“Nude” is often a misnomer in the realms of fashion and beauty. If you’ve ever struggled to find nude bras or a nude lipstick, you’ve quickly discovered that these are made for exactly one shade of light-to-medium-beige person, often with vaguely orange undertones.
Fortunately, more and more companies — like L’Oréal and NubianSkin — are expanding their definition of nude to include a wider variety of skin shades.
Christian Louboutin previously added heels in various shades to its nudes collection and is now following up with a point-toe ballerina flat available in seven nude shades, from their palest (Nude #1), to their deepest (Nude #7). They announced the new line with beautiful, ballet-inspired campaign:
The shoes are currently available for pre-order and will set you back a cool $595. Hopefully, the company’s move will inspire other, sliiiightly less expensive retailers to offer a range of nude shoes as well.
We’re all a little basic sometimes. And don’t get me wrong, I love a quick costume that I can pick up at a local Forever 21 as much as the next girl. But we all know the costumes that get overdone year after year; the witch, the sexy nurse, the black cats, the angel… they’re just straight-up basic. So how about this year you try something that doesn’t feel outdated or boring? Like a mystical creature from the depths of the sea.
2019 has been the year of the mermaid, so why not channel your inner sea-princess this Halloween?
credit Instagram @peter_garcia8
2019 has been the year of overhyped mermaids. From the wild reactions people had to Halle Bailey playing Ariel in The Little Mermaid’s live action remake announced earlier this year, to the premiere of The Little Mermaid Live! —another remake of the classic Disney film to be broadcasted on live TV. What’s more, mermaids are one of Pinterest’s top costume searches, even in 2019.
So we say, clad yourself in pearls, seashells and glittery scales. You could go modern and sleek, Nicole Kidman-style in Aquaman, or classic and romantic like Disney’s children’s classic. This costume gives you lots of room to let your creativity run wild and make the mystical character your own.
We wanted to offer some help, so we rounded up our favorite mermaid makeup inspo for you to get planning your Halloween getup:
Technicolor Barbie doll inspired mermaid.
credit Instagram @wiktoria_makeup
Think 90s Mermaid Barbie doll. No Barbie-inspired makeup look is complete without Barbie Pink and Purple. For this look, beauty blogger, Wiktoria went all out with those Barbie-inspired hues. Iridescent products are key for any mermaid interpretation, so don’t be shy. Bring the color from your cheekbones to the side of your face and brows for a colorful, artful take on the underwater look.
Pearls are a mermaid’s best friend
credit Instagram @Jamescharles
When constructing a sea-themed costume, pearls are a must for a luxe, boujee mermaid look. Case in point: James Charles. And because we’re guessing you’ll be tired after you’re done struggling to glue those pearls on your face, keep the rest of the look natural. Maybe add blue tones to your eyes for an under-the-sea feel, and top it all off with metallic blue lips.
Credit Instagram @miniinaaz
Yes, this looks like you need a certain level of makeup experience and expertise to pull off the technique. But we promise you, it’s a lot easier than it looks. Recreate the look of self-confessed makeup geek, Naz Rahman, by using fishnet stockings. Hold the stocks over your face and dust the iridescent shadows through the holes. Easier than you thought, amirite?
The Little Mermaid with a twist
credit Instagram @zhilabeauty
…if the fishnet tip is still too much work. Draw the scales with colorful eyeliner. Put those Euphoria-inspired neon liners to good use this Halloween before the fad ends.
Barely-there mermaid look
credit Instagram @peter_garcia88
This one is for that last minute invite to a Halloween party. If you didn’t have anything planned and need to whip up a costume at the very last minute, we got you covered. Do your everyday look, and brush a bit of pink or blue shadow over fishnet stockings for subtle scales. Stop by a craft store on your way to the party and glue a few pearls over your temples and forehead. Now you’re ready to go trick-or-treating!
The princess of the ocean
credit Instagram @moninamua
I mean… wow. Why no go all out like makeup artist influencer @moninamua? Let that creativity run wild, it’s Halloween! Visit your local craft store and bag some sequins, paper shells, and pearls to recreate this look.
Simple and Classic
credit Instagram @lonyeamaiden
For a more subtle and classic take on the sea-creature, get yourself a pair of seashells to cover your boobage and keep the hair and makeup natural and beachy. Add a metallic eyeshadow and matching lip for a little bit of a pop —it’s Halloween after all! Don’t keep it too boring, girl.
The artsy take
credit Instagram @glowbykt
This is for the gals that want a less literal costume. Create a wave-inspired effect across your face and add touches of glitter to evoque a sense of bubbly rippled-water.
Credit Instagram @Romeoislove
If “Go hard or go home” are words you live by, then this level of commitment to a theme is for you. Make a statement with pearls, a whole crown, a wig, blue body paint and purple lips. Then proceed to cash that ‘Best costume of the night’ prize, you earned it.
Dead mermaid bc Halloween, duh!
credit Instagram @simply.mandiej
The occasion calls for a costume, but also for scary vibes —it is all hallows’ eve after all! So if you’re looking for a dead-something or another, add some fale blood and under-eye bags to your mermaid look, et voila! You’re welcome.
Forget Halloween. Each year more and more brands are tapping into the Mexican celebration of the dead, Día de Los Muertos, to target Latinos with their calavera-inspired designs. The Mexican holiday surrounds death, but it’s a time to celebrate life with loved ones, and each year it’s gaining more and more traction in the U.S.
Celebrated in the U.S. from Oct. 31 to Nov. 2, the holiday tradition calls for the creation of altars to deceased loved ones, decorated with photos, meaningful objects, and their favorite foods said to attract their souls. Petals of bright yellow-orange cempasúchil flowers are used to guide them from the cemetery, according to tradition. This year Nike took up the opportunity to celebrate, with a brand new collection dropping later this month, inspired by “traditional Mexican skeleton graphics.” This isn’t the first time the brand celebrates the Mexican holiday though, a few years back the Swoosh brand released another pair of Cortez’s to pay tribute to the dead on Día de Muertos.
This latest ‘Día de Muertos’ collection is scheduled to release on Nike.com and at select Nike retailers on Oct. 30.
credit Twitter @Solecollector
This latest assortment will include the Air Force 1 Low, the Cortez, and the Air Max 95 which are all getting dressed up for the occasion. Each pair will reference the holiday ever-so-slightly with traditional Mexican skeleton graphics featured throughout the design on the upper parts of the shoe as well as on the insoles.
The Cortez turns black and orange for Day of The Dead
Credit Twitter @sneaker_arian
The Cortez, is a Nike style Mexican-Americans love to wear, and the sports company picked the iconic design to be part of the Day of the Dead collection. It’s not the first time the Swoosh gets the Mexican-inspired treatment though. As we mentioned earlier, back in 2015 a ‘Day of The Dead’ Nike Cortez was released in honor of the holiday, and the design was a lot more thematic than this year’s minimalist iteration.
Featuring a ‘papel picado’-inspired design on the inside, the stitching of the iconic Swoosh on the upper side of the shoe as well as on the soles, turns bright orange, reminiscent of cempasúchil and candle-lit ofrendas. The shoe is dressed in a nylon and suede floral print and has distinct embroidery on the heel.
The Day of The Dead Air Force 1s Glow in The Dark With Papel Picado-Inspired designs.
credit Twitter @unrtd
The iconic performance shoes were re-imagined to celebrate the Mexican holiday in the most subtle way. The classic silhouette has an all-white upper body, contrasted by piping in yellow, green, blue, pink and black, and also sports a black heel tab and stitching across the midsole. The best part though is that once the shoe’s in the dark, it reveals a glow-in-the-dark skull papel picado-inspired pattern that is fully reflective throughout the entire upper. It’s to die for!
The Nike Air Max 95 was reimagined for the occasion in muted colors and subtle touches of huichol-style graphics.
credit Twitter @RyoRyo719
Joining the AF1s and the Cortez, the Nike Air Max 95 will also be a part of the 2019 Day of The Dead Collection. The festive colorway of the Air Max 95 takes on a white mesh upper with the signature layered side panels taking on a textured/crackled leather appearance. The leather side panels are emblazoned with muted ‘Huichol’ or papel picado-inspired graphics to go along with the Mexican theme. The limited-edition shoe also features black leather mudguards, black Swoosh branding, speckled laces, and a black midsole that adds to the look, along with teal detailing on the skull graphic insoles, papel picado-style tongue branding, and translucent outsole.
There are 57 million Hispanics in the U.S. only, and they represent 18% of the country’s spending power— no wonder brands like Nike want to tap into Latino traditions.
credit Twitter @thesolesupplier
Over the past few years, companies and retailers have made it easier to get into the spirit of the holiday, offering themed apparel, home decor and containers in which to tote goodies. With 57 million Hispanics in the U.S. alone, this demographic represents almost 18 percent of the country’s population and significant spending power, according to Nielsen. In fact, the data analytics company expects its buying power to grow from $1.4 trillion in 2016 to $1.8 trillion by 2021. And that dollar strength isn’t lost on retailers.
‘Dia De Los Muertos’ celebrations run from November 1st through November 2, and the Nike Air Force 1 will drop at retailers like Sneakersnstuff and nike.com on October 15. Priced at $100 USD, the festive sneakers are the ultimate day-to-day shoe to add to your rotation. The rest of this latest Nike Día de Muertos collection is scheduled to release on Nike.com and at select Nike retailers on Oct. 30.
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