Once a year on Dec. 12, Guadalupanos gather all over the world to honor their patron, La Virgen de Guadalupe. In Mexico City, the Basílica of Guadalupe hosts thousands of devotees to throw what is probably the biggest party for la morenita complete with dozens of indigenous dancers, the most celebrated Mexican singers and only the best mariachis. Across the U.S. there are hundreds of mañanitas that take place on a smaller scale, but still as touching. Regardless of where people attend, attendees show up to these celebrations wearing their favorite pieces with the Virgen de Guadalupe. If you are a believer but don’t own any pieces with La Virgen on them, here are a few you can purchase from our mitú Shop.
Virgencita de Guadalupe Necklace
This necklace is an exclusive from our collaboration with Colombian jewelry designer, Mercedes Salazar. Take the Virgen with you anywhere you go with this gold-plated design that is small enough to wear under any outfit and just big enough to make a statement. This also works well layered with other necklaces. Perfect for someone who likes to accessorize or someone who is looking for their first Virgen piece.
Maria Is My Homegirl Sweatshirt
No matter how big or small your circle gets, there is one homegirl who will always have your back and her name is Maria. Cozy up in her mantel this winter in this ultra soft sweatshirt that will give you all of her celestial vibes.
Just like the necklace, these Guadalupe socks are subtle enough to wear even to the office but also a statement maker. Keep your little patitas warm with the coziness that only the Virgen can give you.
Guadalupe: First Words
Books are a great way to educate younger generations with the traditions we were raised on. This Lil’ Libros book will teach youngins who the Virgen de Guadalupe is and why she is such a prominent figure in our culture.
Maria Is My Homegirl Pin
Take a little bit of the Virgencita everywhere you go with this multi-colored Virgen pin. Whether you’re someone who makes the sign of the cross every time you’re about to drive onto the freeway or you just like the Virgen because it reminds you of home, this is a sweet gift for anyone — or yourself.
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La Virgen de Guadalupe is perhaps the most venerated figure in Mexico. Regardless of religious beliefs, la Guadalupana has become a cultural and national symbol, as it contrasts with the predominantly white images of saints and other religious figures (although if we talk about historical accuracy, chances are that Jesus and his disciples looked mostly Brown, as Middle-Eastern folk).
La Guadalupana is Brown-skinned and symbolizes the mixed-nature of Mexican mestizo culture. On one hand, the Guadalupana is derived from Catholicism, on the other it also echoes Aztec deities such as the goddess Tonantzin Coatlicue, which anthropologists believe the culture around La Virgen de Guadalupe echoes.
Truth is that Mexico is a country that venerates the Virgen de Guadalupe perhaps above all things, in particular each December 12, when millions of worshipers travel from all around the country to venerate her at the Basilica of Guadalupe, the place where Juan Diego, an indigenous man, claims to have encountered her.
So it came as a shock to some that a drag queen from Mexico City dressed up as La Virgen de Guadalupe.
Her stage name is Margaret y Ya and she has caused controversy with this very artistic picture that reminds us of the work of Italian photographer Mario Testino. In the image, we can see Margaret y Ya posing with shopping bags.
In the photo shared on her Instagram, she writes an ironic caption: “Bendita seas Santa Virgencita Claus 🙏🏼✨ que nos llegaste a evangelizar con consumismo y materialismo estas épocas. 🎄❄️ 📸” This roughly translates as: “Bless you Santa Virgencita Claus, you that brought consumerism and materialism to this time of the year”.
This is more a political and social commentary rather than a religious one, as December 12 has become the kick off of the end of year holidays and its many weeks of frantic shopping. The photo was taken by Mario Aragon and the composition highlights irony. Margaret y Ya told El Universal that her idea was to critique the ways in which religion often becomes a commodity. This is perhaps a slightly blunt way of doing it given Mexico’s sociocultural context, but hey, sometimes the only way of getting people’s attention is being over the top and fabulous.
And as can be expected, some conservative minds (and many abuelitas, we are sure) pusieron el grito en el cielo, while others just chilled.
We mean, this photograph was meme-ready even from its inception, wasn’t it? So it came as no surprise that some in Twitter used it to expand on the “I’m gonna tell my kids this is…” meme universe!
But it is also clear that Margaret y ya had a very clear audience in mind.
Yes, she wanted to make men and boomers angry, which is exactly what she did! And isn’t art supposed to be provocative in order to make us think, really think about preconceived notions we might need to reconsider?
The question is tough but philosophically interesting: how much of religion is associated with buying and selling stuff? The image was part of Margaret y Ya’s 2018 calendar, but as it resurfaced it got more attention than ever before.
And some dudes got really angry…
These two dudes are basically saying that no one messes with La Virgencita and that a sacred symbol should not be tainted. Man, take a chill pill. Comments on the original story at El Universal reveal a deep contrast between those users who yell blasphemy at the first chance, and those who can find a bit of nuance in artistic expression.
But when it comes to Catholic countries such as Mexico, mixing popular culture and religion with art is prone to cause a lot of controversy. Madonna was almost banned from the country for the “Like a Prayer” video.
A Christ-like figure who was black! That was considered blasphemy at the time, as was the fact that Madonna looked at him lovingly. Seriously, this was a BFD a few decades ago, and for years las buenas costumbres in Mexico dictated that the singer was a persona non grata.
Other works of art, such as Martin Scorsese’s monumental film “The Last Temptation of Christ”, have also been banned and considered blasphemy, as they are interpretations of texts that are considered dogma (infallible truths), and as interpretations they might differ from what the Church says.
This is something similar to the mild scandal involving Margaret y Ya, as she took a longstanding symbol and used it to critique a capitalist way of living that perhaps takes those religiously inclined away from their faith. Although we suspect that in this case some old fashioned homophobia also came into the equation.
Black Friday and Cyber Monday can be pretty overwhelming we admit. There are people shoving and pushing everywhere you look but what we do love about these commercial holidays is that even the most codos, we’re talking the cheapest people you know, can snag their holiday gifts at a fraction of the price. Scroll below to get all of your holiday shopping for way cheap.
All pins are on sale. If you buy three, you get one free.
If you don’t know what to get someone in your family or a coworker, let me recommend a pin, or two, or three. They’re an adorable reflection of anyone’s personality, easy to wear… and very inexpensive.
Note: This sale does not include pin packs.
Help a friend out and get them an ugly Christmas sweater to rock to your holiday party.
There’s always that procrastinator who shows up to the ugly Xmas sweater party without an ugly Xmas sweater! Who does that? Now it doesn’t have to be anyone in your circle if you help them out and cop one of our ugly Xmas sweaters that are now on sale.
Guacardo is so bougie he almost never goes on sale… until now.
Fancy things in life like Chanel, Dior and Gucci never go on sale because they’re too bougie to lower their prices. Same goes for Guacardo… until now. The sassy avocado dressed in his Remember Me outfit is lowering his price to ensure every Guacardo lover gets him as a gift.
You can now remind someone she is meant to be a congresswoman at a lower price.
If you have a sobrina, a colleague, a bestie who you know is meant for greatness, you can tell her what you think of her without breaking the bank. Inspired by one of our favorite Latina, hoop-wearing Congresswomen, these earrings will put anyone in the spirit to achieve greatness.
If poderosa is more what you use to describe that goal-driven friend, this ID bracelet would make the perfect gift, and it’s also on sale.
Most of us grew up with the ID bracelets that were given to us with so much love by our family members. Now you can add another powerful bracelet to your best friend’s collection. This one has the word Poderosa scribed on the plate to remind her she can do anything. The bracelet is 14 karat gold plated brass and nickel and cadmium free — perfect for those of us with sensitive skin. It is delivered in this beautiful box and ready for gifting…or to keep for yourself.
This Cyber Monday sale also has you covered when it comes to gifts for the most important woman in your life.
Most of us never know what to give the woman who gave everything for us. This two-part necklace set is a sweet gift for the main woman in our life. This necklace is double-stacked. You get a separate cubic zirconia pendant perfectly paired with a Mami necklace and each chain is a different design. Both are 14 karat gold plated brass and nickel and cadmium free — perfect for those of us with sensitive skin. Both necklaces are packaged in this beautiful box and ready for gifting.
The holidays aren’t always easy for someone who is newly single. Take advantage of our Cyber Monday sale and give this special message.
Mom used to tell us “Mejor sola que mal acompañada” and sometimes we need a reminder that we are better off alone than in bad company. You may need this reminder or this might be the perfect gift for a girlfriend who is going through a recent breakup. This will give her the reassurance she needs to let go of baggage and move on with her head high.
Glam someone up with this hairpin set that only looks expensive.
We’ve seen plenty of hairpins hit the market but not many that speak to us. In this set you get two rhinestone pins and two others that say Latina and Jefa. They come conveniently packaged in this cute box so your chances of losing them are slim. These are great for stacking or wearing individually, perfect for a regular day at work, an important meeting or a night out…or to keep for yourself.
Remember when we used to give our best friends jewelry? You can do that again with this cute ID bracelet and while keeping your piggy bank nice and full.
Best friend jewelry is making a comeback. Let your bestie know that you’ll be gossiping and chatting it up until 3 a.m. until you’re 97 years old with this Chismosas For Life bracelet. The bracelet is 14 karat gold plated brass and nickel and cadmium free — perfect for those of us with sensitive skin. It is delivered in this beautiful box and ready for gifting…or to keep for yourself. Tip: It’s even cuter if you both wear a matching set.
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