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The Swoosh Gets The Latino Treatment: Nike Launches Limited-Edition ‘Día De Muertos’ Collection Complete With Calaveras And Papel Picado Designs

Forget Halloween. Each year more and more brands are tapping into the Mexican celebration of the dead, Día de Los Muertos, to target Latinos with their calavera-inspired designs. The Mexican holiday surrounds death, but it’s a time to celebrate life with loved ones, and each year it’s gaining more and more traction in the U.S. 

Celebrated in the U.S. from Oct. 31 to Nov. 2, the holiday tradition calls for the creation of altars to deceased loved ones, decorated with photos, meaningful objects, and their favorite foods said to attract their souls. Petals of bright yellow-orange cempasúchil flowers are used to guide them from the cemetery, according to tradition. This year Nike took up the opportunity to celebrate, with a brand new collection dropping later this month, inspired by “traditional Mexican skeleton graphics.” This isn’t the first time the brand celebrates the Mexican holiday though, a few years back the Swoosh brand released another pair of Cortez’s to pay tribute to the dead on Día de Muertos. 

This latest ‘Día de Muertos’ collection is scheduled to release on Nike.com and at select Nike retailers on Oct. 30.

credit Twitter @Solecollector

This latest assortment will include the Air Force 1 Low, the Cortez, and the Air Max 95 which are all getting dressed up for the occasion. Each pair will reference the holiday ever-so-slightly with traditional Mexican skeleton graphics featured throughout the design on the upper parts of the shoe as well as on the insoles.  

The Cortez turns black and orange for Day of The Dead 

Credit Twitter @sneaker_arian

The Cortez, is a Nike style Mexican-Americans love to wear, and the sports company picked the iconic design to be part of the Day of the Dead collection. It’s not the first time the Swoosh gets the Mexican-inspired treatment though. As we mentioned earlier, back in 2015 a ‘Day of The Dead’ Nike Cortez was released in honor of the holiday, and the design was a lot more thematic than this year’s minimalist iteration.

Featuring a ‘papel picado’-inspired design on the inside, the stitching of the iconic Swoosh on the upper side of the shoe as well as on the soles, turns bright orange, reminiscent of cempasúchil and candle-lit ofrendas. The shoe is dressed in a nylon and suede floral print and has distinct embroidery on the heel.

The Day of The Dead Air Force 1s Glow in The Dark With Papel Picado-Inspired designs.

credit Twitter @unrtd

The iconic performance shoes were re-imagined to celebrate the Mexican holiday in the most subtle way. The classic silhouette has an all-white upper body, contrasted by piping in yellow, green, blue, pink and black, and also sports a black heel tab and stitching across the midsole. The best part though is that once the shoe’s in the dark, it reveals a glow-in-the-dark skull papel picado-inspired pattern that is fully reflective throughout the entire upper. It’s to die for!

The Nike Air Max 95 was reimagined for the occasion in muted colors and subtle touches of huichol-style graphics.

credit Twitter @RyoRyo719

Joining the AF1s and the Cortez, the Nike Air Max 95 will also be a part of the 2019 Day of The Dead Collection. The festive colorway of the Air Max 95 takes on a white mesh upper with the signature layered side panels taking on a textured/crackled leather appearance. The leather side panels are emblazoned with muted ‘Huichol’ or papel picado-inspired graphics to go along with the Mexican theme. The limited-edition shoe also features black leather mudguards, black Swoosh branding, speckled laces, and a black midsole that adds to the look, along with teal detailing on the skull graphic insoles, papel picado-style tongue branding, and translucent outsole.

There are 57 million Hispanics in the U.S. only, and they represent 18% of the country’s spending power— no wonder brands like Nike want to tap into Latino traditions.

credit Twitter @thesolesupplier

Over the past few years, companies and retailers have made it easier to get into the spirit of the holiday, offering themed apparel, home decor and containers in which to tote goodies. With 57 million Hispanics in the U.S. alone, this demographic represents almost 18 percent of the country’s population and significant spending power, according to Nielsen. In fact, the data analytics company expects its buying power to grow from $1.4 trillion in 2016 to $1.8 trillion by 2021. And that dollar strength isn’t lost on retailers.

‘Dia De Los Muertos’ celebrations run from  November 1st through November 2, and the Nike Air Force 1 will drop at retailers like Sneakersnstuff and nike.com on October 15. Priced at $100 USD, the festive sneakers are the ultimate day-to-day shoe to add to your rotation. The rest of this latest Nike Día de Muertos collection is scheduled to release on Nike.com and at select Nike retailers on Oct. 30.

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Fans Think This Photo Of Barbie Is Proof She’s An Out And Proud Lesbian

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Fans Think This Photo Of Barbie Is Proof She’s An Out And Proud Lesbian

Mattel/ Instagram

The fact that the early days of Barbie were not quite so inclusive to all of us comes as no surprise. The blonde, impossibly figured doll with a penchant for similar-looking friends is a far cry away from the Barbie of today who has friends of all shapes, races, sizes, sexual identities, and abilities. Even better, today’s Barbie crew includes dolls who give queer children a broader playgound for their imagination.

Recently, Barbie has added a new addition to her friend group whose bringing more power to her LGTBQ fans.

Social media has dubbed the LGBTQ positive Aimee Song doll Barbie‘s girlfriend.

Twitter’s latest excitement is about a theory that Barbie and Aimee Song are dating. Photos of Mattel’s doll Aimee Song doll show her wearing a “Love Wins” T-shirt that supports LGBTQ+ rights. The Mattel doll was inspired by fashion blogger Aimee Song and recently caught renewed attention in a viral post shared to Twitter.

The “Love Wins” photos are only now going viral but were actually released in November 2017.

The photos of Barbie and the Aimee doll were shared to Twitter last Monday by user @kissevermore and now has Twitter debating whether the two are dating.

The pictures of Barbie and Aimee show the two dolls eating avocado toast. petting a dog, and smiling at each other. The images have fans questioning when Barbie came out and how she managed to nail a hot girlfriend before they did.

Even REAL Aimee Song weighed in on the images to confirm the relationship.

“I am the girlfriend,” she tweeted with a photo of herself and the Aimee Song doll. 

While Mattel has yet to officially identify Barbie as a lesbian, the original Instagram posts related to the Love Wins Barbies are proof that she is at least an ally.

Confirmed or not, true or not, one of the best parts of Barbie is that she is meant to be whoever her fans want her to be.

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Christina Haswood Wore Traditional Navajo Clothing Made By Her Bisabuela To Her Swearing-In Ceremony And It Was The Most Powerful Look Of 2021 So Far

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Christina Haswood Wore Traditional Navajo Clothing Made By Her Bisabuela To Her Swearing-In Ceremony And It Was The Most Powerful Look Of 2021 So Far

H. Armstrong Roberts/ Getty

Newly elected member of the Kansas House of Representatives, Christina Haswood, paid tribute to her heritage on the day of her swearing-in ceremony with the ultimate power look. Dressed in traditional Navajo attire, the 26-year-old made history on Monday when she became the  youngest member of the Kansas legislature, and only its second Native American member. 

Haswood took her oath of office wearing traditional Diné regalia which she made with the help of her mother, and partner.

Wearing moccasins, a velveteen skirt, and a red blouse embellished with silver string made a point to highlight her heritage and identity. Speaking to Vogue in an interview about her clothing, Haswood explained that she “wanted to honor my ancestors and all their sacrifices for me to be here and in this job. I wanted to honor my family, who has taught me how to be a strong, young, Diné woman while growing up in Lawrence, Kansas.” 

In addition to her dress, Haswood wore heirlooms given to her by family members which included a squash blossom necklace, a belt given to her by her uncle, and an additional belt given to her by her shimá sání (grandmother). Her great grandmother also gave her the earrings she wore. In addition, she wore a tsiiyéé (a Navajo-style hair tie) that she made with her shimá sání.

“The significance of these pieces are priceless,” Haswood explained to Vogue. “Many of the pieces I wore that day only come out on special occasions, because of how old they are. I don’t have the funds to be a collector, so many of my pieces have been passed down to my mother, who lets me borrow them.”

Haswood gave a behind-the-scenes look of her swearing-in attire on a TikTok video that has gone viral with more than 500,000 views.

In the video, Haswood readies her hair and does her makeup before eventually getting help from her mother and grandmother to get dressed.

Haswood won the Democratic primary after running unopposed for a seat in the Kansas state legislature that represents District 10.

With degrees in public health from Haskell Indian Nations University and Arizona State University, Haswood also received a master’s degree in public health management from the Kansas University Medical Center.

At the moment, she also serves as a research assistant with the National Council of Urban Indian Health and the Center for American Indian Community Health. There she studies nicotine addiction in tribal youth and researches the impact of COVID-19 on indigenous groups.

“Just two years ago I was in graduate school, and my greatest worries were about getting a job and student loans,” Haswood said in an interview with the Daily Kansan. “Today, the world has changed.”

According to Esquire, four Native candidates ran for office in Kansas. This week, each of them won their primary elections.

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