Fierce

Cheetos Made Their Official Couture Debut At New York Fashion Week And It’ll Make You So Thirsty

New York Fashion Week is coming in hot! On Thursday Cheetos’ held their first-ever runway show inspired by the iconic snack Flamin’ Hot Cheetos. Rapper Saweetie performed on the Haus of Flamin’ Haute runway. Flamin’ Hot Cheetos have become something of a cultural phenomenon after being cited as the snack food darling of the Latinx and hip hop community. 

The collection incorporates the branded iconography with of-the-moment street style. The Haus of Flamin’ Haute guests sipped on Flamin’ Hot Sunrise cocktails, sushi rolls sprinkled with Cheetos, and a beauty bar with Cheeto manicures. 

Consider throwing on a Cheetos T-shirt to honor your Latinx heritage. Flamin’ Hot Cheetos were invented by Mexican American Richard Montañez, a former custodial worker at a Frito-Lay plant. He created the unique flavor combination decades ago, and his story will be told in the Eva Longoria directed-biopic Flamin Hot. 

A song of Icy and Fire. 

“Being a childhood fan of the whole brand — Flamin’ Hots, puffs, regular Cheetos, all of them — it was just super exciting to be asked to do this,” said Saweetie told the Hollywood Reporter. “Pulling up today and seeing Cheetos’ vision come to life was amazing. Also, I was looking forward to seeing the clothes and showing off my own dope look.”

Saweetie rose to fame by posting short raps on her Instagram account in 2016, where she now has 3.5 million followers. The 26-year-old’s singles “Icy Grl,” and “My Type,” have gone viral, eventually making it into Billboard’s Hot 100 Chart. She released her debut album High Maintenance in 2018. 

“My first fashion week, which was not too long ago, I was sneaking into events and shows,” she said. “Now, I’m being asked to perform, which is really exciting. This is the first fashion week where I feel like I’ve finally got the hang of things and tonight is the perfect way to kick it off.”  

A Flamin’ Hot evening.

Cheetos’ Haus of Flamin’ Haute wasn’t just a runway show, so much as it was an installation and celebration of the snack food. Renowned costume designer Ami Goodheart and her collaborators chose to elevate the theme. The highlights included a punchy, crimson red tulle gown by J. Bolin, an orange jumpsuit from Nava Rose, and a Goodheart-designed headpiece made of Cheetos wrappers combined with a Cheeto-lined cape. 

Orange is the new black.

While the Haus of Flamin’ Haute may not be accessible to all, fans of the brand should know Cheetos and Forever 21 have recently launched a collection together.  The collaboration features branded leggings, cropped tops, bodycon dresses, socks, and bicycle shorts.

A word from Chester Cheetah.

It is no surprise that the brand is strong, considering Flamin’ Hots have been referenced in hip hop culture for years now. In 2012, Y.N.RichKids, a children’s rap crew, released the viral hit “Hot Cheetos & Takis.” Last year, Cardi clowned her husband Offset on Instagram for putting Flamin’ Hot Cheetos in his turkey sandwich. Yung Miami from City Girls detailed her snacking habits to Hot New Hip Hop, which included Flamin’ Hot Cheetos, sugar straws, and gummies. 

Cheetos is perfectly aware of their place in hip hop history. This winter Chester Cheetah dropped a Doritos diss track. “Next time you try to take what I got. Remember I’m flamin’ hot, and you’re flamin’ not,” Chester Cheetah raps. I didn’t know the chip game had so many beefs. I am perched for the drama!

How a Latinx saved Frito-Lay. 

Mexican-American Richard Montañez began working at a Frito-Lay plant in Rancho Cucamonga. It was the late ’80s and he was making $4 an hour as a custodian. At 18 years old he was unable to read and write. Following the advice of his grandfather, Montañez took pride in his job, however, overlooked it would be, he wanted to be the best. 

“Every time someone walked into a room, it would smell fresh,” he told The Hustle. “I realized there’s no such thing as ‘just a janitor’ when you believe you’re going to be the best.”

Ambitious and hardworking, Montañez made himself seen through his work. After a decade, he began shadowing superiors. While watching a salesman restock inventory, he had an epiphany: company sales were down, but there were no products made for Latinxs. 

I saw our products on the shelves and they were all plain: Lay’s, Fritos, Ruffles,” he recalls. “And right next to these chips happened to be a shelf of Mexican spices… nothing spicy or hot.”

Eventually, Montañez, through a combination of naivety and fearlessness, snagged a meeting with the CEO. They were sold on his new flavor. Today he is Vice President of multicultural sales for PespiCo America (the company that owns Frito-Lay). Latinxs don’t have fairy tales, we have hard work and our wits. 

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Chicago’s Mi Tocaya Is Offering Up Free Mexican Homemeals For Undocumented Community

Culture

Chicago’s Mi Tocaya Is Offering Up Free Mexican Homemeals For Undocumented Community

mitocaya / Instagram

Undocumented communities are being left out of Covid relief plans. Chef Diana Dávila of Mi Tocaya in Chicago is working to help undocumented restaurant worker in the time of Covid. Abuse of undocumented workers is rampant in certain industries and Chef Dávila hopes to offer some kind of help.

Mi Tocaya is a Mexican restaurant in Chicago’s Logan Square that wants to help the community.

Covid-19 has devastated the hospitality industry with restaurants being hit exceptionally hard. Restaurants have been forced to close their doors for good as the virus dragged on with no decent relief plan from the federal government. As several countries financially support citizens to avoid economic disaster, the U.S. government has given citizens $1,800 total to cover 10 months of isolating and business closures.

Namely, Mi Tocaya is working to help the undocumented community.

Mi Tocaya, a family-run restaurant, is teaming up with Chicago’s Top Chefs and local non-profits Dishroulette Kitchen and Logan Square Neighborhood Association. The goal is to highlight the issues facing the undocumented community during the pandemic.

The initiative called Todos Ponen, is all about uplifting members of our community in a time of severe need. The restaurant is creating healthy Mexican family meals for those in need.

”We asked ourselves; How can we keep our doors open, provide a true service to the community, maintain and create jobs, and keep the supply chain intact by supporting local farmers and vendors. This is the answer,” Chef Dávila said in a statement. “I confidently believe The TODOS PONEN Logan Square Project addresses all of the above and can very well be easily implemented in any community. Our goal is to bring awareness to the lack of resources available to the undocumented workforce- the backbone of our industry.”

The initiative starts in February.

Mi Tocaya is offering 1000 free meals for local farmers and undocumented restaurant workers. The meals are available for pickup Tuesday through Friday from 11 a.m. to 3 p.m. at 2800 W Logan Blvd, Chicago, IL 60647. to make this happen, Mi Tocaya also needs your help.

The restaurant has teamed up with two nonprofits to make sure that they can scale their operation to fulfill their commitment. They are also asking for donations to make sure they can do what they can to help undocumented restaurant workers.

According to Eater LA, 8 million restaurant workers have been laid off since the pandemic started. Some restaurants have had to lay off up to 91 percent of their staff because of Covid, about 10 percent of those are undocumented. In the cities, that number is as high as 40 percent of the laid-off restaurant staff are undocumented.

“People don’t want to talk about the undocumented workforce, but they’re part of our daily routine in most restaurants,” Jackson Flores, who manages the operations of Mi Tocaya, said in a statement. “They are in the toughest position in the whole economy because they’re an invisible part of it. Restaurant worker advocacy groups have added the creation of relief funds to their agendas, but there have yet to be long-term changes in protections for undocumented workers. Without access to unemployment benefits and other government resources, this group is especially vulnerable.”

READ: Hands-Free Cholula Dispensers Have Become a Thing In Restaurants Because of COVID-19

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Fans Think This Photo Of Barbie Is Proof She’s An Out And Proud Lesbian

Entertainment

Fans Think This Photo Of Barbie Is Proof She’s An Out And Proud Lesbian

Mattel/ Instagram

The fact that the early days of Barbie were not quite so inclusive to all of us comes as no surprise. The blonde, impossibly figured doll with a penchant for similar-looking friends is a far cry away from the Barbie of today who has friends of all shapes, races, sizes, sexual identities, and abilities. Even better, today’s Barbie crew includes dolls who give queer children a broader playgound for their imagination.

Recently, Barbie has added a new addition to her friend group whose bringing more power to her LGTBQ fans.

Social media has dubbed the LGBTQ positive Aimee Song doll Barbie‘s girlfriend.

Twitter’s latest excitement is about a theory that Barbie and Aimee Song are dating. Photos of Mattel’s doll Aimee Song doll show her wearing a “Love Wins” T-shirt that supports LGBTQ+ rights. The Mattel doll was inspired by fashion blogger Aimee Song and recently caught renewed attention in a viral post shared to Twitter.

The “Love Wins” photos are only now going viral but were actually released in November 2017.

The photos of Barbie and the Aimee doll were shared to Twitter last Monday by user @kissevermore and now has Twitter debating whether the two are dating.

The pictures of Barbie and Aimee show the two dolls eating avocado toast. petting a dog, and smiling at each other. The images have fans questioning when Barbie came out and how she managed to nail a hot girlfriend before they did.

Even REAL Aimee Song weighed in on the images to confirm the relationship.

“I am the girlfriend,” she tweeted with a photo of herself and the Aimee Song doll. 

While Mattel has yet to officially identify Barbie as a lesbian, the original Instagram posts related to the Love Wins Barbies are proof that she is at least an ally.

Confirmed or not, true or not, one of the best parts of Barbie is that she is meant to be whoever her fans want her to be.

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