Everyone On Twitter Can Learn What It Really Means To Be Mexican By Checking Out #PaisaTwitter

Mexicans are a prideful bunch. We like to raise our tequila glasses when Chente comes on and we’re already ordering our jerseys for when El Tri plays in the World Cup this summer. When it comes to reminiscing on our summers on el rancho, we love to tell anyone who’ll listen. Recently the hashtag #PaisaTwitter became a thing and people are using it to give everything from dating advice to what you should be doing with your tax return. Here’s some of the best advice from #PaisaTwitter.

Clearly, the best way to spend your tax return in on lotería.

@bbiiaanncaaa / Twitter

Other tweets talk about jaripeo or going out to dance on weekends, because people from Michoacan know how to party. And they also know how to turn up on #PaisaTwitter.

Some of the tweets are about who does what best, like partying.

@Ikissedadri / Twitter

Party bus? That’s cute and all, but have you heard of a party trailer?

@BennyLopez01 / Twitter

Some tweets talk about how to be i-n-d-e-p-e-n-d-e-n-t the paisa way.

Getting a burn from hot oil is the worssttt. We’ve been there. ? ?

@cipgarciajr / Twitter

They will either make you wake up early on a Saturday morning to help clean the house if you want to go singing corridos with your cousins that night or if you get on her bad side.

Just smile and wave, smile and wave (and eat everything on your plate) if you don’t want to end up having a plate doused with ? ? ?.

@Erza_ED / Twitter

Of course, it wouldn’t be Twitter in general if there wasn’t some type of roasting involved, and #PaisaTwitter delivers.

The memes basically write themselves when you have a bike, a life-size Catholic statue and a video recording at the same time.

@joelharo_ / Twitter

And finally, because this age of finding love on dating apps and the Internet, people were *hoping* to find a #paisaTwitter soulmate that would slide into their DMs.

*Changes bio on Twitter*

@SOMEXICAN / Twitter

Go check out #PaisaTwitter, you just might find *the one* there, or at least a few good laughs and maybe even some new friends.

READ: Meet the Father and Son Duo Behind One of Chicago’s Most Beloved Carnitas Spots

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A Photo Of This Sad, Sweet Old Lady Went Viral Because She Hadn’t Sold Any Of Her Handmade Napkins, Now They’re All Sold

Things That Matter

A Photo Of This Sad, Sweet Old Lady Went Viral Because She Hadn’t Sold Any Of Her Handmade Napkins, Now They’re All Sold

The internet is a dark place —dark and full of terrors. But on a few rare occasions, it serves for good purposes. Last week, the pictures of a sweet indigenous woman, captured crying after she wasn’t able to sell her handmade napkins went viral. And in a deliciously gratifying turn of events, the next day her sales soared —and what’s more, people even asked to take pictures with her.

This sweet old lady was looking a little blue, so a stranger decided to ask what was wrong.

Doña Adela Vidales, a Purépecha woman from the town of Turícuaro, Michoacán, was sitting on the floor in downtown Uruapan looking sad, when Leopoldo Álvarez noticed her dispirited demeanor. Being a Purépecha himself, the man felt moved so he took a few sneaky pictures of her without being noticed, and approached the woman to ask what was wrong. “She looked sad. I took two photos of her back and I asked her why she was sad, and she told me that she hadn’t sold anything,” Álvarez told Mexican newspaper Milenio.

Leopoldo Álvarez took to Facebook to share the woman’s story.

Álvarez, who runs a catering business in Michoacán, posted the photos on Facebook, with the caption:  “Doña Adela was sad because she hadn’t sold her artisanal napkins, and I told her that I was going to promote her products on social media… I invite you all to buy from her, she works in downtown Uruapan…,” he wrote in Spanish.

The next day, Doña Adela’s napkins sold out.

Just a week after the photos went up on Facebook, Leopoldo’s post had garnered over 2,500 likes and 619 comments —the post had been shared more than 8,000 times! “I didn’t think it would have such reach,” he said.

After many followers asked him how they could reach Doña Adela, he went to Turícuaro to find her.

“I went back to see her and we spoke. She told me that the next day, on Sunday, she went to work and sold everything and even finished early… and it was curious,” he added, “because she doesn’t usually sell out so early. But she sold everything and there were even people who wanted to take pictures with her,” Álvarez said.

“I felt useful,” said Álvares, “I don’t care about becoming famous.”

Leopoldo explained that he feels happy about having helped Doña Adela, and when he saw her again, days later, she expressed how immensely grateful she was.  “I felt useful, and I think I did my part. People congratulate me, but I think anyone would do the same.”

Álvarez reiterated that when he posted the photos of her, that he only cared about helping Doña Adela sell the napkins she had  made by hand.

Despite the huge engagement his post had; now he sees that ‘likes’ and ‘shares’ aren’t enough —he wants this to become something that provides real support to Michoacán artisans. “A ‘like’ doesn’t symbolize a purchase, a ‘share’ doesn’t symbolize an order. People haven’t kept buying, and the intention is to help.” said Leopoldo. “I don’t care about becoming famous, I wanted to help her.”

Leopoldo shared Doña Adela’s grandson, Melitón’s phone number in his social media profiles, so that people who are interested in buying can reach them. The caterer says he wants to help artisans from his own hometown, Pamatácuaro, who make wooden spoons, molinillos, and woven baskets. “I’d like to benefit my community, the artisans, that was my intention with Doña Adela, because there are many more artisans like her who live off their sales.”

Don’t take away valuable business from indigenous artisans by buying imitations from big corporations.

Many stores like Urban Outfitters or Anthropologie, are taking valuable business away from actual indigenous artists and small businesses by making cheap knockoffs of their hand-made work. Support indigenous creativity, history, and legacy, and help create a much-needed economic boost in rural areas by shopping from small, authentic indigenous businesses, everywhere.

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