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11 Signs You *Are* Your Abuela

Let’s face it: Some of us were just kinda born old. And that’s fine! Because being an abuela before your hair even start graying means lots of candy and comfort. Come see what we mean:

1. You hoard everything – por si acaso!

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1,627,842 napkins seem like just about enough.

2. You’re always hot…

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Figuratively and literally.

3. …And always worried that everyone else is freezing.

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Pónte un suéter, por el amor de Dios.

4. And you think an abanico is a fine accessory.

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Because, again, you’re always too warm and won’t let ANYONE turn the goddamn A/C ON ALREADY?!

5. You have a penchant for strawberry candies.

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Whatever, haters, they’re good.

6. You become increasingly superstitious.

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Go to sleep with your hair wet? You might as well die.

7. You “definitely don’t” take Walter Mercado’s word as gospel.

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Haha, yeah, you’re totally just going to listen to his horoscopes “as a joke.” Ha…ha.

8. You’re gonna need everyone to quiet tf down when your shows are on.

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People better tend to their damn business IN SILENCE when “Pretty Little Liars” comes on.

9. Your metiche levels are through the roof.

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Whaaaat, you’re just making sure everyone is OK…

10. You become more and more obsessed with cleanliness.

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Well, look, wrapping the remote control in plastic makes sense because then we won’t have to clean the remote control, so when you think about it, really, you’re just avoiding cleaning, right? RIGHT?!

11. And, above all, you’re gonna be as damn comfortable as you please.

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And as gorgeous as you please. Get it, young abuela.

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Maluma Teams Up With Luxury Brand Balmain For This Must-Have Fashion Collection

Entertainment

Maluma Teams Up With Luxury Brand Balmain For This Must-Have Fashion Collection

It’s 2021 and we have no shortage of epic collaborations between some of the world’s biggest Latino stars and top fashion brands. Everyone from J Balvin and Bad Bunny to Cardi B and now Maluma have entered the fashion industry to sell a lifestyle. And people are buying!

Maluma and French fashion house Balmain bring us a limited-edition collaboration.

Colombian superstar Maluma has partnered with French fashion house Balmain to launch a limited edition collection that will be available from April 12 through June 1 in all Balmain stores, including brick and mortar and online.

The collection, which includes sneakers, blazers, t-shirts, pants and other ready-to-wear clothing, will also be available at Saks Fifth Avenue as of April 15.

The Balmain + Maluma line marks the first time ever the brand has designed a line with a celebrity. And it seems like the brand’s creative designer is pretty excited about the collab. Through photos on his Instagram, Olivier Rousteing referred to the reggaetón singer as his inspiration, captioned with supportive laudatory messages about merging their cultures and joint design process.

“Maluma, more than him being an incredible singer,” Rousteing notes, “[brings] a lot to the fashion community with his joy and his happiness and the fact that he’s always playing up his style from different kinds of houses from around the world, mixing different cultures as well… I think the collaboration with Maluma is obviously giving to Balmain and pushing the aesthetic more internationally.”

Maluma also seems to be pumped for the opportunity!

Although Balmain has featured other celebrities in advertising campaigns and runway shows, it has never actually enlisted a celebrity to help design a full, name-branded line.

The brand’s high profile, along with the haute-couture retail price of the collection, underscores how entrenched Maluma is now in the global fashion world and how valuable his endorsement and name is perceived by high fashion.

“It’s been one of my goals to work with a respected fashion house on a collection, but this journey was more exciting, as Olivier pushed me to design with him and sketch looks that I personally will wear off the stage and showcase high couture with a bit of Papi Juancho,” says Maluma, referencing both his album name and alter ego.

But if you want a piece of the collection be prepared to drop those coins.

Credit: Phraa / Balmain

Items in the Balmain + Maluma collection range from a black cotton T-shirt that retails for $495, to $1,500 high top sneakers to a $2,555 multi-color print bomber jacket.

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Watch This Video Called ‘Project Abuelita’ About COVID-19 and Try Not To Cry

Things That Matter

Watch This Video Called ‘Project Abuelita’ About COVID-19 and Try Not To Cry

Screenshot via YouTube

Slowly but surely, the COVID-19 pandemic is winding to a close. If you’ve been following the news closely, you know that the CDC has given the go-ahead for fully-vaccinated people to gather indoors without social-distancing or having to wear a mask.

This is especially good news to those of us who haven’t had close-contact with our family members in over a year.

Unfortunately, many Latinos are suspicious of the COVID-19 vaccine–especially the older, less-informed generation.

Luckily, the Ad Council has partnered with ad agency Pereira O’Dell to create a marketing campaign called “Project Abuelita”.

“Project Abuelita” is a campaign aimed at encouraging older Latinos to get vaccinated. The campaign is part of the Ad Council’s Vaccine Education Initiative. And as a side note, we dare you to watch the minute-long video and try not to cry.

The video shows an abuela cleaning her home and getting dressed. She has knick-knacks and sentimental mementos around her house, like kids’ drawings and family photos. The doorbell rings and the abuela greets her daughter and two grandchildren.

The children, visibly excited to see their abuelita, hesitate to touch her. But after their mother gives them the go-ahead, they rush into her arms. The abuela looks overcome with emotion as she is finally able to hug her grandchildren for the first time in ages.

Despite COVID-19 hitting the Latino community particularly hard this past year, Latinos remain skeptical about the safety of the new vaccine.

According to a poll conducted by the Kaiser Family Foundation, only 26% Latinos said they would get the vaccine as soon as possible, compared to 40% of white people. 43% of Latinos said they would “wait and see”.

Latinos aren’t skeptical of the COVID-19 vaccine for no reason. There are multiple historical incidents where the U.S. government has exploited people of color and Latinos in the name of “health”. Like when U.S. Public Health service purposefully exposed unknowing Guatemalan prisoners to syphilis in order to record its symptoms. And unfortunately, there are many other examples.

But the COVID-19 vaccines are nothing to be afraid of. Scientific consensus is that the vaccines are safe. Not only that, but getting vaccinated will help us get back to our normal lives.

The “Project Abuelita” video is for a free service of the same name that the Kern County Latino COVID-19 Task Force launched.

According to a press release, the service will utilize bilingual volunteers to reach out to the elderly, monolingual Latino population to help with vaccination efforts. The volunteers will schedule testing, vaccination appointments and follow-up appointments.

As Jay Tamsi, co-founder of the Kern County Latino COVID 19 Task Force says: “Our abuelitos need us more so now than ever in setting up their vaccination appointments solving transportation issues, and helping them make sense of our changing ways.”

Find out more about Project Abuelita here.

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