We’ve seen our fair share of weird brand collabs in the past, but this is truly one we didn’t see coming.
On Thursday, Chipotle and e.l.f. Cosmetics announced that they were teaming up for a collaboration.
Both makeup-lovers and Chipotle-lovers can have fun with the team-up. According to the press release, e.l.f will be selling Chipotle-themed makeup and Chipotle will be selling makeup-themed food. Confused? Keep reading.
On March 9th, e.l.f. cosmetics is launching their e.l.f. x Chipotle makeup collection, a range of products that includes a Chipotle-themed eyeshadow palette, a tinted lip-gloss, an avocado-shaped beauty sponge, and a makeup bag that looks exactly like Chipotle’s famous to-go bags.
The eyeshadow palette is made up of 12 shades, each of which are named after one of Chipotle’s signature ingredients. For example, the leaf-green shade is called “Lettuce”, the buttery gold shade is called “Corn Salsa”…you get the picture. The “Make It Hot” lip gloss is a sheer, hot-pink shade that is formulated with Vitamin E and coconut oil.
And as an added bonus, when you purchase the Chipotle eyeshadow palette, you’ll be emailed a voucher for free Chipotle chips and guac.
But makeup isn’t the only aspect of the promotion. Chipotle, too, will be offering a limited-time option. The fast-casual restaurant will be selling an entrée called “Eyes. Chips. Face. Bowl.” And in honor of e.l.f. Cosmetics’ vegan and cruelty free products, the menu item will be vegan.
The bowl will consist of white rice, pinto beans, hot salsa, corn salsa, guac, lettuce, and a side of chips. But it won’t be available forever! You’ll only be able to find it in the “Featured” section of Chipotle’s website or app from March 10 through March 17.
If you’re surprised by this collab, you’re not the only one. After all, “Mexican food” isn’t the first thing that comes to mind when you think of makeup.
But e.l.f. and Chipotle seem to think that they’re a match made in heaven. After all, this is the second time the two popular brands have joined forces.
“We’re always looking for opportunities to lead culture and make authentic connections with Gen-Z alongside brands that share similar values,” said Chipotle’s VP of digital marketing, Tressie Lieberman.
And e.l.f.’s CMO was equally effusive. “There is nothing tastier or prettier than the combination of burritos and makeup!” said Kory Marchisotto, in a statement. “We have long admired Chipotle and we are thrilled to come together to do things that neither one of us have done before. We share the same renegade spirit and are both committed to bringing the best ingredients to our consumers at extraordinary prices.”
e.l.f.s Chipotle collection launches on March 9th, and the line’s prices range from $8 to $18. Get notified on the launch by going over to e.l.f.’s site. Head to Chipotle’s app or website after March 10th to order their exclusive “Eyes. Chips. Face. Bowl.” entrée.
Football fans all over the world are getting ready for one of the most important sports events of the year: the Super Bowl. Sure, this Super Bowl is going to look very different since we should all be watching the game from home. But we should still be able to treat ourselves to the awesome snacks that come with the game, even if you’re not a legit sports fan.
The biggest party of the National Football League will take place this Sundayin Tampa Bay, home of the Tampa Bay Buccaneers. This year has promised an unforgettable event that will feature The Weeknd performing for the game’s half-time show..
Of course, avocados are the official food of the Super Bowl but – as our tias taught us – there’s so much more to them than guacamole. Here are seven mouthwatering alternatives to guacamole to put those decadent avocados to good use.
Avocado Hummus Dip
Can’t choose between hummus or guacamole? Try this delicious mash-up of the two. Get the recipe here.
Cheesy Stuffed and Baked Aguacate
This is some superior stuffing technique, people. And if you haven’t tried cooked avocado before, trust us: You’re in for a treat.
Mmm… Cheese is delightfully creamy, avocados are delightfully creamy — it sounds like a match made in heaven to me!
Baked Avocado Fries
With a crunchy, crispy coating and a mouthwatering, tender inside, these fries will have you coming back for more. And more. And more…
Avocado Banana Horchata-Style Smoothie
A twist on a traditional drink, avocados and bananas give this horchata a boost of fruit flavor and more health benefits, including a good source of fiber and calcium. Adding fresh avocados to smoothies is a great way to help the family — from kids to aging parents — get more nutrient-dense foods in their daily diet.