When Writing About Other Cultures’ Food Gets Real “Yiiiikes!” Real Fast
Food is good. It is so good, you guys. We should all be exploring and tasting and experiencing as much food as we’re able to, because is good.
Food is also personal. It connects to us to culture, to history, to our own roots and those of others. Food is the result of trade and migration, disasters and famine come and gone, wars fought and lost, celebration and mourning, class and custom. Food is never just food and good food writing understands that.
This is why it’s so disappointing to see food writing forget that food is personal. Take this NYC restaurant review, which opens with a bang:
Eating Chinese food in this city is generally an exercise in extremism. You can get gross and roll around Chinatown or Flushing. You can go big and have yourself an out of body spice experience at Mission Chinese or Han Dynasty. Or you can overload on delivery, which prevents anything productive from happening the day after.
A general rule of thumb that’s always worked for me is remembering that, when writing about a given cuisine, it’s best to avoid proclaiming that the neighborhoods where that cuisine is made, appreciated, and enjoyed are places to “get gross.” Just a lil’ tip!
The review goes on to note that the restaurant is run by “a pair of non-Chinese Chinese food enthusiasts who wanted to share their passion for Chinese flavors with the world” and stresses the restaurant’s approachability and cleanliness. As Noah Cho writes on Medium, it becomes pretty clear pretty fast that this review’s intended audience is not people who are already familiar with Chinese food (like, say, a lot of Chinese people):
Truly, no one before them has ever decided to “share their passions for Chinese flavors with the world” except for, you know, Chinese people, who have been cooking watered down versions of Chinese cuisine precisely so douchebags like yourself feel comfortable. But it isn’t enough! Too bad all that ASIANNESS got in the way of you feeling “clean.” Cool story, bro.
This pervasive trend of writing about culturally-specific food with no active participation from that culture — and, in fact, a sense of disdain for and distance from it — is also on display in a recently re-promoted Bon Appétit article on what to eat in Cuba (timely now given President Obama’s March visit to the island). And, again, it kicks things off with class and grace:
If you’ve always wondered what Cuba was like beyond cigars and vintage cars, start packing: It’s time to witness a country at a moment of pivotal change. Havana is a party, no doubt, but it’s also a confusing place for Cubans and tourists alike. Cubans have a saying, No es fácil: It’s not easy. It applies to everything—food especially—in a place where cab drivers make more than doctors, and where a meal in a home restaurant can easily cost a month’s state salary. It’s a tricky city to break into, but with a little planning, it can change your life.
LOL, YIKES. I could go through a line-by-line diatribe on why this paragraph is the written equivalent of strolling, uninvited, into someone else’s home and taking a sh*t in his refrigerator, but you can figure it out for yourself.
So, context matters. Food is tied to culture, and culture doesn’t exist in a void. When food writing discusses food in a way that willfully divorces it from its culture and context, by using coded language about “cleanliness” or extolling exoticness as this nebulous goal in and of itself, it is a means of keeping a giant swath of people out of the conversation, whether deliberately or through a sort of mindless neglect.
NPR’s The Salt recently delved into the topic of appropriation when it comes to food. Who, they wondered, ultimately ends up profiting and being listened to when it comes to evangelizing food from cultures other than one’s own?
For some nonwhite Americans, the idea of eating ‘ethnic cuisine’ (and there’s a whole other debate about that term) not cooked by someone of that ethnicity can feel like a form of cultural theft. Where does inspiration end? When is riffing off someone’s cuisine an homage, and when does it feel like a form of co-opting? And then there’s the question of money: If you’re financially benefiting from selling the cuisine of others, is that always wrong?
Their prime example is Rick Bayless, a gringo whose career is predicated on his appreciation for and mastery of Mexican food and cooking techniques. The difference, once again, is context (and it’s a context that, based on Bayless’ own interpretation of the critiques against him, he might not fully appreciate).
Food can and does belong to anyone. We are free to try it and make it and love it across different cultures. Cooking techniques and ingredients are passed on from culture to culture; fusion is ultimately inevitable. The idea of appropriation, specifically, comes from the attempt to take ownership of a culture other than one’s own, thereby shutting out people from that culture who made it possible for you to experience and enjoy this food in the first place. The issue is one of giving credit, of heralding local chefs and home cooks whose mastery of cuisine of worthy of attention. Bayless had to learn about Mexican food from someone. Many someones. Where are they? Where are their books and restaurants? Where are their cooking shows, their line of kitchen equipment on sale now at your local Williams Sonoma? If they were talented and masterful enough to inspire Rick Bayless, why has Bayless not introduced them to us, so that we might learn from them as well? Pass the mic, along with the elotes.
It is vital, then, to give proper credit, to usher new people into a food experience while grounding it firmly in the context and culture in which it was created, and including its inventors in the conversation, rather than leaving them out of it. This holds true whether the conversation happens to take the form of a restaurant review (and subsequent aside about soy sauce fermenting in a “Chinese field”), a guide to food in a country where food rationing exists, or numerous cook books about a country’s “vibrant flavors.”
Put simply: Devotion stripped of context isn’t so much devotion as it is fetishization and appreciation without credit isn’t so much appreciation as it is appropriation.
And if you take just one thing away from all this today, please let it be this:
Christ on a (artisan-crafted, chipotle-kissed) cracker.
Can people appropriate food? Do y’all trust Rick Bayless to understand the innate appeal of a gansito eaten over the sink at 3 a.m.? Tell us in the comments.
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