Introducing mitú Mercado: Our Curated Marketplace Where We Feature The Most Talented Latinx Business Owners And Their Unique Products

We all recognize the importance of supporting Latino and Latina businesses, but they aren’t always easy to find. That’s why we created mitú Mercado, a curated marketplace that features amazing finds from Latino and Latina owned businesses. Each vendor is specifically chosen based on their ponte las pilas attitude, uniqueness of their product and the quality of their craft. Whether you’re looking for a gift for someone or in the mood to shop for yourself and want to support your community, the mitú Mercado is the number one destination for amazing finds.

Meet our amazing mitú Mercado partners:

Mercedes Salazar

Mercedes Salazar is a colombiana who was always intrigued by jewelry. In 2001 she started fabricating handmade pieces made out of native Latin American materials. Today, her jewelry is sold at high-end retailers like Nordstrom and Revolve. Salazar recently partnered with mitú to launch an exclusive line of papel picado designs just for us.

Click here to shop Mercedes Salazar’s entire collection on mitú Mercado.

Oh Comadre Candles

Oh Comadre was created by Marcela Gomez as a form of therapy from her nursing job. While shopping around, Gomez noticed there weren’t any candles with Latino aromas. She looked to family parties for inspiration and the end product are candles that, she says, celebrate Latino culture. Gomez has created exclusive sets for our mitú Mercado.

Click here to shop the entire Oh Comadre collection on mitú Mercado.

Jose Pulido

Mexican sugar skulls have been taking over pop culture and José Pulido is the artist behind this movement. José took his artistic talent and combined them with his brother’s business savvy to launch Mis Nopales. mitú recently partnered with the Pulido brothers and Mis Nopales to create an exclusive line of shirts that represent both your Mexican and American cultures.

Click here to shop Jose Pulido’s entire collection on mitú Mercado.

Taco Gear

Gerald Flores understands that tacos are more than just a dish — they’re a way of life. In 2014, the Corpus Christi native was trying to figure out what to wear, when an idea off in his head. Taco Gear was born as an urban clothing line that highlights…tacos. mitú recently partnered with Taco Gear to feature the original designs in our mitú Mercado.

Click here to shop the entire Taco Gear collection on mitú Mercado.

Luna Impressions

Mother of three, Erika, was inspired to come up with these adorable dolls after walking into a baby boutique and falling in love with their accessories… that were out of her price range. She always loved crafts but having three boys made her more conscious of her spend. One day she decided to make her own baby shoes. She loves making things for little ones and seeing pictures of happy customers. Her most popular products are now being featured in our mitú Mercado.

Click here to shop the entire Luna Impressions collection on mitú Mercado.

Fuchila Fresheners

Founded by husband and wife and after noticing that everyone had the same “little green trees” freshener hanging from their rear-view mirror, this couple set out to design a line of air fresheners that not only smell great but you can hang with pride from your mirror. Fuchila Freshener’s most popular designs are currently being featured in our mitú Mercado.

Click here to shop the entire Fuchila Fresheners collection on mitú Mercado.

Lil’ Libros

In a world with a shortage of bilingual books for children, Patty Rodriguez and Ariana Stein began their mission to introduce bilingualism and Latin American culture through picture board books. Lil Libros was created to inspire parents to read to their children and encourage them to do so in two languages. You can find some of the most popular Lil’ Libros in our mitú Mercado.

Click here to shop the entire Lil’ Libros collection on mitú Mercado.

Blank Tag Co.

blank tag co. has become an iconic sticker company with one of the most recognizable sticker designs. The sticker company is widely popular in the Latinx community and with so many stickers featuring Latinx street foods. Recently, mitú partnered with Blank Tag Co. to bring these adorable designs to a new life in the form of pins and they’re only available in our mitú Mercado.

Click here to shop the entire Blank Tag Co. collection on mitú Mercado.

Yesenia’s Tiendita

Yesenia Whitman can take any product and give it an adorable Mexican twist. She has created everything from pins to pens and stationary, concha speakers, and everything in between. We have sourced the cutest items from her store to feature them in our mitú Mercado.

Click here to shop the entire Yesenia’s Tiendita collection on mitú Mercado.

Chasing Camilla

Melissa Rojas, mother of Camilla and founder of Chasing Camilla, created this clothing brand out of her love for sarapes. She had two sarapes in hand when she came up with the idea of creating a Santa sarape. The business was inspired by her daughter and came to life with the help of her grandmother. Chasing Camilla’s most popular products are available in our mitú Mercado.

Click here to shop the entire Chasing Camilla collection on mitú Mercado.

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UPS Delivery Man Is Fired After Video Surfaces of His Anti-Latino Racist Rant

Things That Matter

UPS Delivery Man Is Fired After Video Surfaces of His Anti-Latino Racist Rant

Photo courtesy Forward Latino

An unnamed UPS delivery driver has been fired after being caught using racist language when delivering a package to a Latino household. The incident occurred on December 17th.

The video, which was caught on a doorbell camera’s security footage, shows a white UPS driver appearing to be angry when delivering a package.

“Now you don’t get f—–g nothing…You can’t read and write and speak the f—–g English language,” he says while writing a “failed to deliver” notice and pasting it on the house’s front door.

The Aviles family says that the footage shows that the UPS worker never even attempted to deliver the package in the first place. He never rang the doorbell or knocked on the door. Based on that, the family has come to the conclusion that the driver intentionally withheld the package from the family out of prejudice and spite

They believe that the only way the driver could’ve known that the family was Latino was by making assumptions based off the name on the package.

“The only information this driver had that could serve as a trigger for this deep-seated hate was the name on the package,” said Forward Latino President Darryl Morin at a press conference addressing the incident.

“So what we have here is a very intentional act to ruin Christmas for somebody, for someone to spew this hateful rhetoric, and quite honestly to deceive their employer,” Morin continued.

Per UPS, the employee has now been fired. “There is no place in any community for racism, bigotry or hate. This is very serious and we promptly took action, terminating the driver’s employment. UPS is wholeheartedly committed to diversity, equity and inclusion,” UPS said in a statement. They also said they contacted the family to apologize.

But the Aviles family is still rattled that such bigoted people are out and about, letting their petty prejudices effect other people’s lives.

“The package was a Christmas gift that we eventually received after Christmas Day, but what if it happened to have time-sensitive content like an epipen or a book I needed to take a final,” said Shirley Aviles, the mother of the man who lives at the address, told NBC News. “I don’t get it. It’s just sad.”

Aviles seemed disturbed about what this incident says about human nature. “This is about the things people do when they think no one is watching them. That’s important because that’s when you see people’s true colors and that’s what’s scary,”

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Here Are Some Christmas Traditions From Around Latin America


Here Are Some Christmas Traditions From Around Latin America

Henry Sadura / Getty Images

Christmas is a special time of year. Families have their traditions to mark the festive year and some of those traditions are rooted in culture. Here are some of the ways various countries in Latin America celebrate Christmas.

El Pase Del Niño Viajero – Ecuador

El Pase del Niño Viajero is a pageant that happens in Ecuador that lasts weeks. The parade is meant to represent the journey of Mary and Joseph. The parade highlights the religious importance of Christmas in Ecuador and is most common in the Andean region of the country.

The biggest and most important parade is in Cuenca, a deeply religious city. Citizens near the city have all day to see the parade as it starts in the early morning and runs through the late afternoon. This gives people a lot of time to make it to the city to witness the parade.

La Gritería – Nicaragua

La Gritería comes after La Purisma. La Purisma is celebrated at the end of November and is meant to celebrate the Immaculate Conception of the Virgin Mary. La Gritería is celebrated in early December and involves literal yelling. Someone would shout “Que causa tanta alegria?” (“What causes so much happiness?”) People respond “La Concepción de María.” (“Mary’s Conception.”)

Las Posadas – Mexico

Mexican posadas are the most recognizable. Posadas take place in Mexico from Dec. 16-24, though this year they are most likely to be virtual. The posada begins with a procession in the neighborhood filled with people singing and sometimes led by two people dressed as Mary and Joseph.

Another part is the posada party. Before guests can enter, there is a song exchange with the people outside playing Joseph looking for shelter. The hosts sing the side of the innkeeper saying there is no room. Eventually, the guests are welcomed into the home to celebrate Christmas.

Aguinaldos – Colombia

Aguinaldos are a series of games played by people in Colombia leading up to Christmas. There are certain games that are common among people in Colombia. One is pajita en boca, which requires holding a straw in your mouth the entire time of a social event. Another is dar y no recibir, which is about getting people to take something you are giving to score a point.

El Quema Del Diablo – Guatemala

El quema del diablo is celebrated in early December and is a way of letting go of the previous year. People burn piñatas and effigies of the devil to let go of all negative feelings and moments from the previous year. If there was every to try a new tradition, this would be the year. Burn an effigy and banish 2020 to the past, where it belongs.

READ: These Seriously Sad Christmas Presents Were Worse Than Actual Coal

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