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Victoria’s Secret Is Officially Eating Its Words After Hiring A Trans Model To Represent Its Brand

Several times in the past, Victoria’s Secret has come under fire for the hiring practices of their models. For instance, the underwear company has been accused of not hiring women of color — especially dark women — for their campaigns. Also, they have made disparaging comments before about hiring plus-sized and transgender models to display their products. 

However, with the addition of its newest model, it seems that the brand has had a change of heart– or is, at least, trying to win back ours.

Brazilian model Valentina Sampaio has been confirmed as the first trans model to be hired by the company for any of their lines or campaigns.

Instagram / @valentts

Last week, the model posted a photo of herself on her Instagram, causing fans to speculate about the collaboration. In it, Sampaio tagged Victoria’s Secret’s Insta and added the hashtags #vspink, #campaign, and #diversity. She also posted a video of herself days later with the caption “Never stop dreaming genteee” along with the hashtags #staytuned, #vspink and #diversity.

Despite these posts, her partnership with the lingerie brand wasn’t confirmed until Monday. 

Sampaio’s agent, Erio Zanon, confirmed with CNN that the model has been hired by Victoria’s Secret for a campaign. The campaign is set to be released in mid-August 2019 and the brand’s popular PINK line is reported to be its target.

Hiring the Brazilian as a new face of their brand is a huge departure from Victoria’s Secret’s very recent exclusionary stance.  

Twitter / @ConLaGenteRos

Back in 2018, Ed Razek, the chief marketing officer for Victoria’s Secret’s parent company, created controversy with certain comments he made during an interview with VOGUE. When asked about adding plus-sized models and trans models to their yearly Victoria’s Secret special or to their advertisements, Razek rejected the idea. 

“It’s like, why doesn’t your show do this?” the marketing officer asked hypothetically. “Shouldn’t you have transsexuals in the show? No. No, I don’t think we should. Well, why not? Because the show is a fantasy. It’s a 42-minute entertainment special.”

Razek later apologized for his comments after the trans and LBGTQ communities pushed back on his offensive words. In his official statement, he clarified: “My remark regarding the inclusion of transgender models in the Victoria’s Secret Fashion show came across as insensitive. I apologize. To be clear, we would absolutely cast a transgender model for the show.”

Supporters of the brand’s decision to hire Sampaio were quick to celebrate the partnership for the history maker that it is.

Twitter / @Lalaribeiro16

Fellow Brazilian model Lais Ribeiro sent her congratulations to the newest Victoria’s Secret’s model on her incredible news. In a tweet from her personal Twitter account, the Latina posted a screenshot of an article describing the Latina’s new job with the caption, “First transgender to shoot with Vs! This makes me so happy!” We’re ecstatic that Sampaio has the support of other models during this new and challenging role. 

Fans on Twitter were also happy to learn of Victoria’s Secret’s historical hire and shared their hope that it would lead to other important diversification.

Twitter / @JorgeMarceloBl1

 As this tweet points out, the hire is way past due. Our society is becoming more noticeably diverse and, with the change in dynamics, our marketing and entertainment should also reflect these differences. Just like this Twitter user, we are looking forward to the day that Victoria’s Secret hires plus-sized women, more Black and brown women, and disabled people to rep their runways. 

Still, we can’t help but admit that this hire could partially be driven by the poor reaction to their earlier anti-trans sentiment. 

Twitter / @ThePrinceLogan

Twitter user points out that the lingerie brand has been losing big money for a while now. After a disastrous 2018, Victoria’s Secret announced in April of 2019 that they would be closing over 50 stores by the end of the year. This inclusion of a trans model could be seen as pandering to an untapped demographic in order to get their sales up. 

However, we’re reminded that progress is progress no matter how it comes about. 

Twitter / @SunjazzD

Whether this is a hire with an ulterior motive or not, the fact that Sampaio has been brought on as the first trans model for Victoria’s Secret is huge. Progress should be celebrated no matter how it comes about and we’re certain that Sampaio will make a heavenly addition to the lingerie brand’s team.

https://www.youtube.com/watch?v=XmPDFBzZKao

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Yalitza Aparicio Stars In Dior’s Women-Centric Film Series

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Yalitza Aparicio Stars In Dior’s Women-Centric Film Series

Dior/ Youtube.com

In the two years that have passed since her debut as an actress in the 2018 Academy Award-winning film Roma, Yaltiza Aparicio has established herself as a Hollywood “get.” The Indigenous actress has appeared countless times on the cover of magazines, ones like Vogue México and Vanity Fair, and has been featured in ad campaigns for designers like Rodarte. So it’s no surprise that she has now been tapped to be part of Dior’s new campaign “Dior Stands with Women.”

As part of an effort to celebrate women across the film, beauty, and health industries Dior has launched its “Dior Stands with Women” campaign.

On Monday, the fashion brand announced it had launched a series of short films honoring women and their contributions to the industries and communities which they occupy. The campaign features actresses like Yaltiza Aparicio, model Paloma Elsesser, dancer Leyna Bloom, Cara Delevingne, Charlize Theron, Parris Goebel, and others.

In a statement about the campaign, Dior announced their intent in a post on Instagram. “Inspired by the exceptional women who have marked its history, Christian Dior Parfums unveils a series of short filmed portraits that give a chance to speak to extraordinary women,” it reads.

Speaking in the portrait series, Aparicio explains “For me, being a woman means being strong, always holding your head up because they tell you what they say, you must be sure of what you are capable of,” she went onto say that as “as an ambassador for UNESCO, my role is to represent indigenous communities with dignity. Give them a voice and visibility, which is something that we have lacked for a long time… Women have fought for many years for gender equality. It is not about being superior to men, it is about having the same opportunities, that in your work they give you a fair salary and not simply because you are a woman they pay you less or that they consider that you have fewer capacities simply because you are a woman.”

Speaking about their journeys, actresses Cara Delevinge and Charlize Theron touched on being unapologetic and part of male-dominated industries.

Check out Yalitza and the others in the Dior campaigns below.

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These $1,200 Gucci Jeans Are Designed With Grass Stains Around The Knees And Are Not Worth The Joke

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These $1,200 Gucci Jeans Are Designed With Grass Stains Around The Knees And Are Not Worth The Joke

Gucci / Twitter

In these tough times, Gucci’s latest line proves that you might be able to get a fortune out of the jeans you use as workwear in the yard. The upscale label recently launched a new line of jeans and overalls featuring a grass stain effect on their knees. But these are not your father’s cutting the lawn jeans.

The oversized pants retail for a cool $1,400 and feature large pockets and side buttons…

Users on Twitter were quick to question whether or not the new jeans were a joke by Gucci or a reflection of just how tone-deaf the high-end label is.

“How did it take so long for this to become a thing? My entire wardrobe just became more valuable!” one user tweeted in response. A second user commented, “Yeah not a Good Look!!! Wouldn’t buy those Jeans at the Thrift Store for a Dollar!!!”

It wasn’t long ago that the designer brand received criticism for selling warn-in sneakers that were “treated for an all-over distressed effect.”

The kicks were valued at $870. The brand’s description of the shoe design boasted that it was inspired by “vintage” 70s styles.

“The Screener sneakers — named for the defensive sports move — feature the Web stripe on the side and vintage Gucci logo, treated for an allover distressed effect,” the website explained.

Takeaway? Money sure can’t buy good taste.

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