Entertainment

How a Bunch of Regular Dudes Made Suavecito Pomade a Big Success

How did a bunch of self-described “working stiffs” from Orange County, California turn homemade hair wax into an international DIY success story? With the help of friends and lots of ganas. ?

Brothers Pete and Tony Adame, along with their buddy J-Bird, went from giving away homemade batches of their Suavecito hair pomade to building a business that stands FIRME.

It started because they liked the good stuff, but it was too expensive. So they made their own.

Suavecito pomade

Eventually, Suavecito hair pomade was born.

#Shinning #Suavecito #Pomade #Malaysia #GetItHombre Photo cred @suavecito_ganu

A photo posted by Suavecito Pomade (@suavecitopomade) on

Wanna see how it’s made?

Give it away, give it away, give it away…

Suavecito Inc

Their friends loved it because it wasn’t sticky. And barbers around Southern California started to notice.

Picking up our weekly order. #Suavecito #suavecitopomade #santaana #pomade

A photo posted by @vladthebarber666 on

The intent was never to become a business.

Believe it or not, the Great Recession was kind of great.

They had built up quite the underground following…then sh*t got serious.

Suavecito Inc. grew and they brought in more employees.

#Suavecito #Pomade: #theBest! #GetItHombre #SuavecitoPomade

A photo posted by Suavecito Pomade (@suavecitopomade) on

They now have fans and customers all over the world. Including baseball superstar Bryce Harper

bryce-harper-472921312
Credit: Patrick Smith / Getty

As well as Mexican soccer stars Carlos Vela, Miguel Layún and Giovani Dos Santos.

The ladies wanted to be smooth and firme, too. So the Suavecito guys hooked them up.

It’s now more than pomade.

#GetItHombre www.SuavecitoPomade.com

A photo posted by Suavecito Pomade (@suavecitopomade) on

They will never forget their humble beginnings.

#Suavecito #Pomade #GetItHombre!

A photo posted by Suavecito Pomade (@suavecitopomade) on

Share this story with your fiends by tapping the share button below!

Notice any needed corrections? Please email us at corrections@wearemitu.com

Yaltiza Aparicio Stars In Dior’s Women-Centric Film Series

Fierce

Yaltiza Aparicio Stars In Dior’s Women-Centric Film Series

Dior/ Youtube.com

In the two years that have passed since her debut as an actress in the 2018 Academy Award-winning film Roma, Yaltiza Aparicio has established herself as a Hollywood “get.” The Indigenous actress has appeared countless times on the cover of magazines, ones like Vogue México and Vanity Fair, and has been featured in ad campaigns for designers like Rodarte. So it’s no surprise that she has now been tapped to be part of Dior’s new campaign “Dior Stands with Women.”

As part of an effort to celebrate women across the film, beauty, and health industries Dior has launched its “Dior Stands with Women” campaign.

On Monday, the fashion brand announced it had launched a series of short films honoring women and their contributions to the industries and communities which they occupy. The campaign features actresses like Yaltiza Aparicio, model Paloma Elsesser, dancer Leyna Bloom, Cara Delevingne, Charlize Theron, Parris Goebel, and others.

In a statement about the campaign, Dior announced their intent in a post on Instagram. “Inspired by the exceptional women who have marked its history, Christian Dior Parfums unveils a series of short filmed portraits that give a chance to speak to extraordinary women,” it reads.

Speaking in the portrait series, Aparicio explains “For me, being a woman means being strong, always holding your head up because they tell you what they say, you must be sure of what you are capable of,” she went onto say that as “as an ambassador for UNESCO, my role is to represent indigenous communities with dignity. Give them a voice and visibility, which is something that we have lacked for a long time… Women have fought for many years for gender equality. It is not about being superior to men, it is about having the same opportunities, that in your work they give you a fair salary and not simply because you are a woman they pay you less or that they consider that you have fewer capacities simply because you are a woman.”

Speaking about their journeys, actresses Cara Delevinge and Charlize Theron touched on being unapologetic and part of male-dominated industries.

Check out Yalitza and the others in the Dior campaigns below.

Notice any needed corrections? Please email us at corrections@wearemitu.com

These $1,200 Gucci Jeans Are Designed With Grass Stains Around The Knees And Are Not Worth The Joke

Fierce

These $1,200 Gucci Jeans Are Designed With Grass Stains Around The Knees And Are Not Worth The Joke

Gucci / Twitter

In these tough times, Gucci’s latest line proves that you might be able to get a fortune out of the jeans you use as workwear in the yard. The upscale label recently launched a new line of jeans and overalls featuring a grass stain effect on their knees. But these are not your father’s cutting the lawn jeans.

The oversized pants retail for a cool $1,400 and feature large pockets and side buttons…

Users on Twitter were quick to question whether or not the new jeans were a joke by Gucci or a reflection of just how tone-deaf the high-end label is.

“How did it take so long for this to become a thing? My entire wardrobe just became more valuable!” one user tweeted in response. A second user commented, “Yeah not a Good Look!!! Wouldn’t buy those Jeans at the Thrift Store for a Dollar!!!”

It wasn’t long ago that the designer brand received criticism for selling warn-in sneakers that were “treated for an all-over distressed effect.”

The kicks were valued at $870. The brand’s description of the shoe design boasted that it was inspired by “vintage” 70s styles.

“The Screener sneakers — named for the defensive sports move — feature the Web stripe on the side and vintage Gucci logo, treated for an allover distressed effect,” the website explained.

Takeaway? Money sure can’t buy good taste.

Notice any needed corrections? Please email us at corrections@wearemitu.com