Getty Images; Marcho Verch/Creative Commons

Cardi B doesn’t stop hustling. Recently, the Bronx-born rapper filed legal documents to trademark the phrase “Bardi Beauty”. That means that Cardi B is thinking of getting into the makeup and beauty game.

According to the legal documents, “Bardi Beauty”‘s trademark covers “cosmetics, fragrances, haircare, skincare, nail polish, nail enamel.”

Cardi B is aiming to start her own beauty brand named ‘Bardi Beauty’, @TMZ reports.

The brand would include products like cosmetics, fragrances, haircare, skincare, nail polish, and more. pic.twitter.com/w6VpqsKoRs

— Pop Crave (@PopCrave) April 22, 2021

So, in essence, Cardi B is planning a full takeover of the beauty industry. And we can’t wait! Cardi B’s past red carpet and photoshoot looks have practically broken the internet with their creativity and innovation.

This trademark filing comes to no surprise to fans who have been closely following the rapper’s business life. Cardi B has been teasing the idea of releasing a beauty line for years. Just last month, Cardi claimed that she wanted to start a haircare line for Afro-Latinas.

Earlier this year, Cardi announced on Instagram: “This year I will be coming out with a hair[care] line that I been working on at home for my hair and my daughter’s.”

I’m so curious about the Bardi Beauty omg like what’s gonna be first, makeup, skincare, haircare aghhh❤️❤️💞💞💞

— Alisia Catalena (@AlisiaBartos) April 23, 2021

“Being Hispanic/Latina don’t make your hair long, don’t make your skin light, or don’t make your face features slim, [e]specially Latin countries from the Caribbean islands,” she further explained on Twitter. “DNA [has] something to do with your hair, not your nationality.

“Bardi Beauty” would be one of many business spin-offs that Cardi would commit her time to. It was only a matter of time before she went the beauty route with Bardi Beauty.

The Grammy-winning rapper already has had massive success collaborating with brands like Reebok, Steve Madden, and Fashion Nova.

Bardi launching a beauty line and I can’t wait to cop every gloss

— Ms. 🅿️lenty (@plentyofnia) April 22, 2021

Fellow music jefas Rihanna and Selena Gomez have created lucrative beauty brands like Fenty Beauty and Rare Beauty to great fanfare. In fact, creating a beauty brand to go along with her music brand seems like a natural thing for Cardi B to do.

Let’s hope that Bardi Beauty will take the Fenty Beauty route and create products for people of different races, ethnicities, and skin colors.

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Courtesy Morphe

Good news for ’90s babies! The popular Morphe x Lisa Frank makeup collection is back in stock! The bright-colored school supplies brand and the budget-friendly makeup brand are, once again, teaming up for a collection to end all collections.

Last week, Morphe announced that they’re not only relaunching their Lisa Frank collection, but they were adding new products to the cult-favorite line.

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A post shared by Lisa Frank (@lisafrank)

Both makeup-lovers and Lisa Frank-lovers (and let’s be honest, there’s quite a bit of overlap here) can have fun with this team-up. The collection crossover originally debuted in November of last year to great fanfare.

At the time, the collab was everything millenials had been hoping for. “We hope the elevated packaging and iconic Lisa Frank spirit, combined with Morphe’s trusted formulas, will bring happiness and excitement as the consumer interacts with the collection from beginning to end,” Lisa Frank Inc. said.

While November’s launch was a three-piece collection, this release has the added bonus of a lip-crayon trio.

#REVEALED 🚨Round 2 🏁 🌈 @morphebrushes X @LisaFrank #morphexlisafrank
Includes 2 NEW #LipCrayon Trios
🐈 Paint It Playful Trio:
-Dear Diary
-Pen Pal
-Slumber Party
🦮 Paint It Neutral Trio:
-Friends 4 Ever
-Lifetime Fan
-Kid At Heart#ComingSoon *use code: TRENDMOOD 10% OFF pic.twitter.com/eR4vUpemVs

— Trendmood (@Trendmood) March 30, 2021

Last year, the Morphe x Lisa Frank collection consisted of a brush set, an eye shadow palette and a set of sponges–all created to look like the iconic Lisa Frank Inc. brand. This time around, they raised the stakes a bit and got into the lip-game.

While the lip crayons are packaged in Lisa Frank’s signature psychedelic colors, the lip pigments themselves are neutral. And, not to mention, gorgeous. Based off of the swatching, the colors will look good on all skin tones. The crayons’ shades are “Lifetime Fan”, “Kid at Heart”, and “Friends 4 Ever”.

Morphe’s iconic 35B palette was also Frankified to be brighter, bolder, and more playful.

MORPHE X LISA FRANK SHUT UP pic.twitter.com/befdwuAZD3

— hannah who? (@_baenana) November 29, 2020

The eyeshadow shades had names like “Playtime Kittens”, “Rainbow Chaser”, and “Prancing Unis”. Based off of those shade names, its safe to say that Morphe really dedicated itself to the Lisa Frank theme.

And as if the collab couldn’t get any better, the eyeshadow palette comes in three different covers: Zoomer & Zorbit, Forrest, and Prancing Unis.

So far, customers have been raving about the quality of the Morphe x Lisa Frank collection items.

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A post shared by Lisa Frank (@lisafrank)

“So so pretty and bright!” wrote one reviewer of the 35B palette. “Lots to play with & gives me nostalgia for when I was obsessed with Lisa.” (Weren’t we all??)

“I used to have a binder full of everything Lisa Frank so this palette was a NEED for me. I highly recommend it!” wrote another. “The shades aren’t patchy, they blend beautifully, and the color scheme is perfect.”

The collection is currently available at ULTA.com & Morphe.com and we can’t wait to try! Will you be checking it out?

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