Culture

25 Brands Made For Latinas And Women Of Color That Are Changing The Beauty Game For POC

It’s likely that behind every bold lip you’ve ever rocked, there’s a strong Latina beauty who taught you how to do it. Hence, whether it’s been how to pick the right shade or moisturize with Vicks, there’s no doubt by now you’ve got a handle on rocking a mean pout.

With so much advice passed on from the abuelas and tías in our lives, it’s no wonder more and more Latinas and Latinos are leading the charge in the beauty industry. Check out our fave Latina beauty brands below!

1. Besame Cosmetics

CREDIT: besamecosmetics / Instagram

This is totally your abuelita’s make up brand. (And why not? She taught you all you know about a good red lip anyways.) Besamefounder, Gabriela Hernandez, immigrated from Venezuela and became fascinated with the sophistication of beauty while playing with her abuela’s makeup brushes. Each of Hernandez’s long-lasting beauty products act as shoutouts to the romance of 1930’s Hollywood. Her Black Cake Mascara will give you major romance vibes.

2. Itsmyrayeraye x BH Cosmetics Palette

CREDIT: ITSMYRAYERAYE X COSMETICS

What types of makeup products do you recommend for people of color?

3. BeautyBlender

CREDIT: beauty blender / Instagram

If Rea Ann Silva’s beauty must-have hasn’t already swept across the foundation on your face, stop what you’re doing and get on board. Seriously, we’ll wait because it’s awesome.

Got it? Cool! Because the Mexican and Portuguese entrepreneur completely uprooted the makeup game back in 2007. The innovative makeup sponge doesn’t hold onto product and evenly distributes formulas into skin with zero lines. Yes and yes.

4. Nuance by Salma Hayek

CREDIT: tiffanyc317 / Instagram

Don’t believe that just because she’s on the red carpet that your girl Salma hasn’t a clue about drugstore makeup. The Mexican-born actress strongly believes in bringing products with healthy ingredients to all women. Which means yes you can find the line in the isles of CVS. Her Flawless Finish Liquid Foundation is  also a complete steal at $14 a pop.

5. Reina Rebelde

CREDIT: reinarebelde / Instagram

Regina Merson’s colorful range of lipsticks, shadows, and blush palettes act as an ode to the zestful culture of her Mexican heritage. With shades like ROSA SALVAJE and MORETÓN, Merson’s line is equal parts queen and rebel.

6. Gaby Espino

CREDIT: gabyespino / Instagram

Venezuelan telenovela star Gaby Espino’s beauty line is proof that she has more talent to bring to the table. Her lipstick and nail polish line stem from her love of beauty products and fans are OBSESSED. The extreme-pigment and long-lasting cream-texture of her Buh Bye Baby lipstick is packed with antioxidants and also mint for calm, smooth lips.

7. Breakups to Makeup

CREDIT: lizbeth4beauty / Instagram

You know that saying “some things are better left unsaid”? Puerto Rican and Cuban makeup artist Angelique Velez’s makeup bag line is for anyone who still has some words to say. Velez’s line of makeup bags and clutches are tagged with quotes that evoke major “same” vibes.

Fun Fact: Velez founded Breakups to Makeups after makeup helped her through a bad break up. #makeupsaveslives

8. Melt Cosmetics

CREDIT: dolly_edita / Instagram

This massive cosmetics brand racked up an equally massive fan base in just a matter of 3 years. Lora Arellano is the other founding half of the popping cosmetics line and has been on our radar as a girl boss for a while. Since the launch of her beauty brand, the first-generation Mexican-American has worked with Rihanna and Serena Williams as their go-to makeup artist.

9. Tata Harper

CREDIT: tataharperskincare/ Instagram

Tata Harper’s 100% nontoxic skincare line has swept up a massive celebrity clientele that includes Gwenyth Paltrow and also Lake Bell. According to Forbes, Harper is Columbian-born with a background in industrial engineering. Gotta love a woman in STEM!

Pro Tip: Go for the super popular Honey Blossom Mask ($65) for girls’ night in.

10. Loreal Paris True Match Super-Blendable Makeup

CREDIT: lorealmakeup / Instagram

Shade count: 33

This oil-free liquid formula provides light to medium coverage for all skin types. It’s 4.4 star review on the Loreal site suggests its name lives up to the hype.

Price check:  $10.95

Shop it here.

11. M.A.C. Studio Fix Powder Plus Foundation

CREDIT: maccosmetics / Instagram

Shade count: 46

M.A.C.’s two-in-one powder foundation works overtime to provide coverage, shine control, and brags more shades than your local Sunglass Hut.

Price check: $27

Shop it here.

12. Kat Von D Lock-It Foundation

CREDIT: katvondbeauty / Instagram

Shade count: 30

With 30 shades and a formula that combines creamy textures with pigment, reviewers of this 24-hour-foundation say it stops shine and hides blemishes like no other. With a finish the brand describes as “velvety matte,” odds are high that it’ll send your oily skin to kick rocks. Plus, it’s vegan and not animal tested.

Price check: $35

Shop it here.

13. Bobbi Brown Skin Long-Wear Weightless Foundation SPF 15

CREDIT: bobbibrown / Instagram

Number of shades: 30

At 30 shades, this Bobbi Brown product isn’t exactly beating out Baskin-Robbins in the diversity count game. Still, its range of colors are pretty beloved by reviewers and the beauty blog sphere. The fact that its formula provides a luminous effect on darker skin tones (which typically suffer the effects of dull appearances from other brands) makes it a top dog in our book.

Price Check $50

Shop it here.

14. Fenty Beauty Pro Filt’R

CREDIT: fentybeauty katvondbeauty / Instagram

Shade count: 40

Rihanna’s cruelty-free beauty brand made waves last year when it announced its effort to create one of the most inclusive makeup selections on the market. The full coverage foundation has since become the talk of beauty blogging town (a quick search for the brand on Youtube brings up over 500,000 results). It’s a product with a shine-free finish guaranteed to bring your selfie game to new heights.

Price check: $34

Shop it here.

15. Murad Invisiblur Perfecting Shield

CREDIT: MURAD

Makeup artist MonicaStyle Muse keeps it real about how difficult it is to find makeup products that match her complexion.

16. Fenty Beauty Pro Filt’r Soft Matte Foundation

CREDIT: FENTY BEAUTY

Thanks to makeup companies like Fenty Beauty and Huda Beauty, matching makeup has become more accessible to Monica and other people of color who’ve been ignored by the beauty industry.

17. Huda Beauty Foundation

CREDIT: HUDA BEAUTY

You no longer to struggle in your hunt for good make up products! Check out Huda’s products!

18.  Colourpop No Filter Concealer

CREDIT: COLOURPOP COSMETICS

Colour pop is the perfect product to help your skin pop.

19. BH Studio Pro Palette

CREDIT: BH STUDIO

And up your color game with these products.

20. Huda Beauty Lashes

CREDIT: HUDA BEAUTY

Dont forget to play up lashes with these classic Huda lashes.

21. The balm Schwing eyeliner

CREDIT: SCHWING

Get the perfect cat eye with this liquid eyeliner stick.

22. Anastasia Beverly Hills Cream Contour Palette

CREDIT: ANASTASIA BEVERLY HILLS

The perfect contour palette from one of the beauty industry’s most high-end palettes.

23. Patrick Starrr Powder

CREDIT: PATRICK STARRR X MAC

Shimmer and pearl up your look with this powder.


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Radical Feminists Have Seized Control of a Federal Building in Mexico in Protest of the Government’s Apathy Towards Rampant Femicide

Entertainment

Radical Feminists Have Seized Control of a Federal Building in Mexico in Protest of the Government’s Apathy Towards Rampant Femicide

Last week, Mexican feminist activists took over the National Human Rights Commissions federal building in a move to bring greater awareness to the scourge of gender-based violence and femicide that has racked Mexico for decades.

According to the federal Interior Secretariat, the statistics in Mexico have recently taken a turn for the worse.

Domestic violence against women has became an even more acute problem since the pandemic has forced women to stay insider with their abusers. Emergency distress calls reporting domestic violence have risen by 50%.

The occupation of the Human Rights building is just another chapter in the saga of the “Ni Una Menos” (Not One More Woman) movement, an anti-femicide collective born in Argentina that has steadily been gaining steam in Mexico since 2019.

In recent years, anti-femicide demonstrations have been sparked by various heinous crimes against women or girls that have been largely overlooked by law enforcement officials. 

Photo by Marcos Brindicci/Getty Images

Unfortunately, the government of Mexico has appeared to be apathetic to the wave of femicide that is overwhelming the women of their country.

Recently, when President Andrés Manuel López Obrador was asked to address Mexico’s gender violence epidemic, he demurred, stating that he didn’t “want femicide to detract” from the raffle his administration was holding for the sale of the presidential airplane.

As for the feminist activists at the heart of Ni Una Menos and the federal building occupation, the government’s failure to respond to anti-woman violence is the primary fuel for their anger. 

“We’re here so that the whole world will know that in Mexico they kill women and nobody does anything about it,” said Yesenia Zamudio to the LA Times. According to Zamudio, she is still seeking justice for the murder of her 19-year-old daughter four years ago.

The women of Mexico appear to be fed up, grasping at any and all tactics that have the potential to incite change on a grander scale.

Their tactics may seem dramatic to some, but it’s undeniable that they are no longer being ignored. As of now, the radical activists are pulling attention-grabbing stunts like decorating a portrait of Mexican Revolution leader Francisco Madero with lipstick and purple hair.

They’re also making headlines for vandalizing the federal building’s walls and splashing paint on the doors of the presidential palace.

One thing is for sure: something has to change. Otherwise, thousands of innocent women and girls will continue to be raped, abused, and murdered while their perpetrators escape with immunity. 

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Joe Biden Speaks Alongside ‘Fearless Fighter’ Kamala Harris In First Appearance And Recalls Her Family’s Immigrant Story

Fierce

Joe Biden Speaks Alongside ‘Fearless Fighter’ Kamala Harris In First Appearance And Recalls Her Family’s Immigrant Story

Chip Somodevilla / Gettycc

After weeks of speculation and anticipation, presidential candidate Joe Biden announced on Tuesday that he has officially picked his running mate.

In a history-making announcement, Biden revealed that he had tapped California Sen. Kamala Harris to be his VP Pick.

“I have the great honor to announce that I’ve picked @KamalaHarris — a fearless fighter for the little guy, and one of the country’s finest public servants — as my running mate,” Biden announced in a tweet.

On Wednesday, Biden held his first campaign event alongside running mate Kamala Harris in Delaware.

During their speeches, the two candidates wore masks and kept their distance in keeping with COVID-19 standards.

Speaking about his VP pick, Biden described Harris as coming from an “America’s story.” Biden described Harris as “a child of immigrants” who “knows personally how immigrant families enrich our country as well as the challenges of what it means to grow up Black and Indian-American in the United States of America,” he explained. “And this morning, all across the nation, little girls woke up, especially little Black and brown girls that feel overlooked and undervalued in their communities, but today — today just maybe they’re seeing themselves for the first time in a new way as president and vice presidents.”

In a speech of her own, Harris emphasized the importance of family and urged citizens to vote.  “We need a mandate that proves that the past few years do not represent who we are or who we aspire to be,” she said. “Joe likes to say that character is on the ballot. And it’s true,” she explained. “I’ve had a lot of titles over my career and certainly vice president will be great. But ‘Momala’ will always be the one that means the most.”

Harris’s nomination makes her the first Black and first Indian-American woman on either major party’s presidential ticket.

Harris is a former prosecutor from California who challenged Biden in her own presidential bid last year. Her nomination makes her the fourth woman to appear on a major presidential ballot. Before her, Geraldine Ferraro ran as a Democratic vice presidential nominee in 1984. In 2008, Republican Sarah Palin ran as a vice presidential nominee, later in 2016, Hillary Clinton became the Democratic presidential nominee.

Biden’s choice was one that has long been in the works. In March of this year, he revealed that he would make a point to have a woman as his running mate and in July he announced that he had narrowed his picks down to four Black women.

Kamala Harris was elected to Congress in 2016.

This has been Harris’ first term as a senator. Before, she served as the California attorney general. During her time as AG, Harris formed a lasting friendship with Biden’s late son Beau who was attorney general at the time in Delaware. Writing about Beau’s death, in her memoir The Truths We Hold, Harris recalled that “there were periods when I was taking the heat when Beau and I talked every day, sometimes multiple times a day,” she wrote in her memoir. “We had each other’s backs.”

Biden’s son Beau died in 2015 from brain cancer. Harris attended his funeral.

During his announcement, Biden mentioned Harris’ friendship with his son.

“I watched as they took on the big banks, lifted up working people, and protected women and kids from abuse,” Biden tweeted. “I was proud then, and I’m proud now to have her as my partner in this campaign.”

So far, it seems there are quite a bit of Harris x Biden supporters.

Fans were quick to give their support and applaud her candidacy.

In a tweet acknowledging her nomination, Harris wrote “@JoeBiden can unify the American people because he’s spent his life fighting for us. And as president, he’ll build an America that lives up to our ideals. I’m honored to join him as our party’s nominee for Vice President, and do what it takes to make him our Commander-in-Chief.”

Here’s to 2020 y’all. Get ready to make history.

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