Entertainment

Santiago, Chile Is The World Capital Of Dembow: According To Spotify, No Other City Listens To As Much Reggaeton As This One

According to Spotify, Santiago, Chile is the world capital of reggaeton. Panamá and Puerto Rico may have been the birthplaces of the genre, and Colombia it’s biggest producer, but Chile’s capital city, Santiago, is the indisputable capital of the genre right now, with over 400 million plays per month. 

Every single song in J Balvin and Bad Bunny’s collab album ‘OASIS’ made it into Chile’s Top 50.

credit Instagram @jbalvin

This year’s biggest reggaetón collaboration saw two icons of the genre, Bad Bunny and J Balvin, drop OASIS, an eight-track album which was pretty much the soundtrack to the summer of 2019. Every single song from the album dubbed “la joya del género urbano” by many critics, made it into Chile’s Top 50 on the very first day of being released (!!!). Surprising no one here, given that both J Balvin and Bad Bunny are trailblazing icons of the Latino genre and some might even argue that their influence in mainstream fashion and culture is reaching ‘icon’ status as well. “What we are seeing with reggaetón in Chile is a great testimony to the absolute powerhouse that is Latin America when it comes to building and delivering audiences for Latin artists,” said Mia Nygren, Managing Director for Spotify in Latin America.

With over 400 million plays per month, Santiago, Chile is the biggest reggaetón listener in the world.

credit Twitter @spotifynews

Twice as many reggaeton songs are played in Santiago as they are in the second biggest reggaetón loving city: Mexico City — which has nearly double the size of its Chilean counterpart. To put that into perspective, Santiago, Chile is responsible for 10% of all reggaetón streams in the world. In this city, the average reggaetón listener will play 126 songs a month, which is more than double the average amount of songs listened to by fans in orther cities where the genre is also popular. The artists who are getting the most streams in Santiago are worthy of a reggaetón hall of fame: Bad Bunny, Anuel AA, J Balvin, Ozuna, Daddy Yankee, Nicky Jam, Karol G, Don Omar. The giants of the genre are joined by newer artists such as Sech, Lunay, Myke Towers, Rauw Alejandro, Jhay Cortez, Tainy, Zion y Lennox and Dalex.

The city has been home to hardcore reggaetón fans since the genre’s early days. 

https://www.instagram.com/p/B3M6pFYD3b4/

Reggaetón was born in the late 90s and early 2000s. What’s now referred to as “old school reggaetón,” emerged as an iteration of reggae, dancehall and hip-hop but with Afro-Latinx roots. Santiago has been home to some of the genre’s most loyal fans since the old days. In the early days of reggaetón or, ‘reggae en español’ as it was called for a while, a specific subculture of Chilean youths emerged. The genre was most popular amongst working, middle class teenagers known as Pokémones.

Pokémones are the original Reggaetón fans, their loyalty to the reggae-inspired beat goes back to the early days of the genre.

Credit Instagram @yotambienfuipokemon

Self-proclaimed ‘Pokémomes’ called themselves that for the way they wore their hair. Long and spiky and swept to the side like a character of the anime series. Pokémones had idiosyncratic music choices that were complemented with a particular aesthetic and unique style. In Santiago, reggaetón-loving teenagers would come together in parties of around 4,000 people to listen to their preferred music. Back in the day, pokemones would dance to the dembow of Jowell & Randy, Wisin & Yandel and Acrangel, the original OGs.

Only last year, Mexico City held the top spot as the “world’s music-streaming Mecca”.

Credit Twitter @cheriehu42

Before Santiago was crowned ‘the world capital of reggaetón’,  Mexico city held Spotify’s “largest listener base worldwide”. According to the streaming service, in 2018, a lot of major artists owed their high figures to Chilangos and their love of streaming music. Adele for example had nearly 5 hundred thousand listeners in Mexico City, making it her top city even ahead of London (which only recorded 323 thousand listeners). Another surprising artist to have Mexico City as his top for Spotify listeners was Ed Sheeran with nearly 9 hundred thousand listeners.

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Maluma Drops A Surprise Album Featuring His Alter Ego, Papi Juancho

Entertainment

Maluma Drops A Surprise Album Featuring His Alter Ego, Papi Juancho

Jason Koerner / Getty Images

Last week, so many of us were wondering what the actual f*** was going on with Maluma. The reggaetonero had appeared to delete his Instagram (where were we supposed to get our daily thirst traps?!) and there were rumors he had done so in haste after hearing that his ex-girlfriend was dating soccer superstar Neymar.

But it turns out that Maluma was simply building to a major climax – the surprise release of his fifth studio album, PAPI JUANCHO.

Maluma surprised his fans on Friday with a new album.

Maluma gave his fans a very happy Friday with the release of a new, surprise album – PAPI JUANCHO. The reggaetonero announced the new album in an Instagram Live at the stroke of midnight.

“This year has been, like, full of surprises, and they’ve not been that positive,” he said. “I wanted to give a good, very positive surprise.”

PAPI JUANCHO is Maluma’s fifth studio album and was produced alongside longtime collaborators Rude Boyz. Although the album features Maluma’s alter ego as the main star, it also includes several guest appearances from a number of reggaetón royals, including Justin Quiles, Lenny Tavarez, Myke Towers, and Jory Boy. PAPI JUANCHO was made during quarantine between the singer’s hometown of Medellín and Miami, his U.S. base.

The album arrives just nine days before Maluma is set to take the stage in New York for the 2020 MTV Video Music Awards, where’s been nominated for the best Latin video (“Que Pena” with J Balvin).

“I’ve been working like crazy making new music,” Maluma said of the 22-track set. “When quarantine started, I was in Europe, and then I had to postpone the whole tour, so I went back to Colombia … I started recording by myself again, the way I used to do it when I started my career. I was, like, connected with myself, remembering my roots because I was there in Medellín.”

The album features Maluma’s alter ego – Papi Juancho.

Papi Juancho, whose title riffs off Maluma’s nickname of “Juancho” (short for Juan Luis) is apparently also the singer’s alter ego. And he features this side of him quite heavily in several tracks.

Maluma — whose real name is Juan Luis Londoño Arias — got back in touch with “this little kid, this little dreamer” who started out in the reggaeton game 10 years ago, he told the New York Post. “I was feeling that energy again,” he said.

Just last week, Maluma had deleted his Instagram and fans were left with nothing but conspiracy theories.

Despite a week of politics, where the Democratic National Convention was meant to be center stage, Maluma became a trending topic on Twitter – before he even released his album. His Instagram, which has more than 50 million followers, had gone dark and fans were left wondering what was going on.

Speculations and rumors began circulating. Was it because his ex Natalia Barulich was dating footballer Neymar? Or because Neymar dissed Maluma by posting a video of his team singing his new single “Hawái” – a breakup song — on Instagram?

Turns out Maluma was simply gathering steam prior to the surprise release PAPI JUANCHO.

Despite quarantine, Maluma has been keeping himself busy.

While most of the world has been on lockdown thanks to Coronavirus, Maluma has been keeping himself busy. PAPI JUANCHO is Maluma’s third album in as many years, following 2019’s widely successful 11:11 and 2018’s F.A.M.E.

The album includes Maluma’s recent single “Hawái” and April’s “ADMV,” which he released with a video where he appeared as an old man. Last year, Maluma also joined Madonna on her Madame X track “Medellín.” He’s scheduled to perform as part of MTV’s remotely organized Video Music Awards on August 30.

“All I could do during lockdown in Medellin was work alone in my studio,” Maluma told Billboard in an exclusive interview. “That’s why this album has so much of my true essence; because I did so much of it alone.”

And Madonna isn’t the only superstar diva who’s been paying attention to Maluma: Jennifer Lopez reached out to him to make his movie debut in the upcoming romantic comedy “Marry Me.”

“I wanted to become an actor,” he said, “and then Jennifer Lopez called me and said that she wanted me to be part of this project.” Maluma shot his scenes in New York, including one during his sold-out Madison Square Garden concert last October. Lopez herself joined him onstage to sing “No Me Ames.”

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Bad Bunny’s ‘Safaera’ Is No Longer On Spotify And Fans Are Pissed All The Way Off

Entertainment

Bad Bunny’s ‘Safaera’ Is No Longer On Spotify And Fans Are Pissed All The Way Off

Spotify / badbunnypr / Instagram

There are a few things bringing us joy at the moment. One of them would have to be our favorite songs, movies, tv shows, and other forms of entertainment. That’s what makes the recent Spotify scandal so devastating to Bad Bunny fans.

Bad Bunny’s “Safaera” is not on Spotify anymore and people have some real questions.

Look, Spotify. We just want to know what is going on. Bad Bunny’s music is something special and it isn’t right to play around with something that so many people hold sacred. Not to mention that we are all in a time when music and other forms of entertainment are all some of us have at the moment.

Bad Bunny claimed that he knows why it got removed but can’t tell why.

Fans on social media want to know why the song was removed. According to a tweet from Spotify, there are some times that music gets removed temporarily because of licensing issues. This could explain the sudden removal of Bad Bunny’s song.

Yet, the song’s sudden departure has left some fans with no choice but to cancel their Spotify Premium subscriptions.

Now, we don’t know if people really followed through with it or are posting these screenshots for clout. However, if social media is a measure of customer dissatisfaction, there are a lot of upset Spotify users right now.

It is really affecting people and their already disastrous 2020s.

We’ve been quarantined for months. Concerts and large gatherings in major cities have been canceled for the rest of the year. This Bad Bunny album has been a major moment and now one of the most popular songs from the album is gone from Spotify.

Some people are willing to reverse the release of Bad Bunny’s last album to bring back “Safaera.”

Bad Bunny recently released an album of unreleased songs to give his fans something new to listen to. Yet, it seems like some people are just not interested in the album if they have to go without “Safaera.”

It seems pretty clear that Bad Bunny fans want one thing, “Safaera” back on Spotify.

Hopefully “Safaera” will be coming back to Spotify before you know it. So, sit tight, take a deep breath, and just wait until the song comes back to the streaming platform.

READ: The Internet Is Showing Its Love For Bad Bunny For Helping Us Get Through 2020 With These Incredible Memes

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