Entertainment

J Balvin Has Made History Out Of Lollapalooza And Becomes The First Latino Headliner In The Festival’s 28 Years

Jbalvin/ Instagram

I don’t care how tired you are, what language you speak, where you have to go next, if the DJ decides to pop on some reggaeton at the club, your plans just changed. The genre has been hitting big with U.S. audiences, especially with pop superstars like Cardi B giving it a wider audience to enjoy those thumping bass lines. It’s the perfect music to roll your hips and run your fingers through your hair to while you work off that double shot you took earlier. Some might say it’s also the perfect music to play at the carne asada or to clean the house or to write an essay or…

If you need an introduction to the genre, look no further than J Balvin.

His songs continually perform well in Latin Music charts and his videos are known to grab millions of views within hours of posting. Whether he’s singing about not remembering what happened last night in “6 AM” or the joys of dirty dancing in “Ginza”, or writing a love song to all of us in “Mi Gente“, the smooth sound of his voice mixed with the beat and latin rhythms hits a certain pleasure center in the brain that is absolutely infectious.

Also, I think we would make really beautiful babies. Just sayin…

Over the weekend, J Balvin became the first Latinx headliner at Lallapalooza, a festival that has been in existence for 28 years.

Yep. I said first. Because in the Year of Our Lord Two Thousand and Nineteen, Latinos still have firsts to break through.

And the fans were here for it.

Across social media and in reviews from Rolling Stones to Billboard, many are saying that this was the most intense headline event ever. Way to represent J Balvin!

Seriously, y’all, the show was lit.

I mean…absolutely hyped up.

J Balvin also brought out Wisin y Yandel.

LOST THEIR MINDS.

Lollapalooza, as a festival, started in 1991 as a project of Perry Farrell, the frontman of a popular 90s alt rock band Jane’s Addiction.

The festival was mostly known for its alternative rock and grunge offerings that were indicative of the times. Bands like Red Hot Chili Peppers, Soundgarden, and Nine Inch Nails would travel the country with the festival. While rock music was the main focus, the lineups were eclectic and featured rap acts like Cypress Hill, Ice Cube, and A Tribe Called Quest as well as  electronic music and, yes, Latinx music. Mexican rock band, Café Tacvba were the first to play the festival in 1992. 

Since then, Latinx acts have been part of the North American Lollapalozza festival lineup, which is now rooted in Chicago, but not a huge part. What makes the fact that J Balvin is the first Latinx headliner even more baffling is that the first satellite Lollapalooza festival was in Chile starting in 2011. The next two were in Brazil and Argentina. You would think the North American branch would play nicer with its sister cities.

American audiences have been slow to come around to Latinx entertainment though. Probably the first representation we had in the mainstream consciousness was Desi Arnaz in I Love Lucy. It’s the first example I can think of where a large chunk of the American population loved a Latinx singer whether she was singing in English or Spanish. Since then, Latinx acts have typically had to develop English albums to make an impact in the U.S. market – Gloria Estefan, Selena, and Ricky Martin come to mind.

So when bands like Los Tucanes de Tijuana find themselves on a major summer fest lineup and then are given the key to the city, it’s kind of a big deal. It means that promoters are taking Latinos seriously as a demographic to market to. It also means promoters are ready to support the entertainers Latinos love with real money. 

It’s apparent that J Balvin understands the importance of this legacy.

In this instagram post he says, “”This is dedicated to dreamers to Latinos and those who know that in life everything is cause and effect, and that we deserve to be here.” 

J Balvin deserves to be here and we can only hope it’s the start of the beginning for more Latinx artists to break through.

The World Can’t Get Enough Of J Balvin, He Is YouTube’s Most Streamed Artist Worldwide

Entertainment

The World Can’t Get Enough Of J Balvin, He Is YouTube’s Most Streamed Artist Worldwide

Roger Kisby / Fotógrafo autónomo / Getty Images

¡Mi gente! Your faves could never. Latin music domination continues around the world with the top spots of global streaming platforms being stacked with Latinx artists. What a time to be alive. Remember when we all had to pretend Drake was Dominican to get some kind of representation out here? But when you think about the sheer number of people on the planet that speak Spanish, it totally makes sense that Latinx artists would have such a massive reach. 

And let’s be real, while fluency helps, you really don’t have to be proficient to enjoy reggaeton. The energetic, pulsating beats can compel anyone to move. Do you really think everyone in the United States knew the English translation of Luis Fonsi and Daddy Yankee’s “Despacito” in order to enjoy it? Music transcends language and so does Colombian trap artist J Balvin apparently. Do you think anyone even noticed that the lyrics in “Harlem Shake” are largely in Spanish? Nope. 

J Balvin is here to stay.

For six consecutive weeks, J Balvin has chopped the global charts on YouTube. That’s a total of 1.26 billion views on the platform. 

“Artista más visto en YouTube Global,” Balvin wrote in an Instagram caption.

This comes as no surprise to Balvin fans. In 2018, Balvin ousted drake as the most-streamed artist worldwide on Spotify. The singer surpassed 48 million monthly listeners last summer thanks to his single “X” with Nicky Jam which streamed over 327 million times. Balvin is in great company on the global charts with Daddy Yankee, Bad Bunny, and Ozuna all in the top 10. The trio’s single “China” with Anuel AA and Karol G is currently number 1 on the YouTube global charts and number 2 in the United States chart. However, we’re pleased to note that “Señorita” by Camilla Cabello and Shawn Mendes is topping the charts in the states. 

Balvin shouts out his Latinx fans. 

“Artista más escuchado en el mundo en @spotify posición #1 que celebro con todos mis latinos y los soñadores. Gracias Gracias Gracias,” Balvin wrote in the caption. 

Our boy is famous basically everywhere?

The top countries streaming Balvin’s music are Mexico with 240 million views, Argentina with 121 million views, and Colombia with 121 million views. The United States is in fourth place with 112 million views, followed by Spain, Peru, Chile, Ecuador, Brazil, and Venezuela. But fear not, Balvin has fans in at least 100 different countries according to YouTube. 

We stan a humble king of the masses!

Like, literally could you imagine how this level of adoration and attention would completely warp your mind? I would be a monster. I would build a house out of fan mail and then set it ablaze just to laugh at my stupid fans. I’d have so many, who cares! Meanwhile, the artist, who typically regales his followers with personal messages on Instagram every morning at 5 a.m., knows how to connect with his fans. Balvin even served ordinary people from a coffee cart in New York City the other day. 

“Buenos días , buenos días , buenos días !!!!! ARCOÍRIS TOUR empieza 30 de Agosto en Puerto Rico !! Choliseo,” he wrote on Instagram. 

 We stan a humble king of the masses!

This isn’t the first Latin wave (and it won’t be the last).

In the 1990s, the late and great Selena catapulted Tejano and Cumbia music into the mainstream American consciousness. This ushered in the era of the “Latin Explosion” where legends were born. Ricky Martin, Thalía, Marc Anthony, Enrique Iglesias, and Jennifer Lopez made their marks. Hell, even Frank Sinatra personally invited Luis Miguel to record a duet of “Come Fly With Me” on his 1994 album Duets II. 

In the 2000s, there was the “Latin Pop Boom” that saw the likes of Shakira, Paulina Rubio, and Christina Aguilera topping the charts. You may even remember non-Latinx artists trying to ride the wave with Beyoncé collaborating with Shakira on the duet, “Beautiful Liar,” and releasing a Spanish language version of the single “Irreplaceable.” It almost feels odd to call these decades different waves or eras when it is pretty clear Latinxs have been consistently rocking the charts since Gloria Estefan in the 1980s. Since then, in the United States, we have been blessed with many more Latinx acts including the likes of Selena Gomez, Demi Lovato, Camila Cabello, Becky G, and Cardi B. And of course, there are all the amazing imports from Latinx countries around the world. If we want to continue this Latinx chart domination, I only have one piece of advice: stream “China” by J. Balvin on YouTube and Spotify!

J Balvin Casually Serves Coffee From A NY Truck And People Have No Idea Who He Is

Entertainment

J Balvin Casually Serves Coffee From A NY Truck And People Have No Idea Who He Is

There’s no one who loves coffee more than J Balvin. The Colombian trap artist posts videos on Instagram or Instagram Stories just about every morning at 5 a.m. of himself drinking coffee, meditating and thanking the universe for its infinite blessings. This morning, the “Mi Gente” crooner got a chance to share his favorite morning routine with local New Yorkers. 

J Balvin took over a coffee and pastry truck in New York to casually pour cups of cafecito to locals.

@jbalvin / Instagram

“¡Buenos días, buenos días, buenos días mi gente! Buena vibra para todo el mundo estoy aquí atendiendo con buena vibra a todo el mundo como siempre,” exclaims the colombiano. 

“Estoy feliz, estoy agradecido con la vida. Y empiezo la Gira Arcoíris con el pueblo, con mi gente el 30 de agosto. Allí nos vemos, Arcoíris Tour el 30 en Puerto Rico para mi gente,” he adds reminding his followers that his tour starts at the end of August in Puerto Rico. 

A couple of people stopped by the impromptu Balvin Coffee Truck but seemingly have no idea who he is. 

@jbalvin / Instagram

A few people stop J Balvin’s truck but given their calm demeanor, probably have no idea that they are being served by the YouTube’s most streamed artist. Back in June 2018 Billboard reported that J Balvin had officially become the most streamed artist on Spotify, knocking Drake from the top spot. Balvin’s single “X” with Nicky Jam was streamed more than 327 million times at the time of the publication. 

“Thank you for your service.”

@jbalvin / Instagram

“Thank you for your service” is really the only verbal communication that is captured in the Instagram video. It’s still unclear what service J Blavin thanks his customers for, but we’re laughing along with the person recording the video.  

Most people in the comments want to know where they can get a cup of freshly brewed Balvin coffee but others are thanking him for being sanitary. 

@jbalvin / Instagram

Songwriter and DJ Diplo thanks J Balvin for not serving pastries with bare hands. Although, however, we did notice Balvin’s pink hair was fully exposed and he was not wearing a hairnet. Rookie move, right?

People highlighted that only a humble artist like Balvin would park in the middle of New York to serve coffee. 

So querido Balvin, we thank YOU for your service.