Chicago’s Deep Dish Pizza Is Getting A Mexican Makeover

Everyone knows Chicago’s deep dish game is on point. But Gino’s East, one of the originators of the Windy City cuisine, is looking to improve on perfection by bringing Mexican flavors into the mix.

Deep dish pizza. @ginoseastmx #NuestraPanzaNoEsDeSalarioMinimo

A photo posted by Jorge (@jorgeriquez) on

#pizza #chicago #df #mextangram #sunday

A photo posted by César Fajardo (@cesarfajardo) on

CREDIT: CESAR FAJARDO / INSTAGRAM

Their gamble was a success. Within the first year, the Mexico City location was making a profit.

Taking a cue from the success of their Mexico City location, Gino’s East in Chicago began playing with their own menu. Their shop in Pilsen, a predominantly Latino neighborhood, features Mexican inspired pizzas.

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The ingredients are solid, but the prices look a little, how do you say, “gentrified.” Also, note that these Mexican-style pizzas are listed as “specialty” pizzas.

While adding ingredients like Oaxacan cheese, al pastor, cactus and carnitas, the deep dish pizza sounds amazing in theory, the execution is what really matters.

Love at first bite.? #ginoseast #chicagodeepdish ? @rhubarb_astor

A photo posted by Gino's East (@ginoseast) on

Chicago has one of the largest populations of Latinos in the U.S., and Gino’s is located in Pilsen, a predominantly Mexican neighborhood. Gino’s is really going to have to step up their game to compete with the local fare.

CREDIT: escaparate! Tv / YOUTUBE

So far, Yelpers haven’t shied away from praising the company’s attempt at fusion.

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However, it’s Yelp, so there’s also those who are less than enthused with their dining experience.

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It’s cool to see companies incorporating Mexican food into their menus, but I can’t help but feel a little cynical about the growing acceptance from the mainstream. AHEM.

CREDIT: GEICO

It’s no secret that Latinos bring a lot of money to the economy, and when a company starts offering up items that border on pandering, it feels like we’re being viewed as dollar signs rather than people…

Oh, pizza. I can’t stay mad at you.

CREDIT: DOMINOS

If you’re in the Chicago area, check out the pizza at Gino’s and let us know your thoughts.


Read: Mexicans Finally Get Mainstream Acceptance… In The Form Of The Whopperrito