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Latina Fashionistas Had The Best Year Ever And Here Are There Most Stylish Moments of 2019

In a year full of jaw-dropping fashion and innovative couture, we’ve seen our fair share of impressive looks. Runways, red carpets, Instagram feeds and the covers of the most respected fashion magazines in the business have shown us glimpses into this glamorous and bewitching world. In seeing these magical moments, we can’t help but focus upon the ones that feature our favorite Latina celebrities. After all you know what they say Latinas stay winning, so, these just happen to be the most fierce, the most captivating and the most memorable fashion moments of 2019.

1. JLo’s Versace comeback.

Instagram / @jlo

The dress that launched Google Images inspired thousands of additional image searches this year when JLo revamped the iconic Versace piece and wore it to the 2019’s Milan Fashion Week. Though it’s essentially been 20 years since the star first wowed us with the green gown, she basically looked just as stunning as she did back in 2000. Seeing her walk the runway at one of the biggest fashion events of the year, in one of the most recognizable pieces of couture ever, made this a huge fashion moment for 2019.

2. Cardi B for Vogue Magazine.

Instagram / @voguemagazine

When Cardi B arrived on the reality TV and music scene, it was obvious that fashion was her passion. Her music video outfits, red carpet looks and everyday style all point to someone who cares deeply about design. Honestly, Cardi deserves several spots on this list because her 2019 has been glamorous af but her January 2020 “Vogue” cover is the crown jewel of the year. Cuddling with her daughter, Kulture, the rapper is featured on one of four of the magazine’s January issues dedicated to relevant fashionistas. Besides being open and unapologetic in her magazine spread, Cardi also made history by being the first Afro-Latina to grace the cover of the magazine.

3. Yalitza Aparicio for Rodarte.

Instagram / @rodarte

After actress Yalitza Aparicio’s breakout role in the critically acclaimed “Roma,” she quickly became established as a sought-after face in the fashion world. Becoming the first Indigenous woman to appear on the cover of “Vogue Mexico,” her role in the industry seems to be changing the monotony of white-only models. In fact, she has become such a popular figure in fashion that she was utilized in Rodarte’s romantic Spring Collection. Decked out in dreamy clouds of black and white puffs and kissed with a scattering of pearls, Aparicio posed with other models in Rodarte’s whimsical world.

4. Demi’s double Halloween.

Instagram / @ddlovato

Halloween and fashion go hand and hand and if you’re a celebrity and aren’t taking advantage of your star power to go big during spooky season, what are you even doing with your life? Demi Lovato didn’t come to play with this year’s Halloween. She applied her love of fashion to the holiday and prepared very elevated costumes. Her first was an homage to French Queen Marie Antoinette. Complete with a cinched waist, powdered face and blonde wig, she looked just like the tragic queen. One great costume wasn’t enough so she took on a gender-bent Pennywise. Lovato’s version of “It” looked more fit for the runway than a haunted house and we kind of loved it.

5.  Becky G at the MTV European Music Awards.

Instagram / @iambeckyg

Becky G is having a really great 2019 both professionally and fashion-wise. Besides entering into the world of cosmetics with her many collaborations with ColourPop Cosmetics, the pop star was also introduced to the Asian market via a musical collab. The singer was featured on the K-Pop cover of “Chicken Noodle Soup,” reaching international fans and their avent garde fashion. She also made a big impact in Europe when she was invited to preform at the MTV European Music Awards. There, she wore a golden and bejeweled outfit while preforming for the crowd in Seville. When you factor in the gazy, hi-lo gown she wore on the red carpet, it was definitely one of the most fashionable nights of 2019.

6. Lupita Nyong’o at the MET Gala.

Instagram / @lupitanyongo

The MET Gala always promises to be a yearly event that provides the most fashionable moments of all. Celebrities always go all out that is if they actually know what the theme means. The 2019 theme was “CAMP Fashion,” meaning style that embraces bad taste and ironic value. Lupita Nyong’o perfectly captured this theme with her mix-matched ensemble. For this night, she wore a classic Versace star patterned dress with added rainbow feathered ruffles to her shoulders and matching folding fan. She completed the look with golden fist combs stuck in her overly teased hair. On any other day, this would be a fashion don’t, but for the MET Gala’s CAMP theme, it was perfection.

TikTok Queen Rosa And Her Creator Adam Ray Okay Get The Magazine Spotlight

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TikTok Queen Rosa And Her Creator Adam Ray Okay Get The Magazine Spotlight

Even if you are living under the rock now called self-quarantine, if you’re online you probably definitely heard about Rosa. Within just a matter of months, the fun-loving jefa with crooked ashes and some shocking cheek contours has won over fans.

The character, created by Instagram and TikTok user AdamRayOkay has shot to fame, even getting invitations from Rihanna to her Fenty Tik Tok house. In a recent interview with Paper Magazine, the newly minted TikTok star spoke about her rise to social stardom and the crazy world we are currently living in.

Speaking about quarantine life, Rosa had a message of fans to remain positive and keep their chin up.

Paper Magazine/ Instagram

“I’m just trying to stay positive [and] I want to make other people feel positive,” 20-year-old Adam Ray Okay told Paper. “So I’m just trying to put as much content on there as possible, on the internet. Just because right now both the internet and the actual real world are in a really dark place. So yeah, I’m just trying to stay positive.

On what inspired them to create Rosa, Okay explained she was easy to come up with because everyone can relate to her.

Paper Magazine / Instagram

“I had downloaded the TikTok app and I was just scrolling, doing my thing. I wasn’t really thinking of making my own content. And then I just got inspired by myself, my childhood growing up and, like you said, everybody knows this Rosa character and I felt that she had been forgotten about… So once I brought her back, everybody was just so familiar with her and that’s why I felt she did really well,” Okay said, going onto explain that just about every Latino knows a girl like Rosa. “She’s everywhere. So, even if you didn’t grow up with somebody like her, you know how she is. She’s predictable in an unpredictable way. She’s just so familiar… she is part of everybody.”

Speaking about going viral, Okay explained that they were shocked when heavy appreciation for Rosa began to come in.

Paper Magazine / Instagram

“I was honestly shocked. Like I said, putting my first video up there, I didn’t expect any of this to happen. So it made me feel good because I’m able to put my community out there like that, in a positive way. And I don’t know, I just… Even today I get the same exact feelings that when I first went viral because I just feel it’s so crazy that I can give Rosa this platform and express who she is and where she came from and stuff that.”

Okay also said that Rosa has given them a chance to fully embrace their interests in beauty and fashion.

“As Adam, I enjoy beauty. Makeup is something that I enjoy doing. So it definitely was a huge welcome and there was so much that I got to experience from the other beauty creators. I definitely enjoyed it, especially because everybody just does their makeup in a different way. So being able to see how everybody else does it differently. It’s so dope to see other creators discuss that.”

All Of The Latina Beauty Brands To Support During The Coronavirus Crisis

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All Of The Latina Beauty Brands To Support During The Coronavirus Crisis

Reina Rebelde / Instagram

There’s no denying that we love beauty. Some of us learned early on to take good care of our skin, and to have fun with our makeup. So it’s not surprising that so many beauty brands are Latinx-owned.

From natural skincare brands to bold and edgy makeup lines, there’s a variety of Latinx-owned beauty brands to support. There’s a mix between indie, under-the-radar brands to celeb-approved ones. So whether you love wearing a bold red lip, or would rather focus on skincare, then there’s a little something for everyone.

1. Reina Rebelde

Credit: Instagram / @reinarebelde

Created by Texas native, Regina Merson, Reina Rebelde was made for unapologetic babes. With playful shade names like La Doña and Coqueta, this bold brand speaks to Latinx’s who are not only fearless but fierce AF.

2. Sigma Beauty

Credit: Instagram / @sigmabeauty

Aside from its dazzling makeup products, Sigma Beauty creates the best beauty tools on the market. All of their tools are genius, too. For example, its Dry’n Shape brush cleaner deep cleans, dries, and reshapes your brushes, while the Titanium brush set is literally indestructible; its made so your brushes will NEVER fall apart. But when you learn about Sigma’s founders, Simone Xavier and Rene Xavier Filho, it’s easy to see why their products are made with a purpose. Brazil natives, Rene has a background in civil engineering and business administration, while Simone has a Ph.D. in Molecular Biology and a Masters in veterinary science. Talk about a power couple.

3. Lunar Beauty

Credit: Instagram / @lunarbeauty

Founded by one of the biggest YouTube and Instagram beauty influencers, Manny Gutierrez (aka Manny MUA), this brand is all about celebrating your most authentic self. The San Diego native made sure to create a line that’s not only fun but one that’s inclusive.

4. Gaby Espino

Credit: Instagram / @gabyespinostore

Venezuelan telenovela star, Gaby Espino, launched a line of super pigmented lipsticks. From bright pinks to sultry purples to deep reds, there’s a little something for everyone. The best part? There’s not one type of lipsticks. There’s a range of mattes, extreme mattes, glosses, creams, velvets, and more.

5. Tata Harper Skincare

Credit: Instagram / @tataharperskincare

Founded by Colombiana, Tata Harper, this 100% natural skincare line has become a cult-fave among celebs and beauty lovers alike. The brand was created after Tata couldn’t find high-quality, natural products in the beauty market. Thanks to her, that void has now been filled. People don’t have to risk their health in order to get great skincare results.

6. Besame Cosmetics

Credit: Instagram / @besamecosmetics

Cosmetics historian, artist, and designer, Gabriela Hernandez, created Besame Cosmetics after a life-long love for vintage makeup. Aside from its retro packaging and products (the lipsticks are replicas of shades from the past and the cake mascara is a product stars from the Golden Age of cinema used), Besame will make you feel special and glamorous.

7. Melt Cosmetics

Credit: Instagram / @meltcosmetics

Latina makeup artist Lora Arellano co-founded Melt Cosmetics with her bestie Dana Bomer. Together, they’ve built a beauty empire with their vibrant eyeshadows, bold lipstick shades, pigmented blushes, and dazzling highlighters. Lora’s background in beauty is just as amazing as the products she helps create. She started working the makeup counter at Nordstrom to doing Rihanna’s makeup on tour to creating a successful makeup empire.

8. Joanna Vargas Skincare

Credit: Instagram / @jvskincare

Similar to Tata Harper, Joanna Vargas’ eponymous skincare brand is dedicated to plant-based ingredients that work. Not only is Joanna one of the most sought-after facialists in Hollywood—celebs flock to her before major events—but her luxury products are worth every penny. The New York-based Latina has been in the skincare business for over a decade, so she knows a thing or two about beauty.

9. KL Polish

Credit: Instagram / @klpolish

KL Polish was created by one of YouTube’s most popular beauty gurus, Kathleen Fuentes (aka Kathleen Lights). After having successful beauty collaborations with ColourPop and Morphe, the Cubana branched out to launch her own nail polishes. The shades in each collection are bright, bold, and vibrant just like Kathleen herself.

10. Dominique Cosmetics

Credit: Instagram / @dominiquecosmetics

Another successful beauty YouTuber, Christen Dominique, launched an eponymous makeup brand called Dominique Cosmetics. From her first coffee-themed palette to her latest lemonade-inspired one, all of her products will make you want to have fun with your looks.

11. Chaos Makeup

Credit: Instagram / @chaosmakeup

The brand’s founder, Megan Martinez, has created one of the most exciting makeup brands on the market. Their color-changing shadows are truly one-of-a-kind. And once beauty lovers discovered the mesmerizing rainbow highlighter, they pretty much broke the internet. While Martinez’s unique brand is quickly becoming a cult-fave among pros, her story is what really makes us admire her. She went from being homeless at the age of 14 to building a beauty empire.

12. Orlando Pita Play

Credit: Instagram / @orlandopita

Cuban hairstylist Orlando Pita has worked with the biggest stars, including Beyoncé, Anne Hathway, Kate Moss, and Bella and Gigi Hadid. So it’s not surprising that after years of working as a celeb hairstylist that he wouldn’t create his own eponymous hair care line. And luckily for us, we can achieve that same celebrity-approved hair with his line of amazing products.

13. Vive Cosmetics

Credit: Instagram / @vivecosmetics

Vive is a makeup brand created by Latinxs for Latinxs — and its two founders, Joanna Rosario and Leslie Valdivia, stand by that. With vibrant lipstick shades to choose from, like hot pinks, oranges, and reds, these are the colors you’ll want to wear all summer long. Each lipstick has a cheeky name, too, like Pan Dulce, Luchadora, and Cumbia. There’s even a sultry purple liquid lip inspired by Selena Quintanilla.

14. Loquita Bath and Body

Credit: Instagram / @loquitabathandbody

Known for making novelty products like the always sold out mangoneada, elote, and bidi bidi bath bombs, Mira Perez’s beauty brand is unlike any other. Aside from its playful bath bombs, the brand makes the most heavenly face masks, scrubs, and lip balms.

15. Rizos Curls

Credit: Instagram / @rizoscurls

Julissa Prado created Rizos Curls after struggling to find products that worked for her curly hair. She not only perfected her products to work for all curl types, but she set out to make formulas that were made with high-quality ingredients. Now, curly-haired babes can enjoy and celebrate their hair in all its glory.

16. Brujita Skincare

Credit: Instagram / @brujitaskincare

Founded by Leah Guerrero, Brujita Skincare literally brings the magia to your beauty routine. The holistic beauty brand is enriched with mineral earth powders and clays sourced from the mercados of Mexico. Not only will these products heal your skin naturally, but you’ll feel Mother Nature’s enchanting powers.

17. No B.S. Skincare

Credit: Instagram / @livenobs

Like the cheeky name suggests, this skincare brand doesn’t mess around. Its skincare is made with effective plant-based, natural ingredients. Basically, they stripped away all of the bullshit. The products don’t have anything on their “shit list” like sulfates, parabens, artificial fragrances, etc. Even better? They even got rid of b.s. marketing. The brand’s Instagram feed and website are filled with daily affirmations that will make you want to live your best life. For example, they have a postcard that reads: “severely allergic to the b.s.” Agreed.

18. Mia Del Mar

Credit: Instagram / @miadelmarbeauty

While Mia Del Mar hasn’t debuted all of its products just yet, this Latinx-owned brand is all about celebrating your roots. And with ingredients that have been passed down through generations, this line will mainly focus on skin care that’s both trendy and traditional.

19. Gabriel Cosmetics

Credit: Instagram / @gabrielcosmetics

Gabriel Cosmetics, founded by Gabriel De Santino, has been around since 1992. Inspired by his own personal experience with botanical skincare, the cosmetics line creates some of the best natural products.

20. Alamar Cosmetics

Credit: Instagram / @alamarcosmetics

Gabriella Trujillo went from Boxycharm’s in-house makeup artist to launching her own brand, Alamar Cosmetics. The makeup line is a celebration of the Cubana’s heritage, and its first product, the Reina del Caribe Vol. 1 eyeshadow palette, is proof.