The World Can’t Get Enough Of J Balvin, He Is YouTube’s Most Streamed Artist Worldwide
¡Mi gente! Your faves could never. Latin music domination continues around the world with the top spots of global streaming platforms being stacked with Latinx artists. What a time to be alive. Remember when we all had to pretend Drake was Dominican to get some kind of representation out here? But when you think about the sheer number of people on the planet that speak Spanish, it totally makes sense that Latinx artists would have such a massive reach.
And let’s be real, while fluency helps, you really don’t have to be proficient to enjoy reggaeton. The energetic, pulsating beats can compel anyone to move. Do you really think everyone in the United States knew the English translation of Luis Fonsi and Daddy Yankee’s “Despacito” in order to enjoy it? Music transcends language and so does Colombian trap artist J Balvin apparently. Do you think anyone even noticed that the lyrics in “Harlem Shake” are largely in Spanish? Nope.
J Balvin is here to stay.
For six consecutive weeks, J Balvin has chopped the global charts on YouTube. That’s a total of 1.26 billion views on the platform.
“Artista más visto en YouTube Global,” Balvin wrote in an Instagram caption.
This comes as no surprise to Balvin fans. In 2018, Balvin ousted drake as the most-streamed artist worldwide on Spotify. The singer surpassed 48 million monthly listeners last summer thanks to his single “X” with Nicky Jam which streamed over 327 million times. Balvin is in great company on the global charts with Daddy Yankee, Bad Bunny, and Ozuna all in the top 10. The trio’s single “China” with Anuel AA and Karol G is currently number 1 on the YouTube global charts and number 2 in the United States chart. However, we’re pleased to note that “Señorita” by Camilla Cabello and Shawn Mendes is topping the charts in the states.
Balvin shouts out his Latinx fans.
Our boy is famous basically everywhere?
The top countries streaming Balvin’s music are Mexico with 240 million views, Argentina with 121 million views, and Colombia with 121 million views. The United States is in fourth place with 112 million views, followed by Spain, Peru, Chile, Ecuador, Brazil, and Venezuela. But fear not, Balvin has fans in at least 100 different countries according to YouTube.
We stan a humble king of the masses!
Like, literally could you imagine how this level of adoration and attention would completely warp your mind? I would be a monster. I would build a house out of fan mail and then set it ablaze just to laugh at my stupid fans. I’d have so many, who cares! Meanwhile, the artist, who typically regales his followers with personal messages on Instagram every morning at 5 a.m., knows how to connect with his fans. Balvin even served ordinary people from a coffee cart in New York City the other day.
“Buenos días , buenos días , buenos días !!!!! ARCOÍRIS TOUR empieza 30 de Agosto en Puerto Rico !! Choliseo,” he wrote on Instagram.
We stan a humble king of the masses!
This isn’t the first Latin wave (and it won’t be the last).
In the 1990s, the late and great Selena catapulted Tejano and Cumbia music into the mainstream American consciousness. This ushered in the era of the “Latin Explosion” where legends were born. Ricky Martin, Thalía, Marc Anthony, Enrique Iglesias, and Jennifer Lopez made their marks. Hell, even Frank Sinatra personally invited Luis Miguel to record a duet of “Come Fly With Me” on his 1994 album Duets II.
In the 2000s, there was the “Latin Pop Boom” that saw the likes of Shakira, Paulina Rubio, and Christina Aguilera topping the charts. You may even remember non-Latinx artists trying to ride the wave with Beyoncé collaborating with Shakira on the duet, “Beautiful Liar,” and releasing a Spanish language version of the single “Irreplaceable.” It almost feels odd to call these decades different waves or eras when it is pretty clear Latinxs have been consistently rocking the charts since Gloria Estefan in the 1980s. Since then, in the United States, we have been blessed with many more Latinx acts including the likes of Selena Gomez, Demi Lovato, Camila Cabello, Becky G, and Cardi B. And of course, there are all the amazing imports from Latinx countries around the world. If we want to continue this Latinx chart domination, I only have one piece of advice: stream “China” by J. Balvin on YouTube and Spotify!