Mind Blown: Two Women In Cuba Invented An Extraordinary Way To Deliver Pizza From Their Rooftop Apartment
If you have a passion for something, there isn’t anyone or anything that will stop you from doing it. Success in any field, whether it is in your career, personal growth, family goals, etc., takes persistence and dedication. You must have a clear vision of how to make your goals and dreams a realization. The key is also understanding when to listen to others and follow critical advice. These are the many lessons we learned from two incredible Latina entrepreneurs from Cuba.
Marta Castaeda is the owner of A Mi Manera (My Way) Pizzeria in Havana, Cuba, who found a perfect solution to selling pizzas from her apartment.
Castaeda began her pizza business in 2010 with her husband, but after his unfortunate death, Castaeda partnered up with another woman, Marta del Barrio, and a new chapter of her business came to fruition.
According to Great Big Story, who interviewed the two women, the Marta’s said that they initially sold their pizza in a standard way. You see, they run their business from their apartment, and their kitchen is on the top floor of the building. When the pizzas were ready to serve, one of the Marta’s would have to walk down the flight of stairs, hand it to the customer, and walk back up. Castaeda said this method was tiresome. We can only imagine. Then a stroke of genius changed everything for their business.
Lots of people suggested ways to perfect their business, but one person gave a stellar idea on how to sell pizzas more efficiently: send the pizza down on a basket.
The invention worked. From then on the women took the orders downstairs, they’d call it up to the cook via phone, make the pizza, and deliver it down on the basket. While this is most definitely a clever and marketable way to sell pizza, they — like any business — also had some hiccups with this clever invention.
Castaeda recalled that one time, while a pizza was being sent down on a basket, it fell out and landed on a woman’s head. Now, we’ve lived in New York City long enough to know that if something is going to hit us on the head, we sure would rather be struck by a pizza than anything else.
Castaeda is proud of her business, her partner, and how they’ve managed to be a successful, money-making venture in a nontraditional capitalist country.
“Here we have to find a way to sell, to be able to maintain the license, so that’s what we have done with our resources, look for solutions,” Castaeda said, according to The Cuban History. She also said that people come from all over the island — not to mention all over the world — to try out her pizza. But mostly to see the pizza come down in its signature way from the rooftop.
The name of her business A Mi Manera is at the heart of what makes this pizzeria a hit with the people.
Castaeda discloses that pizzas are made exactly how the people want it. They can choose from a variety of toppings because the real taste that differentiates this pizza from the rest is in the sauce and handmade dough. While she does not disclose what’s exactly in the recipe, the pizzas are clearly a hit because people come from everywhere just to eat them.
According to The Cuban History, each pizza typically sells for 12 Cuban pesos which are about 50 cents. We have one piece of advice for the owners of A Mi Manera pizzeria: increase those prices! Especially for tourists!! We also suggest they trademark this clever way of selling pizzas. We’re certain any pizza entrepreneur in the United States will see this and try to market it for themselves.
At the end of the day, Castaeda said it’s not about making money but rather enjoying each other’s company by providing good food and humor.
“Pizza helps Cuba survive and persevere,” Castaeda said in her interview with Great Big Story. She adds that they are always looking for ways to improve their business and she’s always open to new ideas especially from her partner.
So how do they keep up with demand even on the busiest days? Castaeda said she always ready to for light humor on the job and is ready to make someone smile.
“I always try to do things while laughing,” she said, “because laughter brightens up the day.”
This woman needs to be lecturing business courses at every top university! Now, for the most important information. A Mi Manera Pizzeria is located at 919 Neptuno, La Habana, Cuba. You’re welcome!