This Short Film Centers Around A Black Father Doing His Daughter’s Hair
When it comes to grooming a daughter’s hair, Black fathers haven’t been shy about expressing the difficulties that come along with the morning ritual. And Afro-Latino fathers are no exception. In Latinx communities with large Afro-Latino populations, having “good hair” is a label we all have to contend with. Young girls have a lot of pressure put on them to look put-together so, by extension, our families look put together.
We all have memories of our mothers making sure our baby-bangs were smoothed down and our outfits were washed and pressed to perfection.
Being well-groomed is so important to Afro-Latinos who face societal pressure to look perfect in order to combat bias.
So, when fathers occasionally have to groom their children when their mother is unavailable, the pressure, needless to say, is on. We’ve all seen the genre of viral videos where fathers struggle to part, brush, braid and secure their daughters’ hair–obviously not previously aware of all the labor that goes into daily hair upkeep. Even celebrities have gotten in on the trend with men like Alexis Ohanian, husband to Serena Williams, joining “Natural Hair” groups on Facebook to learn more about their children’s rizos.
Writer/director Matthew Cherry wanted to explore the topic of Black fathers doing their daughters hair, so he decided to make an animated short about it.
According to Cherry, the short, titled “Hair Love” is about a Black father (who has locs himself) who does his daughter’s hair for the first time. “You know how guys are, a lot of times we’re hard-headed and we think we can figure everything out by ourselves without asking for help,” said Cherry during an interview. “[The father in the short] thinks it’s going to be an easy task but he soon finds out her hair has a mind of its own”.
The father isn’t the only one who learns a lesson in self-confidence in the course of the film, though. In the end, the young girl also “comes into a level of self-confidence in the process” of her father learning how to do her hair. So, in other words, the entire film is an ode to self-love, family, and the priceless experience of bonding.
To finance “Hair Love”, Cherry created a Kickstarter campaign with the initial goal of raising $75,000. The campaign quickly caught the internet’s attention and became a viral phenomenon thanks to celebrity champions like Issa Rae and Jordan Peele. The $75,000 goal was quickly surpassed. All in all, the campaign raked in a total of $280,000–smashing Kickstarter’s short-film financing records.
Cherry recruited Black animators like “Proud Family”‘s Bruce W. Smith and “WALL-E”‘s Everett Downing Jr. to help him make his dreams a reality.
As for Cherry, he’s candid about the reason he decided to explore the topic of Black hair and Black fathers: because mainstream media’s representation has left much to be desired. According to Cherry, not only did he want to shine a light on the labor of love that doing Black hair requires, but he wanted to highlight the relationships between Black fathers and their daughters.
“For me, I just think it was really important to shine a light on Black fathers doing domestic things with their kids because mainstream media would lead you to believe that Black fathers aren’t a part of their kids’ lives”, Cherry said. “And there have been a lot of recent surveys that actually show otherwise–that show that Black fathers are just as involved in their kids’ lives as any other racial group”.
Now, “Hair Love” will be played ahead of “The Angry Birds Movie 2” in theaters nationwide
The nationwide release will provide a massive platform for an under-told story. Not to mention, it will provide Black children with their own images reflected back to them–something many of them haven’t seen before. Not to mention, the security of a theatrical release has made “Hair Love” officially eligible for an Academy Award nomination.
As for Cherry, he’s over-the-moon about the opportunity for his project to be seen by millions of people. “To see this project go from a Kickstarter campaign to the big screen is truly a dream come true,” he said in a press statement. “I couldn’t be more excited for “Hair Love” to be playing with “The Angry Birds Movie 2” in front of a wide audience and for the world to see our touching story about a Black father trying to figure out how to do his daughter’s hair for the very first time.”
We’ll admit: we didn’t have plans to see “Angry Birds 2” in theaters before we knew about this. But now, you might just see us on opening night, standing in line for the movie right next to our fathers! Catch “Hair Love” before “The Angry Birds Movie 2” in theaters on August 14th.