If you’re a fan of reggaetón and lived in NYC back when it was first starting to explode, you almost certainly have this man to thank: Colombian-American DJ, music producer and most recently, recording artist, Alex Sensation.
Well known in NYC and the reggaetón community, Alex Sensation’s mixtapes are the summer heat you spent all winter waiting for.
The man knows how to put together a playlist.
A pioneer in promoting reggaetón in NYC night clubs, he was DJ’ing at the Copacabana when approached with a weekend radio position.
Spinning ’til he’s winning – the DJ position at La Mega 97.9, one of the most popular stations for Latino music in NYC, was a turning point for Alex Sensation’s career. Sensation, who was only 19 when he got the gig, has been mixing for La Mega for nearly a decade.
Now, with support from his celebrity friends, he’s poised to skyrocket.
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Marc Anthony + Alex Sensation? This is a collaboration I’d pay to see! With fans around the world, and celebrities like Pitbull encouraging him to make his own music, he’s ready to go from being the DJ Khaled of Latino sounds to the Kanye West, producing and performing his own music.
In a recent interview with NBC, Alex Sensation credits his family and the señoras he’d dance with as a kid, for firing up his interest in music:
"When I started in radio, Latin radio, there wasn't any urban music that young Hispanic kids could identify with."Meet one of the most successful Latino DJs and now artist, Alex Sensation. He was one of the earliest boosters of reggaeton. MORE: http://ow.ly/9LL8309Ieib
Posted by NBC Latino on Wednesday, March 8, 2017
Sounds like he’s grinding. Pa’lante!
Check out his first single, featuring Gente De Zona, “La Mala y La Buena” from his debut release, set to drop sometime in 2017.
While the lyrics and video, may not be age-appropriate for everyone, that bass bumps though!