Corona and Parley teamed up to bring you major star power and cleaner oceans. The video above, while presenting perspectives from famous people, also aims to show you the very real effects that humans are having on our oceans, and stressing the importance of making a difference.
Actors Diego Luna, Nashla Bogaert, Chris Hemsworth and pro surfer Ramon Navarro teamed up to shoot this video on what the oceans mean to them to promote the collaboration’s “100 Islands Protected by 2020” campaign. They intend to have cleaner oceans and beaches within the next 3 years.
From Parley’s website, the mission statement for this campaign lays out their dream for a cleaner, plastic free ocean.
“There’s a new alliance in the movement to end marine plastic pollution. Through creative collaboration and the Parley AIR Strategy, together with Corona (global) we will bring change to the beverage industry and protect 100 islands by 2020, starting in six key regions – Mexico, Maldives, Australia, Chile, Italy, and Dominican Republic.”
Dominican actress Nashla Bogaert shared a shortened Spanish-language clip on her Instagram.
In her captions she writes: “Soy Dominicana. Vivo en un país bordeado por el hermoso océano y me rompe el corazón el daño que le hacemos.” (I’m Dominican. I live in a country bordered by the beautiful ocean and my heart breaks because of the damage we do.)
Chilean surfer Ramon Navarro, showed what the campaign is all about by cleaning up beaches in this picture.
He captioned the photo “Nací y me críe en Pichilemu. Como mis padres, y sus padres, crecí obsesionado con el océano.” (I was born and raised in Pichilemu. Like my parents, and their parents, I grew obsessed with the ocean.)
Diego Luna isn’t scared to get down in the sand to make the beach a better place.
“Lo que lastima al océano nos lastima a todos.” (What hurts the ocean hurts us all.)
Chris Hemsworth did his part, all without the help of his Thor powers.
“I’ve spent a large part of my life in and around the ocean, it’s where a lot of my happiest memories came from.”
It seems like this is a great campaign, with a positive message, using star power for the greater good. I’ll drink to that. Anybody got a limón for my cervecita?