Entertainment

This Puerto Rican Woman Hosted Her Own Ba d Bunny-Themed Birthday Party To Honor Her Favorite Singer

When Raquel Reichard started to plan her 29th birthday, she knew she wanted it to be a tribute to the one and only Bad Bunny. The Puerto Rican singer holds a special place in Reichard’s heart and nothing was going to derail this theme. Now, it wasn’t just a backdrop for selfies and a Bad Bunny playlist. No. Reichard went all out to give everyone a complete Bad Bunny experience while celebrating her birthday.

Raquel Reichard wanted to ring in her 29th birthday with a Bad Bunny tribute party.

Courtesy of Raquel Reichard

Reichard says that she is a huge Bad Bunny fans but it isn’t only because of his music. His music is very important to her but his social consciousness and mold-breaking styling as a reggaeton and Latin trap artist spoke to her.

“He makes great music,” Reichard says. “His lyrics are brilliant; he’s challenging machismo and redefining masculinity; he uplifts women in a way we really haven’t seen from cis het men, both in mainstream music and in grassroots movements; he’s open about his mental health journey; he speaks out against the political and social turmoil that is taking place in Puerto Rico right now, both by the US and local governments — and he does all this in a way that’s digestible and of the gente.”

She added: “Also, I think he’s fine as hell. If you know me, you know I’m a big Bad Bunny fan, una coneja mala, as my brother calls me now, so it only seemed fitting that if there were a theme to my birthday party this year, it had to be Benito.”

Reichard got crafty and creative and offered guests all sorts of goodies to hold and wear for photos that are Bad Bunny.

Courtesy of Raquel Reichard

Who wouldn’t want to wear some bunny ears while partying it up to some Bad Bunny songs? If there is one thing we can all agree with, playing dress up for a good party is always a fun time.

The biggest part of the party was the “Estamos Bien” theme.

Courtesy of Raquel Reichard

Reichard remembers 2017 being one of the hardest years of her life and how Bad Bunny’s music helped her cope with everything she was dealing with.

“I got out of an eight-year relationship with someone I thought I was going to marry. I left my job at a big-name magazine. I went from having a beautiful apartment to sleeping on a friend’s couch. I was broke. Hurricane María razed my island and compounded an already-horrifying financial crisis. My cousin passed away. Everything that could go wrong that year literally went wrong,” Reichard explains. “Reggaeton and Latin trap, particularly that of Bad Bunny’s, helped me through it all. His emo-perreo helped me twerk my way through every stage of loss, from anger to depression to acceptance. It was temporary relief on the dancefloor. It was bigging me up when I felt low. It was a passport to explore new parts of myself.”

So, the phrase “Estamos Bien” is something super important for Reichard.

Courtesy of Raquel Reichard

“‘Estamos Bien’ is a declaration and reminder of where I’m finally at in my life. As I said, 2017 was the most-difficult year of my life. The following year, I did the really challenging, but necessary, work that I needed to do to heal, learn and grow,” Reichard recalls. “At the start of 2019, I was feeling ‘ni bien, ni mal.’ But by spring, it hit me that for the first time in a while, I was good. More than that, the people around me were as well. Yes, we are facing so many battles, from our relationships and careers to natural disasters and political violence. This shit is real and my aim isn’t to minimize any of it. But saying ‘Estamos Bien’ in the midst of all the struggle is to say we got us because community love and joy is how we survive and thrive through it all. “

The phrase is so important to her life and the party’s theme that she put it on her cake.

Courtesy of Raquel Reichard

And what a cake that was. Honestly, this cake is giving us some serious FOMO for not being at this party. We can only imagine that this cake was as delicious as it is beautiful.

“The cake was made by Gabriella Lima, of Sweet G Cakez. She’s an amazing local Puerto Rican baker who also happens to be a family friend,” Reichard says. “All I told her was that I wanted it to be tropical Boricua vibes and inspired by the “Estamos Bien” music video, and, somehow, if she could, put Bad Bunny’s face on it.”

Clearly, the cake delivered on everything Reichard was hoping for. Who could be upset at seeing that cake?

Of course, she had to create some kind of imagery expressing her love for Bad Bunny.

Courtesy of Raquel Reichard

We ship it. If you are willing to show someone this much love, you should be able to express that love through fake wedding photos. Reichard says that she has so connected to Bad Bunny’s persona that she seeks to uplift him and Puerto Rico with him.

Oh. She also had a manicure station along with so many other things because Bad Bunny loves to get his nails done.

Courtesy of Raquel Reichard

“I had a manicure station, which included Bettina, a Puerto Rican brand of nail polishes, Bad Bunny nail decal from Cha Cha Nails, acetone that had Benito’s face on it, cotton balls and nail filers, all by a framed photo of Bad Bunny getting his nails done in his “Caro” music video,” Reichard explains. “I had a hookah station, which was a huge hit, and it also had a framed photo of El Conejo Malo smoking from the “I Like It” music video. Throughout the room, I had confetti of his face, including an obviously-edited photo of him embracing me, HA!, some of my favorite lines from his songs and a few of his classic tiny glasses, which folks were able to use for the night and take home.”

Clearly, everyone had a great time celebrating Reichard’s birthday and her love for all things Bad Bunny.

Courtesy of Raquel Reichard

You know it’s a good birthday when people are willing to wear a full costume to celebrate your special day. Happy birthday, Raquel!

READ: This Woman Had A Selena-Themed Party For Her Daughter’s Birthday And Our Hearts Can’t

Notice any needed corrections? Please email us at corrections@wearemitu.com

Latin Music Revenue in the U.S. Grew in 2020, Up 20 Percent in Streaming

Entertainment

Latin Music Revenue in the U.S. Grew in 2020, Up 20 Percent in Streaming

Despite the COVID-19 pandemic that grips the globe, Latin music in the U.S. saw a 20 percent rise in streaming revenue in 2020. The genre posted a fifth consecutive year of overall revenue growth last year, according to the RIAA on Wednesday.

Latin music posted its best revenue in the U.S. since 2005.

The RIAA (Recording Industry Association of America) released the 2020 year-end report on Latin music.

“Latin music continues to ‘punch above its weight’ – posting its fifth straight year of growth amidst the challenges and disruptions of the COVID economy,” wrote RIAA COO Michele Ballantyne in an annual revenue report.

After accounting for 5 percent of overall music revenue in the U.S. in 2019, that percentage rose to 5.4 percent last year. Latin music is heavily consumed on streaming and video platforms. Revenue for the genre is at its highest since 2005, the era when reggaeton music first broke through thanks to Puerto Rican acts like Daddy Yankee, Ivy Queen, and Tego Caulderón.

Bad Bunny had the highest-certified Latin music single of 2020.

Over a decade later, and it’s still reggaeton and Boricua artists that are leading the pack of Latin music stars. According to the RIAA, Bad Bunny’s “Yo Perreo Sola” was the highest-certified Latin music single of 2020. The hit song from his Grammy and Latin Grammy-winning YHLQMDLG album was certified 24-times Diamante. The RIAA is responsible for certifying albums and singles as platinum and gold. Latin music accounted for 15 percent of the certifications in 2020.

The news about Bad Bunny shouldn’t be a surprise as Spotify revealed last year that he was the most-streamed artist globally on the platform. He was followed by Canadian superstar Drake and Colombian reggaeton singer J Balvin.

The RIAA credits Latin music’s 20 percent streaming growth in 2020 to the fans who are turning to paid streaming subscriptions. YouTube is another major platform where Latin music is consumed. Billboard reported that 30 percent of the top 100 music videos of 2020 were from Latin music artists.  

Click here for Latido Music, 24/7 Latin music videos & more

Read: Bad Bunny and Kali Uchis Win Their First Grammy Awards, Jhay Cortez Performs “Dákiti” with Benito

Notice any needed corrections? Please email us at corrections@wearemitu.com

Ozuna Goes Corridos Tumbados With Ovi in “Envidioso” Music Video

Latidomusic

Ozuna Goes Corridos Tumbados With Ovi in “Envidioso” Music Video

Ozuna is the latest reggaeton superstar to get into the world of corridos tumbados. The Boricua singer teams up with rising Cuban artist Ovi in the music video for “Envidioso.”

Ovi is helping globalize the corridos tumbados sound.

Ovi is the artist that’s getting all the reggaeton and Latin trap stars to embrace the corridos tumbados sound. On his most recent album, Retumban2, he teamed up with artists like Mora, Myke Towers, Mariah Angeliq, and CJ. Bad Bunny was the first reggaeton artist to jump over to the corridos tumbados side when he joined Mexican singer Natanael Cano on the “Soy El Diablo” remix in 2019.

Ovi wanted to collaborate with Ozuna and he made it happen.

Ovi getting Ozuna in his song “Envidioso” was a moment of manifesting. The Rancho Humilde artist wrote on Instagram before that it was a goal of his to collaborate with Ozuna and he made that a reality.

To be honest, “Envidioso” is not a full corridos tumbados song, but rather a musical compromise between the genre and the emerging drill music sound. The corridos guitar can be heard over a fresh trap music beat. Like in CJ’s “Whoopty” remix, Ozuna comes through with bars. Ovi holds his own as they unite in keeping the haters in check. This genre-bending collaboration just oozes with swagger.

Ozuna and Ovi are having a blast in the music video for “Envidioso.” Whether they’re working in the back of a restaurant together, in the aisles of a generic Oxxo, or flexing in front of a sports car, these guys find the time to vibe to their song. This duo shares fun on-screen chemistry as collaborators.

Click here for Latido Music, 24/7 Latin music videos & more

Read: Ovi is Globalizing Corridos Tumbados: Our 5 Favorite Songs on ‘Retumban2’

Notice any needed corrections? Please email us at corrections@wearemitu.com