context to the shocking image and writing “This spa-home away from home is incredible! No office with bad fluorescent lighting. No sterile office vibe. This is my go-to for all things beauty. A home where you can relax while being tortured by the best of the best. This is my happy place! Here I am getting some Mono-Threads. Ayyyy Dios!”

Mendes went on to credit Beverly Hills-based esthetician Mariana Vergara and her new office for cosmetic injectables called Beauty Villa Vergara. “So excited to support her as a skilled beauty technician opening her own Latina owned business!” Mendes finished the post. “Pa’lante reina!”

Beauty Villa Vergara shared details of Mendes’ treatment on their Instagram page.

“Mono threads activate collagen synthesis, which produces a gradual skin thickening, skin tightening and rejuvenation effect,” Vergara wrote. “Acupuncture is used mainly to relieve discomfort associated with a variety of diseases and conditions (…). The threads shown are mono threads, which stimulate collagen.”

Vergara went onto explain that the procedure Mendes received is not a face or neck-lifting procedure. Instead, it’s apreventative skin-tightening treatment. “These particular threads do not lift a saggy neck,” Vergara explained in response to questions posted in the comments section of the post. “She doesn’t have a saggy neck. These threads stimulate collagen production and prevent a saggy neck.”

Though Mendes joked that the procedure is “torturous,” Dr. Vergara promised that it’s not as painful as it looks.

“The procedure is minimally invasive and patients usually have mild discomfort. I use numbing cream before placing them,” she explained. “It provides immediate results, but even better results are seen after three months as your body produces collagen. These threads will start to dissolve within six to nine months, but due to the collagen and elastin stimulation the effect will last up to eighteen months.”

Vergara explained that the procedure can be done to more than just a jawline.

“They can go in the cheeks, nasolabial folds, jawline, marionette lines, décolleté, arms, thighs, knees or abdomen,” she explained. “Basically, anywhere collagen stimulation is intended.”

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