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Forever 21 Debuts New Line Of Selena Merch ‘The White Rose’

A brand new line of Selena Quintanilla merch has arrived at Forever 21, and we’re all feeling muy excited.

The popular clothing retail store debuted “The White Rose” collection Thursday, with T-shirts, pants, hoodies and accessories celebrating La Reina de Tejano available in its stores and online. Prices range from $3.90 to $78.

On Friday, the late icon’s sister Suzette gave a sneak peak of the collection when she shared a video of herself sporting a hoodie with the “Como La Flor’s” singer’s face on it.

“Trying super hard to look cooollll in this new Forever 21 X SELENA hoodie,” she said.

Suzette, who famously played the drums in the Quintanilla family band Selena y Los Dinos, also attended a F21 meet-and-greet event at a Cerritos, Calif. location, where fans swarmed the shop in their Selena tops excited to take pictures.

“So much love and fun meeting everyone today,” Suzette wrote on Instagram after the event. “Saying thank you just doesn’t seem to really sum up how grateful I felt to receive all this love I felt today.”

But while most people are celebrating the new Selena-inspired gear and accessories, others have expressed disappointment, both in the brand and the Quintanilla family.

As for Forever 21, most of the items in the collection aren’t available in plus-size. According to the Revelist, of the 94 pieces, just six have curvy offerings, including graphic tees, one that’s not available yet, and plus-size jeans that are web-exclusive, and anyone with meat on their hips and legs knows how difficult it is to find a pair that fits, making in-store fittings necessary. Even more, while straight-size items include several crop tops, all the plus-size tops are full-coverage.

Several women of size expressed their disappointment in the collection’s lack of plus-size offerings, and Suzette, who also identifies as plus-size, weighed in.

“Hi, I totally understand but there is a couple shirts that are come in our sizes,” Suzette responded. “I really hope I can have the opportunity again to create a collection with a [lot] more for us plus size girls.”


Neither she nor her family, however, has responded to the second critique of the collaborative collection: That the Quintanilla family decided to work with a fast-fashion brand that is famous for sweatshop-like factories and animal abuse.

On Instagram, owner of the Etsy shop Barbarawarbara, called out the Quintanilla family’s ethics and double standards. The designer, who has created pins, pouches and shirts celebrating the singer, common among Etsy shops, revealed that the Quintanilla family threatened to sue her for inexpensive merch while teaming up with a big brand that has a troubling history, particularly for exploiting workers of color.

The debut comes almost two weeks before the 24th anniversary of the Tejana icon’s death.

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